Tata Consultancy Services

Head of Storytelling & Content

Tata Consultancy Services • $166K — $225K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 13+ years of experience in corporate communications, content strategy or journalism
  • Proven experience leading multi-channel content programs
  • Demonstrated collaboration with senior executives on messaging and storytelling
  • Experience in developing integrated communication strategies for campaigns
  • Preferred background in B2B marketing, technology or professional services

Responsibilities

  • Lead development and execution of integrated storytelling strategies
  • Create compelling narratives and messaging frameworks
  • Oversee multi-channel content delivery including digital and social
  • Collaborate with executives to shape thought leadership messaging
  • Translate complex concepts into engaging and audience-centric content
  • Ensure quality and consistency in all communication channels
  • Develop communication strategies for key events and media

Benefits

  • Work within a strategic leadership role influencing company brand
  • Collaborate with senior stakeholders and executives
  • Opportunity to drive innovative storytelling initiatives
  • Engage with diverse, cross-functional teams
  • Contribute to high-impact thought leadership campaigns
Full Job Description
Role Overview

We are seeking an experienced and strategic Head of Storytelling and Content to ideate, develop, and execute integrated, multi-channel narrative strategies that elevate TCSs brand, thought leadership, and market positioning across North America.

This role leads the creation of high-impact storytelling across online, social, video, and internal platforms, working closely with communications, marketing, and business stakeholders to translate complex ideas into compelling, results-driven narrative campaigns.

The ideal candidate brings 13+ years experience in content strategy, editorial leadership, and digital marketing within a global, matrixed organization.

Key Responsibilities

  • Lead the development and execution of integrated storytelling and content strategies aligned with organizational priorities and market trends
  • Develop and manage compelling narratives, themes, and messaging frameworks to support campaigns, reports, and strategic initiatives
  • Oversee the creation and delivery of multi-channel content, including digital, social, video, podcast, and research-driven assets
  • Partner with senior executives and business leaders to shape and amplify thought leadership platforms and external messaging
  • Translate complex business and technology concepts into clear, engaging, and audience-centric content
  • Ensure consistency, quality, and alignment of messaging across all external and internal communications channels and content outputs
  • Develop and implement communications strategies for key events, including narrative development, content creation, and media amplification
  • Identify and leverage opportunities to elevate campaigns, partnerships, and announcements into broader thought leadership initiatives
  • Establish and monitor content performance metrics, utilizing insights and analytics to drive continuous improvement and optimization
  • Collaborate cross-functionally with internal stakeholders and external partners to deliver integrated communications programs and initiatives
  • Effectively manage a team of writers and content developers to consistently meet deadlines


Qualifications

  • 13+ years of experience in corporate communications, content strategy, or journalism
  • Proven experience leading multi-channel content programs, including digital, social, and thought leadership platforms
  • Demonstrated experience working with senior executives on messaging, storytelling, and thought leadership development
  • Experience developing and executing integrated communications strategies for campaigns and large-scale events
  • Background in B2B marketing, technology, or professional services environments preferred


Preferred Qualifications

  • Experience in research-driven storytelling (e.g., reports, insights, or analyst-style content)
  • Experience working with agencies, external partners, and cross-functional global teams
  • Familiarity with emerging technology topics such as AI, digital transformation, and enterprise innovation
  • Experience supporting crisis communications or high-visibility corporate initiatives


Key Competencies

  • Strat egic thinking
  • Creative writer
  • Stakeholder management
  • Innovation mindset
  • Ability to manage multiple priorities


Salary Range: $166,600-$225,400 a year

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About Tata Consultancy Services

Tata Consultancy Services (TCS) is an Indian multinational information technology (IT) services and consulting company, headquartered in Mumbai, Maharashtra, India. It is a subsidiary of Tata Group and operates in 149 locations across 46 countries. TCS is the largest Indian company by market capitalization and is ranked 11th on the Forbes Global 2000 list of the world's biggest public companies. TCS is also the second-largest IT services company in the world by revenue and the largest employer of women in India. The company provides services in areas including IT, consulting, and business solutions.
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