KERING EYEWEAR Trade Marketing Manager LATAM

Gucci

• $90K — $120K *
Miami, FL 33186In-Person
Retail & Consumer Goods
5 - 7 years of experience
3 weeks ago
Job Overview by Ladders

Qualifications

  • 5+ years in Trade Marketing, Sales Support, or related fields.
  • Experience with multinational brands in luxury or consumer goods.
  • Fluent in English and Spanish, knowledge of Portuguese preferred.
  • Proficient in Microsoft Office; SAP knowledge is advantageous.
  • Strong project management and organizational abilities.
  • Entrepreneurial mindset with proactive problem-solving skills.
  • Excellent interpersonal and communication skills.

Responsibilities

  • Develop and implement regional trade marketing plans.
  • Lead BTL marketing activities planning and execution.
  • Design localized marketing initiatives and retail promotions.
  • Manage relationships with accounts, distributors, and stakeholders.
  • Conduct market visits to identify growth opportunities.
  • Monitor market trends and competitive activities.
  • Manage projects from inception to execution.

Benefits

  • Opportunity to work in a multicultural team in Miami.
  • Engagement in innovative trade marketing initiatives.
  • Collaboration with global brand objectives and local markets.
  • Development of training materials and workshops.
  • Support for continuous learning and professional growth.
Full Job Description
Summary

We are currently seeking a Trade Marketing Manager as part of our LATAM team in our office in Miami.

Job Description

Your opportunity

The Trade Marketing Manager will be responsible for developing and executing localized trade marketing initiatives that drive brand visibility, customer engagement, and sales performance across assigned markets.

How you will contribute
  • Develop and implement regional and localized trade marketing plans aligned with global brand objectives and guidelines.
  • Lead the planning and execution of BTL marketing activities.
  • Design tailored marketing initiatives, promotions, retail incentives, and merchandising programs.
  • Manage relationships with assigned accounts, distributors, and stakeholders.
  • Conduct regular market visits and identify growth opportunities.
  • Monitor competitive activity and market trends.
  • Manage projects from concept through execution.
  • Coordinate with agencies, suppliers, and external partners.
  • Coordinate POSM delivery with Customer Service and Logistics teams.
  • Manage POP material shipping and retail execution.
  • Manage Demand Planning and Forecasts of POP materials for all brands and assigned accounts.
  • Support budget management and ROI tracking.
  • Ownership of budget pertaining to assigned area and customers
  • Process invoices and payments through SAP.
  • Prepare monthly reports and maintain trackers.
  • Develop and deliver training materials and workshops.
  • Partner with HQ teams to adapt global initiatives to local markets.

Who you are
  • +5 years of experience in Trade Marketing, Sales Support, or related field.
  • Experience managing projects from planning through execution within multinational luxury, fashion, beauty, cosmetics, eyewear, or premium consumer goods preferred.
  • Fluent in English and Spanish, Portuguese.
  • Proficient in Microsoft Office; SAP experience is a plus.
  • Strong project management and organizational skills.
  • Entrepreneurial mindset and proactive problem-solving.
  • Results-driven with strong commercial awareness.
  • Excellent communication and stakeholder management skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Excellent interpersonal skills.


Job Type
Regular

Start Date
2026-08-03

Schedule
Full time

Organization
Kering Eyewear USA Inc.
* Ladders Estimates

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