Socure Inc.

Head of Solution and Commercialization Strategy

Socure Inc.$150K — $200K *
Enterprise Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 15+ years of B2B SaaS experience
  • 10+ years in product or solutions strategy roles
  • 5+ years in a leadership capacity over multi-vertical portfolios
  • Expertise in commercialization in a high-growth tech environment
  • Deep knowledge of regulated industries, especially Financial Services

Responsibilities

  • Own the solution roadmap and vertical-specific themes.
  • Define and implement a multi-year solutions strategy
  • Collaborate with product leaders on scalable solutions.
  • Bundle core capabilities into targeted solution packages.
  • Create standardized blueprints for market-ready implementations.
  • Design value-based pricing models linked to customer ROI.
  • Partner with engineering to ensure technical readiness aligns with market needs.

Benefits

  • Opportunity to shape commercialization strategy at a leading platform provider
  • Focus on innovation in a fast-growing identity verification market
  • Cross-functional collaboration with senior leadership
  • Engagement in high-impact, multi-vertical solutions
  • Chance to influence pricing strategies with a value-driven approach
Full Job Description
About the Role

The Head of Solution & Commercialization Strategy owns the GTM Roadmap for Socure's platform and core product capabilities. Your mandate is to translate platform and product potential into commercial wins - architecting our world-class identity engine into a scalable multi-vertical solution portfolio.

For added context, Socure has built the world's most advanced fraud and identity platform. We have the builders and we have the sellers. Your job is to be the Strategic Bridge. You will lead the commercialization of our technology-packaging our capabilities into high-impact vertical solutions that are easy to sell, easy to buy, and priced to capture the immense value we provide.

What You'll Do

You will be accountable for delivering the following outcomes:
  • Commercial Launch VelocityDrastically reduce time-to-revenue for new technical capabilities by owning the GTM readiness architecture (positioning, packaging, pricing, sales enablement, launch criteria).
  • Vertical Win RatesMeasurably lift win rates in high-priority sectors (e.g., Gaming, Neobanks, Tier 1 Banks) by delivering "Solution-in-a-Box" packages that align to clear buyer problems and decision journeys.
  • Pricing RealizationArchitect and govern a defensible, value-based pricing framework that minimizes manual discounting and bespoke configuration.
  • Portfolio DiversificationIncrease the share of revenue from bundled suites and platform components relative to individual legacy checks, shifting customers toward a platform and solutions mindset.


Job Scope & Responsibilities

Solution & Portfolio Strategy
  • Own the Solution Roadmap-the productized offer layer that bundles components and configurations into vertical-specific themes that solve high-value customer problems.
  • Define and maintain a multi-year solutions strategy that aligns with Socure's product domain strategies and commercial objectives.
  • Partner with the Head of Core Products (Product Roadmap) and Head of Platform (Platform Roadmap) to ensure components and platform capabilities can be assembled into scalable, market-ready solutions.

Vertical Solution Architecture
  • Bundle platform and core product capabilities (e.g., onboarding suites, fraud shields) into clearly defined solution packages tailored to priority verticals and use cases.
  • Create standardized solution blueprints, reference architectures, and configuration patterns that reduce the need for bespoke implementations.
  • Continuously refine solution designs based on win/loss analyses, customer feedback, performance data, and emerging regulatory or market trends across verticals.

Pricing Strategy & Value Capture
  • Design and govern value-based pricing models tied to customer ROI and the cost of inaction, rather than underlying cost or feature counts.
  • Own the Socure "Price Book" for solutions-defining packaging, discount guardrails, upsell paths, and the economic logic behind them.
  • Partner with Finance and Revenue Operations to track pricing performance, margin impacts, and deal-level exceptions, and use insights to refine the pricing framework.

Commercial Roadmap & GTM Readiness
  • Partner with Product Engineering to ensure technical milestones translate into marketable value.
  • Act as the high-fidelity filter between Commercial leadership and Product/Platform leadership: synthesizing market inputs into themes and solution requirements instead of one-off asks.
  • Help define and improve GTM readiness criteria for solution launches (positioning, packaging, pricing, collateral, enablement, references); establishing a commercialization playbook for Socure.

Horizontal Tiering & Scale
  • Design "Good / Better / Best" and similar horizontal tiering structures that allow Socure's platform and solutions to scale globally.
  • Ensure tiers reflect meaningful differences in value, outcomes, and platform leverage-not just feature count-while maintaining operational simplicity for Sales, Finance, and Customer Success.

Cross-Functional Leadership & Influence
  • Serve as a trusted partner to executive peers in Product, Engineering, Commercial, Finance, and Operations, aligning on solution bets, resourcing, and success metrics.
  • Provide the Commercial Leader with solution offers that can be sold today while the next generation of solutions are being built, reducing friction and "feature gap" escalations.
  • Champion Socure's solutions in key customer conversations and strategic pursuits, especially where packaging, pricing, and solution strategy are central to the deal.


What You Bring

Experience & Background
  • 15+ years of experience in B2B SaaS, with 10+ years in product management, product strategy, or solutions strategy roles; at least 5+ years at Head of level or equivalent scope leading multi-product or multi-vertical portfolios.
  • Demonstrated success running a commercialization playbook at a high-growth SaaS leader (e.g., payments, fintech infrastructure, data/AI platforms), including zero-to-one and scale-out solution launches.
  • Deep familiarity with highly regulated, high-compliance environments-ideally Financial Services (banks, fintech, payments, lending, gaming, or adjacent regulated sectors).
  • Proven track record architecting value-based pricing and packaging strategies, owning price books, and improving realized pricing and revenue mix across a portfolio.

Solutions Acumen
  • Evidence of rapid ramp in complex technical environments (ML, data platforms, graph/identity data, or similar).
  • Demonstrated ability to increase win rates, expand deal sizes, and shift product mix through solution packaging, pricing, and GTM strategy-not just feature delivery.

Leadership & Strategic Skills
  • Strategic leader with demonstrated ability to define multi-year product/solution vision and roadmap at a global level, grounded in market insight and business objectives.
  • Exceptional cross-functional influence skills; able to synthesize diverse inputs, reconcile trade-offs across Product, Engineering, and Commercial, and drive aligned decisions without direct authority.

Behavioral Profile
  • You are strong on product delivery, with an emphasis on commercial scalability.
  • You are a Product Leader who loves being in the "heat" of a deal.
  • You speak "Engineer" to techies, but you speak "Revenue" to sales.
  • You don't just calculate costs; you understand how to price based on the customer's cost of inaction and can confidently defend a strategic pricing framework.
  • You believe roadmaps are about problems solved and outcomes achieved, not just a list of features and dates.


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About Socure Inc.

Socure is a New York-based technology company that provides digital identity verification services. The company's products use artificial intelligence and machine learning to verify the identities of individuals in real-time. Socure's customers include financial institutions, online marketplaces, and other businesses that need to verify the identities of their users. The company was founded in 2012 by Sunil Madhu and Johnny Ayers and has raised over $70 million in funding to date.
Learn more about Socure Inc.
Size
250 employees
Industry
Founded
2012

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