Full Job Description
Aline is looking for a Head of Commercial Operations & Enablement to serve as the connective tissue across our GTM organization. This is a high-impact, cross-functional role that sits at the intersection of data, process, tooling, and people - ensuring that our Sales, Marketing, Customer Success, and Post-Sales teams operate from a single source of truth and are equipped to perform at their best.
This role is not a support function. It is an operational leadership position that directly influences revenue outcomes. The right person is equal parts analytical and operational - someone who is as comfortable building a reporting framework as they are redesigning a process or standing up an enablement program from scratch.
Responsibilities
• Revenue Operations & Data Integrity
- Own the GTM data model - ensuring consistent definitions, clean data, and a single source of truth across Sales, Marketing, and Customer Success
- Design and maintain dashboards and reporting that give GTM leadership real-time visibility into pipeline, conversion, retention, expansion, and team performance
- Partner with Finance to align on revenue reporting and forecast methodology
- Establish and enforce data hygiene standards across all GTM systems, with accountability frameworks to sustain them
• Tooling & Technology
- Own the GTM tech stack - including CRM (Salesforce), marketing automation, customer success platforms, and any adjacent tooling
- Evaluate, implement, and optimize tools that improve team efficiency and data quality
- Serve as the primary liaison between GTM and IT/Engineering for system integrations and enhancements
- Ensure tooling decisions support the full customer bowtie - from first inquiry through long-term retention
• Process Design & Optimization
- Define, document, and continuously improve core GTM processes - lead management, pipeline governance, handoff protocols, renewal workflows, and more
- Build the operating infrastructure that allows GTM teams to scale without adding proportional headcount
- Identify friction points across the customer journey and lead cross-functional efforts to resolve them
- Own deactivation processes - ensuring customer offboarding is handled with precision, proper documentation, and minimal revenue leakage
• GTM Enablement
- Build and lead the enablement function for all GTM teams - Sales, Customer Success, Implementations, and Contact Center
- Develop onboarding programs, ongoing training, and role-specific playbooks that accelerate ramp and improve consistency
- Partner with Product and Marketing to ensure field teams are equipped to communicate new features, positioning changes, and competitive updates effectively
- Create a feedback loop between the field and Product/Marketing so customer and prospect insights inform roadmap and messaging
• Reporting & Accountability Infrastructure
- Design the reporting cadence that powers weekly, monthly, and quarterly GTM leadership reviews
- Build and maintain the commitment log and accountability infrastructure for the GTM leadership team
- Provide the CCO and GTM leaders with the data and analysis needed to make confident, timely decisions
- Create board and executive-ready reporting on GTM performance across the full customer bowtie
• Deactivations
- Own the end-to-end deactivation process for churned or offboarding customers
- Ensure all deactivations are executed accurately, on time, and with proper documentation
- Partner with CS, Finance, and Legal to minimize risk and protect data integrity through the offboarding process
- Identify patterns in deactivation data that surface retention risk signals for the broader CS team
Qualifications
• 7-12 years of progressive experience in Revenue Operations, Sales Operations, or GTM Enablement within a B2B SaaS environment
• Proven track record of building or significantly scaling an operations or enablement function
• Experience owning a GTM tech stack including Salesforce CRM; familiarity with marketing automation (HubSpot or Marketo), customer success platforms, and intent data tools (6sense, Demandbase) is strongly preferred
• Experience in a PE-backed or high-growth environment preferred
• Senior living, healthcare technology, or vertical SaaS experience a plus but not require
• Strong analytical skills - comfortable building models, interpreting data, and translating analysis into actionable recommendations
• Exceptional process design instincts - you see inefficiency and immediately start designing the fix
• Clear, confident communicator who can present data and recommendations to a CCO, CFO, or board audience
• Collaborative by nature - this role succeeds through influence, not authority
• High ownership mentality - you don't wait to be asked, you identify what needs to happen and make it happen
• Ability to hold multiple workstreams simultaneously without losing precision on any of them