Numerated

Lead Product Marketing Manager

Numerated$130K — $180K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience, with 5+ years in product marketing.
  • Experience leading product marketing functions independently.
  • Exceptional storytelling abilities to convey complex ideas simply.
  • Strong differentiation skills in competitive landscapes.
  • Expertise in marketing technical B2B products.
  • Excellent editing and coaching skills to elevate team performance.
  • Empathetic partnership with sales teams.

Responsibilities

  • Own the core product narrative and positioning.
  • Conduct in-depth market analysis to refine messaging.
  • Set a high-quality standard for product marketing deliverables.
  • Develop and manage the product marketing roadmap.
  • Establish collaborative processes between marketing and other departments.
  • Recruit and develop a high-performing product marketing team.
  • Articulate a vision for product marketing in the context of AI advancements.

Benefits

  • In-person work environment fostering collaboration.
  • Opportunities for professional growth and leadership.
  • A culture that champions high-level execution and engagement.
  • Access to a first-principles approach in developing innovative products.
Full Job Description
About This Role

You'll be the first senior product marketing hire at Numeric and the owner of our core product narrative. You'll act as our chief narrative creator, bar setter for the function, and a player coach that enjoys running at PMM deliverables as much as charting what work is most impactful to get done across the team.

As Numeric grows, you'll run with messaging for a set of product releases on the horizon, scale a team of PMMs, and define what great product marketing means in the age of AI.

What You'll Do
  • Own the core positioning and primary narrative for our broader product story.
  • Get deep into a technical product and a complex market to uncover what messaging resonates across personas and companies.
  • Set the quality bar for the function: world-class editing, feedback, and coaching along with leading by example with your own strong deliverables.
  • Build and own the product marketing roadmap: what work needs to happen, by whom, by when, and at what quality.
  • Build the working rhythms that connect marketing to sales, partnerships, and product. You'll spot collateral gaps and strengthen positioning across the funnel.
  • Hire and grow the team. You'll define the shape of talent we need and evaluate for it rigorously.
  • Form a clear point of view on what product marketing should be as AI reshapes the discipline and help ensure product marketing at Numeric remains on the edge of what's possible.

This is a damn impactful job. Our team believes strongly that as the rate of code shipped increases, product marketing becomes even more critical for companies to nail. Having a clear story, understanding how to mobilize for a launch when product improvements are coming at light speed, and doing so in a time where AI is radically shift how work can be done - you've got a lot of great work cut out for you here.

About You
  • 7+ years of experience, with 5+ years in product marketing.
  • You've operated as the only PMM or led the function-you've defined what to work on, not just executed against someone else's plan.
  • You're an exceptional storyteller who can build high-level narratives and communicate complex ideas with precision and concision.
  • You're differentiated in how well you differentiate . The idea of shaping a clear story in a field of related players is exactly in your strike zone.
  • You've marketed a technical B2B product (not purely consumer).
  • You're a strong editor and coach who raises the quality of everyone around you.
  • You bring empathy for sellers- sales reps love & see a real partner in you.


Nice To Haves
  • You've worked in both smaller start-up settings (Series A / Seed) and seen scale firsthand (Series C+).
  • Experience in accounting, finance, or fintech.
  • A strong copywriting background.


How We Work

This role is in person in New York City or San Francisco (in office 5x/week).
  • Brick by Brick: To win, our team needs to show up and execute in each domain every day.
  • Love the Game: We focus on the craft and a deep sense of giving a f*ck. We're building a company full of people who are equally engaged and motivated.
  • SALY: We refuse to accept "Same As Last Year." For too long, accounting and finance systems have reflected outdated processes instead of reimagining what's possible. We're driven by a first-principles approach to building better solutions.
  • Own the Outcome: We own our results. We typically hire builders and give them large mandates with high-trust. Engineers are responsible not just for code, but for ensuring the product is solving the end problems of the users.
  • Earn the right: We're impatient to deliver results. We relentlessly iterate, measure, and improve. Every day is an opportunity to beat our prior best, raising the bar for the value we deliver to customers. E Pluribus Unum-eric.

About Numerated

Numerated is a financial technology company that provides a digital lending platform for banks and credit unions. The platform uses artificial intelligence and machine learning algorithms to automate the lending process, from application to underwriting to funding. Numerated's solutions help financial institutions increase loan volume, reduce costs, and improve customer experience. The company was founded in 2017 and is headquartered in Boston, Massachusetts.
Learn more about Numerated
Size
50 employees
Industry
Founded
2017

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