Moody's Investors Service

Let's begin! AVP-Brand Campaigns and Experience (14890)

Moody's Investors Service$125K — $182K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-12 years of brand marketing experience preferred, including agency and client-side roles
  • Proven ability to lead integrated brand campaigns from strategy to execution and measurement
  • Hands-on expertise in account management, production, brand strategy, and creative direction
  • Strong background in managing media plans, budgets, and vendor relationships globally
  • Exceptional writing and storytelling skills for translating complex topics into clear narratives
  • Solid project management capabilities to handle multiple large initiatives across time zones
  • Collaborative mindset with low ego for working with senior stakeholders and creative teams
  • Proficiency in AI concepts and tools for operational efficiency and ethical AI use

Responsibilities

  • Lead high-visibility brand campaigns and sponsorships that enhance Moody's global presence
  • Shape brand strategy and messaging frameworks for complex financial concepts
  • Ensure integrated brand campaigns are executed on strategy and brief
  • Oversee paid media planning in collaboration with agencies and media owners
  • Manage media budgets and vendor relationships for brand goals
  • Provide creative direction across campaign assets for brand identity consistency
  • Lead large global brand initiatives, aligning scope, timeline, and stakeholder needs
  • Build relationships with senior stakeholders and mentor junior team members

Benefits

  • Medical, dental, and vision insurance
  • Parental leave
  • Paid time off
  • 401(k) plan with contributions
  • Life, disability, and accident insurance
  • Discounted employee stock purchase plan
  • Tuition reimbursement
Full Job Description
Skills and Competencies
  • 8-12 years of brand marketing experience, with a mix of creative agency and client-side brand experience strongly preferred
  • Proven experience leading integrated brand campaigns from strategy and creative development through production, media execution and measurement
  • Hands-on experience across account management, production, brand strategy and creative direction, with the ability to balance strategic thinking and detailed execution
  • Strong experience managing media plans, budgets, vendor relationships and agency partners across global initiatives
  • Excellent writing, presentation and storytelling skills, with the ability to translate complex or technical subject matter into clear, audience-ready narratives
  • Strong project management skills, with the judgment to manage multiple large, concurrent initiatives across global markets and time zones
  • Collaborative, low-ego approach to working with senior stakeholders, cross-functional partners and creative teams
  • Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use.

Education
  • Bachelor's degree in marketing, communications, business or a related field; equivalent professional experience will also be considered

Responsibilities

Lead high-visibility brand campaigns, sponsorships and experiences that strengthen Moody's global brand presence.
  • Help shape brand strategy, positioning and messaging frameworks that translate complex financial and analytical concepts into clear, compelling narratives
  • Lead integrated brand campaigns from creative brief through final delivery, ensuring execution is on strategy, on brand and on brief
  • Partner with senior brand leadership to define campaign objectives, success metrics and post-campaign evaluation
  • Oversee paid media planning and buying in partnership with external agencies and media owners, including out-of-home, digital, social and sponsorship media
  • Manage media budgets, production timelines and vendor relationships to support efficient, accountable delivery against brand and business goals
  • Provide creative direction and quality control across campaign assets, brand experiences and content to ensure consistent expression of Moody's brand identity and voice
  • Serve as day-to-day lead on a portfolio of large global brand initiatives, managing scope, timeline, budget and stakeholder alignment
  • Build strong working relationships with senior stakeholders across marketing, communications, product and business leadership, while mentoring junior brand team members and supporting team-wide governance and best practices

About the Team

The Moody's Brand Team is responsible for stewardship of the Moody's global brand and delivery of engaging content and experiences. The team sits at the center of how Moody's shows up in the world - helping decision-makers navigate risk and unlock opportunity with confidence. You'll help lead campaigns and brand experiences with real visibility, working directly with senior leadership on some of the company's highest-profile initiatives, from global advertising and media programs to flagship sponsorship activations.

