Head of Product & Strategic Insights

NielsenIQ

$120K — $150K *
US-AnywhereRemote in United States
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in research, insights, or data analytics within media or advertising sectors.
  • Proven expertise in advertising metrics, especially Nielsen One (N1) Ads & Outcomes and Ad Intel.
  • Experience in a client-facing role with a focus on high-touch service for strategic accounts.
  • Strong analytical skills capable of synthesizing complex quantitative data into clear stories.
  • Exceptional organizational abilities for managing multiple priorities in a fast-paced environment.
  • Collaborative mindset to work effectively across sales, product, and marketing teams.

Responsibilities

  • Serve as the team's primary expert on advertising metrics and product effectiveness.
  • Create customized, impactful materials for client meetings, including pitch decks and insights.
  • Manage and prioritize requests for insights from strategic accounts to maximize revenue impact.
  • Collaborate with marketing and sales to convert complex data into compelling narratives.
  • Act as the central hub for insights supporting Nielsen's top-tier strategic accounts.

Benefits

  • Comprehensive health and wellness plans for employees and their families.
  • 401(k) plan with a company match to support long-term savings.
  • Generous paid time off policy to promote work-life balance.
  • Potential for additional benefits such as a company-provided vehicle and discretionary bonuses.
Full Job Description
Job Description

The Nielsen Content & Strategic Insights team is seeking a Product & Strategic Insights lead. This role will be the primary subject matter expert on advertising metrics within the team, tasked with translating complex product data-specifically Nielsen One (N1) Ads & Outcomes and Ad Intel -into actionable narratives that empower our sales teams, marketing goals and client needs. This role also serves as the central insights hub for Nielsen's top-tier strategic accounts. You will act as the bridge between our complex product capabilities and our clients' specific business objectives, providing dedicated, high-touch support that drives product adoption and incremental revenue.

Key Responsibilities
  • Product Expertise: Serve as the team's go-to expert on advertising metrics and effectiveness. You will leverage deep knowledge of Nielsen One (N1) Ads & Outcomes, Ad Intel and NPower to provide customized product expertise, proof-points and case studies.
  • Custom Content Creation: Develop high-impact, personalized materials for growth target account meetings, including bespoke pitch decks, quick-hit insights, and deep-dive analyses tailored to unique client business objectives.
  • Intake & Prioritization Management: Oversee the request intake process for strategic accounts. You will prioritize incoming projects based on revenue impact and capacity, ensuring the Insights Lab remains agile and effective.
  • Outcome-Led Storytelling: Partner with Product Marketing and sales teams to translate complex data into simple, differentiated narratives. Your goal is to move beyond feature-led storytelling to clearly articulate the business impact of Nielsen solutions.


Qualifications
  • 10+ Years of Experience in research, insights, data analytics or measurement at a media company, streamer, brand, agency or advertiser; focus on storytelling with data.
  • Subject Matter Expertise: Proven expertise in advertising metrics and measurement, with fluency in Nielsen One (N1) Ads & Outcomes and Ad Intel, as well as NPower.
  • Strategic Client Support: Experience in a client-facing or sales-support role. You understand the nuances of high-touch service and how to support strategic accounts effectively.
  • Analytical Rigor: Ability to synthesize complex quantitative data into clear, compelling stories. You are comfortable producing both quick-turnaround data points and comprehensive deep-dive analyses.
  • Operational Excellence: Strong organizational skills with the ability to manage competing priorities. You are comfortable with an intake-heavy, fast-paced environment and can build systems to manage capacity.
  • Collaboration: A natural relationship builder who can work seamlessly across cross-functional teams (Sales, Product, Marketing) to ensure alignment and consistent, high-quality output.

#LI-AW1

Additional Information

Holistic Rewards: We are committed to an inclusive benefits package that supports our employees and their families. This includes comprehensive health and wellness plans, a 401(k) with a Nielsen company match, and a generous paid time off policy. Depending on the role, additional benefits may include a company-provided vehicle and/or discretionary incentive/bonus eligibility.

Compensation Transparency: The posted base salary range is a reasonable estimate that may be adjusted based on the final work location of the selected employee. Individual pay within the range is determined by factors such as experience, training, geography, certifications, and business needs. Beyond base salary, this role may be eligible for bonuses, equity, or other incentives

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