Key Account Manager - Grocery

Black Rifle Coffee Company

$90K — $110K *
US-AnywhereRemote in United States
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of sales or key account management experience in Consumer Packaged Goods (CPG) with direct experience managing Albertsons.
  • Experience managing relationships with brokers and wholesalers like UNFI, SpartanNash, C&S, and AWG.
  • Strong understanding of grocery retail operations including pricing and promotional planning.
  • Ability to analyze sales performance, customer P&Ls, and market trends for growth strategy development.
  • Bachelor's degree in Business or a related field, or equivalent professional experience.

Responsibilities

  • Build relationships with brokers and wholesaler partners to create customer-specific growth plans.
  • Translate annual operating plans into Joint Business Plans that align with customer objectives.
  • Manage profitability through effective trade spending and customer agreements.
  • Identify risks and performance gaps and develop plans to improve sales performance.
  • Collaborate with sales and marketing to provide critical customer input for marketing strategies.

Benefits

  • At least 50% travel required, including major food shows and customer planning sessions.
  • Opportunity to drive growth for recognizable brands in the grocery sector.
  • Work with a mix of large retailers and smaller regional chains for diverse experience.
  • Exposure to collaborate with cross-functional teams to influence marketing strategies.
Full Job Description

Job Summary

The Key Account Manager 6 Grocery is responsible for driving profitable growth across assigned grocery customers (Albertson's & smaller regional chains), broker partners, and wholesale distributors. This role will lead customer relationships, develop annual business plans, expand distribution, manage trade investments, and deliver net revenue, market share, and gross margin goals.

The ideal candidate has direct experience managing Albertsons, working with grocery wholesalers such as UNFI, SpartanNash, C&S, or AWG, and successfully growing CPG brands through both direct and broker-managed accounts.

Job Details

Base compensation for this role is $90,000 - $110,000 annually.

Leadership and Functional Responsibilities:

  • Customer Development: Build trusted relationships with brokers and wholesaler partners by translating BRCC's growth strategy into customer-specific plans. Lead line reviews, promotional planning, and distribution initiatives that create mutual business growth.

  • Vision & Planning: Translate annual operating plans into Joint Business Plans (JBPs) that align BRCC and customer objectives. Develop multi-year growth strategies focused on expanding distribution, increasing shelf presence, and growing core product categories.

  • Fiscal Management: Manage customer profitability through effective trade spending, promotional investments, pricing, and customer agreements while ensuring financial objectives are achieved.

  • Business Performance: Identify risks and performance gaps across assigned accounts, brokers, and wholesalers, and develop actionable plans to improve execution, distribution, and sales performance.

  • Cross Functional Leadership: Collaborating with sales and marketing cross functional partners to provide critical customer input into the business around development of marketing strategies and activity sets. Provide leadership with a clear and concise view of the business and roadmap for future growth.

Travel Requirements 6 At least 50% travel. Travel includes Albertsons meetings, division visits, wholesaler buying shows, broker meetings, line reviews, customer planning sessions, and at least one major food show annually (some weekend travel may be required as needed).

Education and Skill Requirements

  • Minimum 3+ years of sales or key account management experience within Consumer Packaged Goods (CPG), with direct experience managing Albertsons required.

  • Proven experience managing broker and wholesaler relationships (e.g., UNFI, SpartanNash, C&S, AWG, KeHE), including driving accountability, negotiating customer agreements, and growing distribution.

  • Strong understanding of grocery retail operations, including pricing, trade spending, promotional planning, customer profitability, and Joint Business Planning (JBP).

  • Demonstrated ability to analyze sales performance, customer P&Ls, and market trends to develop actionable growth strategies. Strong Excel, analytical, presentation, and relationship management skills required.

  • Bachelor's degree in Business or a related field, or equivalent combination of education and professional experience.

Supervisory Responsibility

Position Type/Expected Hours of Work/Physical Requirements

This is a full-time position and may require long hours and may require weekend and nights work per events

  • While performing the duties of this job, the employee is regularly required to, stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone keyboard reach, stoop kneel to install computer equipment

  • Specific vision abilities required by this job include close vision requirements due to computer work

  • Light to moderate lifting is required

  • Ability to uphold the stress of traveling

  • Regular, predictable attendance is required; including quarter-driven hours as business demands dictate.

  • Moderate noise (i.e. business office with computers, phone, and printers, light traffic).

  • Ability to work in a confined area.

  • Ability to sit at a computer terminal for an extended period of time.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Compensation Disclosure

The anticipated base salary range for this position is listed below. Actual compensation will be determined based on several job-related factors, including the candidate 27s relevant experience, skills, qualifications, internal equity, geographic location, and business needs.

This range represents the Company 27s current good-faith estimate of the compensation expected to be offered for this position at the time of posting. It does not include the value of benefits, bonuses, incentives, equity, or other forms of compensation that may be available, as applicable. The Company reserves the right to modify this range in the future based on changing business or market conditions.

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