For US-based roles only: the anticipated hiring base salary range for this position is $125,800.00 - $182,350.00, depending on factors such as experience, education, level, skills, and location. This range is based on a full-time position. In addition to base salary, this role is eligible for incentive compensation. Moody's also offers a competitive benefits package, including not but limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, a discounted employee stock purchase plan, and tuition reimbursement.

About Moody's Investors Service

Moody's Investors Service is a bond credit rating business that provides research, credit rating, and financial risk analysis services. The company’s ratings and analysis track debt that covers various countries, corporate issuers, public finance issuers, and structured finance obligations. Additionally, the company also offers predictive ratings, research and investor briefings, pricing and valuation tools, and credit opinions. The company’s primary goal is to help investors analyze the credit risks associated with fixed-income securities. Moody’s Investor Service rates debt securities in several market segments related to public and commercial securities in the bond market. These include government, municipal and corporate bonds; managed investments such as money market funds, fixed-income funds, and hedge funds; financial institutions that include banks and non-bank finance companies; and asset classes in structured finance. Considered one of the Big Three credit rating agencies, Moody’s Investor Service employs approximately 6,100 people worldwide and maintains a presence in 28 countries. Moody’s Investor Service was founded by John Moody in 1999 and is headquartered in New York City, United States.

Moody's Investors Service Careers

Join the esteemed team at Moody's Investors Service, a leading global provider of credit ratings, research, and risk analysis. This is a prime opportunity to be part of a company that values professional growth, leadership, and innovation in the financial industry.

Work You’ll Do

At Moody's Investors Service, the focus is on empowering the financial community to make better decisions through high-quality, independent, and rigorous analytics. The team at Moody's Investors Service is dedicated to maintaining and enhancing the transparency, integrity, and efficiency of global markets.

Explore Job Opportunities and Internships

Moody's Investors Service offers a variety of career paths, including full-time positions and internships that provide valuable industry experience. The company is committed to fostering a culture of excellence where skilled, passionate, and solution-driven team players thrive.

Innovative Work Environment

Engage in work that matters with a team that combines deep industry expertise with innovation to deliver insights that matter to global markets. Moody's Investors Service is at the forefront of integrating cutting-edge technology and data analysis in the financial sector.

Professional Growth and Development

Moody's Investors Service believes in future-proofing careers by offering unmatched opportunities for professional development and advancement. Whether through leadership programs, diversity training, or networking events, employees are equipped to excel in their careers and contribute to the company's success.

Benefits and Culture

The culture at Moody's Investors Service is built on a foundation of respect, integrity, and inclusion. Employees enjoy comprehensive benefits designed to support their health, well-being, and financial security. The company's commitment to diversity and inclusive growth makes it a leader not just in financial services, but also as an employer of choice.

Join the Team

Discover the range of positions available, from analyst roles to leadership opportunities. Moody's Investors Service is actively hiring and looking for individuals who bring creativity, teamwork, and a strong work ethic to the table.

Prepare for Your Interview

To join Moody's Investors Service, start by tailoring your resume to highlight relevant skills and experiences. Prepare for your interview by researching the company's impact on the financial industry and come ready to discuss how your background aligns with the company's goals and values.

Stay Connected

Keep up to date with the latest from Moody's Investors Service by following their career blog. Gain insights from insiders, and stay informed about new job openings and industry news.

Career Advancement at Moody's Investors Service

With a steadfast commitment to nurturing talent and a clear path for career advancement, Moody's Investors Service remains a top choice for professionals aiming to excel in the financial sector. Explore how you can contribute to and benefit from the company's legacy of success.

Search Moody's Investors Service Jobs

Find the position that matches your skills and interests. Moody's Investors Service is looking for dedicated, curious, and innovative professionals to join their team. Explore the exciting and rewarding opportunities that await at Moody's Investors Service.
Learn more about Moody's Investors Service
Industry
Founded
1900

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