Newegg Incorporated

Integrated Marketing Manager

Newegg Incorporated$80K — $110K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of UI/UX design experience in e-commerce or digital products, showcasing conversion-oriented work.
  • Ability to translate ambiguous requirements into clear design solutions through stakeholder collaboration.
  • Proven track record in coordinating with cross-functional marketing teams for integrated campaigns.
  • Proficient in design and prototyping tools like Figma, with a focus on using data for design decisions.
  • Strong communication skills to present and justify design concepts to stakeholders without design backgrounds.
  • Experience in building and maintaining design systems for consistent campaign execution.

Responsibilities

  • Design and oversee UI/UX for various marketing experiences, ensuring usability and conversion.
  • Collaborate with Business and Product Management in planning discussions to refine customer insights into design briefs.
  • Work with marketing teams across different functions to deliver cohesive and effective campaigns.
  • Maintain and update the design system and component library for marketing tools to enhance efficiency and consistency.
  • Utilize data and analytics to inform design decisions and optimize campaign performance.
  • Serve as a liaison between product changes and marketing strategies, promoting alignment and learning.
  • Effectively communicate design decisions and reasoning to non-design teams, fostering an understanding across departments.

Benefits

  • Collaborative environment with cross-functional teams.
  • Opportunity to influence design strategy and marketing execution.
  • Access to modern design and prototyping tools.
  • Support for professional development and upskilling.
  • Engagement in a dynamic, matrixed organizational structure.
Full Job Description
Key Responsibilities

  • Own the UI/UX design of integrated marketing experiences landing pages, campaign microsites, promotional modules, and email/lifecycle templates producing wireframes, prototypes, and production-ready specs that balance brand, usability, and conversion.
  • Partner deeply with Business stakeholders and Product Management as an embedded partner: join planning discussions, interrogate business requirements, surface customer pain points, and translate them into clear design and campaign briefs.
  • Collaborating with Marketing's cross-functional teams - social media, lifecycle/CRM, content, performance, and brand.
  • Maintain the design system and reusable component library for marketing surfaces, ensuring consistency, faster campaign turnaround, and scalable handoff to web/engineering teams.
  • Ground design and campaign decisions in customer insight and data using analytics, A/B tests, session behavior, and stakeholder input to prioritize what to build and to measure what works.
  • Act as the connective layer between Product roadmap and Marketing execution, flagging where upcoming product changes affect campaigns and where marketing learnings should inform the roadmap.
  • Communicate designs, rationale, and trade-offs clearly to non-design audiences, building trust and shared understanding across business, product, and marketing partners.


Required
  • 4+ years of UI/UX design experience, ideally for e-commerce, retail, or consumer digital products, with a portfolio showing conversion-oriented and customer-journey work.
  • Demonstrated experience partnering directly with business and product stakeholders turning ambiguous requirements and pain points into clear design and campaign solutions.
  • Track record of coordinating across marketing functions (e.g., social, lifecycle, content, performance) to deliver integrated, multi-channel campaigns.
  • Proficiency with modern design and prototyping tools (e.g., Figma) and comfort working from data analytics, A/B testing, and customer insight.
  • Strong communication and stakeholder-management skills; able to present and defend design rationale to non-designers.
  • Experience building or maintaining design systems and managing structured design-to-development handoff.

Preferred
  • Familiarity with marketing/CRM and analytics platforms, and a working understanding of SEO, performance marketing, and lifecycle messaging.
  • Front-end literacy (HTML/CSS) sufficient to collaborate effectively with web and engineering teams.
  • Experience in a matrixed organization where marketing, product, and business teams share ownership of the customer experience.

About Newegg Incorporated

Newegg is an online retailer of computer hardware and software, consumer electronics, and other products. The company was founded in 2001 by Fred Chang and has since grown to become one of the largest online retailers in the US. Newegg offers a wide selection of products from various brands, including Acer, Asus, HP, Lenovo, and Microsoft. The company has won numerous awards for its customer service and has been recognized as one of the best places to work in the US. Newegg is headquartered in City of Industry, California and has operations in North America, Europe, and Asia.
Learn more about Newegg Incorporated
Size
2,000 employees
Industry
Founded
2001

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