Executes strategic communications and content initiatives to support HR and business priorities, combining hands-on content development with enablement of a federated creator network. Collaborates with business leaders and HR partners to deliver integrated messaging, optimize content for digital and AI-ready formats, and enhance employee experience and communication effectiveness. ESSENTIAL DUTIES AND RESPONSIBILITIES Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time. 1.Aligns messaging, channel strategy, and content priorities to achieve HR service delivery model transformation objectives and teammate experiences. 2. Develops, edits, and publishes integrated communications across channels, including targeted campaigns and leadership messaging, ensuring alignment with brand, tone, and compliance requirements. 3. Operates within a hybrid content model by directly creating and publishing critical content needs, while enabling and governing a federated network of content contributors and coordinating with corporate communications. 4. Drives the migration and optimization of HR content into AI-ready formats, including structuring content for improved search, reuse, and digital experience across platforms. 5. Uses data, analytics, and AI-enabled tools to measure effectiveness, improve content performance, and streamline communications processes at scale. Qualifications Required Qualifications The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 1. Bachelor’s degree or equivalent experience 2. 7+ years progressive HR experience 3. Advanced knowledge of HR execution and delivery models Preferred Qualifications 1. 10+ years of relevant communications experience or equivalent advanced educational training. 2. Proven experience in creating internal/external communications strategy. 3. Strong interpersonal and relationship-building skills. 4. Ability to manage complex stakeholder environments and federated content development, influence others, and meet tight deadlines. 5. Excellent storytelling, writing, and content development skills. 6. Ability to exercise independent judgement in daily decision making 7. Experience using data and analytics to drive decisions 8. Proficient in digital platforms, AI tools, and basic media formats. General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist’s generous benefit plans, please visit . Depending on the position and division, this job may also be eligible for Truist’s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.