GTM Lead

Thera

$120K — $150K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3 to 6 years in growth, product growth, or sales
  • Experience in end-to-end experiment ownership
  • Proficiency in data analysis tools like SQL and Mixpanel
  • Preferred experience in early-stage startups
  • Proactive builder mindset with a focus on execution
  • Effective communication skills to translate findings into actions

Responsibilities

  • Lead growth experiments from hypothesis generation to scaling results
  • Drive activation and onboarding for new customers
  • Enhance retention and expansion strategies within existing accounts
  • Develop referral programs and organic growth channels
  • Conduct channel testing across SEO, partnerships, and community
  • Analyze growth metrics using dashboards and attribution models
  • Implement tooling and automation to streamline the growth funnel

Benefits

  • Access to real customer data and challenges that directly impact outcomes
  • Direct collaboration with product leadership for informed decision-making
  • Autonomy to conduct experiments with allocated budgets
  • Opportunity to work with a product that demonstrates strong user retention due to its inherent need
Full Job Description
GTM Lead

The Role

We are hiring a Head of Growth to own the experiment engine. This is a hands-on role for someone who has built growth loops before and wants to do it again with a product that has real traction and real customers.

You will own activation, retention, referrals, and channel expansion. You will work closely with the CEO, product, and operations to find the fastest path to more revenue. The job is not to have all the answers. It is to test fast, learn faster, and scale what works.

What You'll Own
  • Growth experiments from hypothesis to result to scale
  • Activation and onboarding for new customers
  • Retention and expansion within existing accounts
  • Referral programs and organic growth loops
  • Channel testing across SEO, partnerships, and community
  • Growth analytics, dashboards, and attribution
  • Tooling and automation that removes friction from the funnel

What Success Looks Like
  • A repeatable experiment engine the whole team can run
  • Meaningful lift in activation and 30-day retention
  • Clear data on which channels work and why
  • Referral and expansion programs that drive real revenue
  • Leadership always knows what is working and what is next

About You
  • 3 to 6 years in growth, product growth, or sales
  • You have owned experiments end to end and shipped results
  • Strong with data. Comfortable in SQL, Mixpanel, or similar tools
  • Early stage startup experience preferred
  • Builder mindset. You do not wait for perfect resources to get started
  • Clear communicator who can turn findings into action fast

Why Thera
  • Real customers. Real data. Real problems to solve
  • Direct access to product and leadership
  • Freedom to run real experiments with real budgets
  • A product with strong retention because people genuinely need it

This role includes competitive base pay and equity.

Similar Jobs

More Jobs at Thera

  • Partnerships Lead
    $120K — $150K *
    New York, NY 10025 (New York County)
    Enterprise Technology
    In-Person
  • Founding Engineer
    $120K — $180K *
    New York, NY 10025 (New York County)
    Enterprise Technology
    In-Person
  • Marketing Lead
    $90K — $130K *
    New York, NY 10025 (New York County)
    Consumer Technology
    In-Person
  • Staff Engineer
    $130K — $180K *
    New York, NY 10025 (New York County)
    Information Technology
    In-Person

More Consumer Technology Jobs

Find similar GTM Lead jobs: