Head of Media and Marketing

Root Access Inc

$100K — $150K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in video production, graphic design, and content writing
  • Strong portfolio showcasing storytelling across multiple media formats
  • Exceptional skills in video editing and production
  • Proficient with tools like Adobe Creative Suite, Figma, and DaVinci Resolve
  • Ability to articulate complex technical concepts
  • High level of independence and ownership with a creative mindset

Responsibilities

  • Develop and refine the brand voice for Root Access across all platforms
  • Produce diverse media including videos, technical explainers, and social content
  • Create visual assets such as graphics and motion designs
  • Translate complex AI and embedded systems ideas into understandable stories
  • Highlight success stories of customers and partners
  • Write engaging copy for various channels including social media and website
  • Establish efficient media systems to capture product and engineering developments

Benefits

  • Creative and autonomous role with high execution speed
  • Opportunity to work closely with technical founders and engineering teams
  • In-person collaboration in NYC midtown office
  • Dynamic environment fostering innovation and storytelling
  • Chance to shape and direct major brand campaigns and launches
Full Job Description
Role Overview

This is a highly creative, execution-focused role centered around storytelling, content creation, and brand narrative. You will lead creation of media across video, design, written content, social, and product storytelling.

This role is a great fit for an expert videographer who feels like they have more to offer than just content. You will craft campaigns, develop marketing plans across channels, and help oversee the company's budget for growth operations.

This role is in-person in NYC at our offices in midtown.

What You'll Do
  • Help create and refine the Root Access brand voice across all media
  • Produce high-quality videos, technical explainers, documentaries, interviews, demos, and short-form content
  • Create graphics, visuals, motion assets, presentations, and brand materials
  • Translate complex embedded systems and AI concepts into clear and compelling stories
  • Showcase the work being achieved by our customers and partners
  • Write copy for launches, social media, website content, investor materials, and product messaging
  • Build repeatable media systems for capturing product development, engineering breakthroughs, and customer outcomes
  • Provide creative direction for launches, announcements, and major company moments
  • Operate with high autonomy and rapid execution speed
  • Oversee contractors when necessary for content production


What We're Looking For
  • Exceptional taste in storytelling, visuals, pacing, and presentation
  • Strong portfolio demonstrating work across video, design, and written content
  • Ability to independently create polished content from raw ideas
  • Strong video editing and production skills
  • Experience with tools such as Adobe Creative Suite, Figma, DaVinci Resolve, Final Cut, Blender, or equivalent
  • Strong writing ability with a sharp sense of voice and positioning
  • Ability to understand and communicate highly technical concepts
  • Comfortable working directly with technical founders and engineering teams
  • High ownership mentality with strong creative instincts
  • Fast-moving, resourceful, and detail-oriented

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