Head of YouTube

Slash Financial

$120K — $180K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Deep expertise in YouTube, including algorithm, thumbnails, and retention strategies
  • Proven track record growing a YouTube channel to significant scale
  • Strong creative instincts with analytical skills
  • Experience building and managing creator ecosystems
  • Operator mindset with execution skills
  • Comfortable working in ambiguity and creating structures from scratch
  • Excellent communication skills for collaboration with founders
  • High sense of ownership and accountability

Responsibilities

  • Own YouTube growth from strategy through distribution
  • Drive performance through titles, thumbnails, and retention
  • Build and manage a consistent content calendar
  • Translate complex financial concepts into engaging storytelling
  • Develop and manage a creator ecosystem with creators and partners
  • Oversee production processes and resource allocation
  • Expand content strategy across various platforms
  • Ensure a cohesive narrative across all content channels
  • Define and build the company's content identity
  • Lead and build a content team as the company scales

Benefits

  • Competitive base salary
  • Equity in a high-growth company
  • Best-in-class health, dental, and vision insurance
  • Unlimited PTO
  • Daily in-office meals
  • Transportation support
  • High-autonomy, low-bureaucracy environment
Full Job Description
About the Role

We're hiring a Head of YouTube to build and own a category-defining content engine at Slash.

This is not a traditional social media role. You'll own YouTube end-to-end - from strategy and content to distribution and performance - with the goal of making Slash one of the most trusted and widely consumed financial brands on the internet.

You'll work directly with the founder and leadership team to translate complex financial concepts into content that millions of people want to watch. YouTube is the anchor, but your mandate extends across all content channels, helping define how Slash shows up across the internet.

This is a zero-to-one role with full ownership. You'll define the playbook, build the system, and scale it.
You Will:
  • Own YouTube growth end-to-end, including content strategy, packaging, and distribution
  • Drive performance across titles, thumbnails, retention, and algorithm dynamics
  • Build and manage a consistent content calendar and publishing cadence
  • Translate complex financial products into engaging, accessible storytelling that educates and converts
  • Build and manage a creator ecosystem, including sourcing, onboarding, and working with creators and production partners
  • Own production end-to-end, including allocating resources across formats, creators, and experiments
  • Expand content strategy across platforms like Instagram, TikTok, and emerging channels
  • Ensure a cohesive narrative across all owned content channels
  • Define and build Slash's content identity from the ground up
  • Have the opportunity to build and lead a world-class content team as the company scales


What We're Looking For:
  • Deep expertise in YouTube, including strong intuition for algorithm, thumbnails, titles, and retention
  • Proven experience growing a YouTube channel (your own or for a creator) to meaningful scale
  • Strong creative instincts paired with analytical rigor
  • Experience building and managing creator ecosystems
  • Operator mindset: you can execute, not just strategize
  • Comfort working in ambiguity and building from scratch
  • Clear communication and ability to work directly with founders
  • High ownership mindset


Nice to Have:
  • Experience at media or high-growth tech companies is a plus
  • Experience in fintech, financial services, or adjacent industries
  • Background working with creator ecosystems or cultural partnerships
  • Experience managing agencies or large external vendor relationships
  • Prior experience building a brand function from scratch


You'll Thrive Here If:
  • You have strong taste and instincts for what will resonate culturally
  • You're as comfortable shipping campaigns as you are defining strategy
  • You like taking big swings, not just optimizing incremental gains
  • You can operate with ambiguity and make decisions without perfect data
  • You enjoy building from zero and defining how things should work
  • You want to shape how an entire category gets built and perceived


Benefits:
  • Competitive base salary
  • Equity in a high-growth company
  • Best-in-class health, dental, and vision insurance
  • Unlimited PTO
  • Daily in-office meals
  • Transportation support
  • High-autonomy, low-bureaucracy environment

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