Zip Co

GTM Engineer

Zip Co • $150K — $190K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years in GTM engineering, sales ops/RevOps, or business systems in B2B SaaS
  • 1-2 years as a BDR, SDR, AE, or sales engineer preferred
  • Hands-on experience with Salesforce; familiarity with Clay and Gong is ideal
  • Ability to build with AI coding tools and basic SQL knowledge
  • Demonstrated success in applying automation to enhance sales efficacy
  • Proven communication skills for structuring ideas and presenting to executives
  • Strong bias for action and ownership mindset

Responsibilities

  • Build and enhance the GTM automation engine to maximize sales efficiency
  • Translate sales objectives into actionable projects and deliver solutions
  • Collaborate with teams to implement AI tools for improved outbound quality
  • Oversee the development and rollout of workflows, ensuring team adoption
  • Measure and analyze the impact of automation initiatives on sales performance
  • Experiment with new technologies and scale successful innovations

Benefits

  • Start-up equity
  • Full health, vision, and dental coverage
  • Catered meals for employees in SF or NY
  • Commuter benefits
  • Team building events and happy hours
  • Flexible PTO
  • Apple equipment and home office budget
  • 401k plan
Full Job Description
Your Role

We're hiring a Go-to-Market Engineer, a hybrid of a GTM operator, hands-on builder, and automation architect. You'll join the newly established Business Technology Team to build the AI and automation that power Zip's pipeline generation and sales motion. Your goal is to make AI part of how every rep works, measured in pipeline and rep time, not demos.

You'll play a critical role in how our GTM workflows, tools, and data connect to drive prospecting efficiency and scale across the Sales and BDR organizations. This role primarily focuses on the presales motion, from BDR through AE. You'll design and build the technical foundation that makes our revenue team faster, smarter, and more effective - driving transformational AI productivity benefits, not just 5-10% improvements

This is a rare opportunity to help define a new discipline at Zip. You'll operate with a high degree of autonomy, working across Sales and Marketing Operations, Business Technology, Internal AI, and Sales Leadership to turn complex business challenges into automated solutions reps actually use. If you thrive at the intersection of go-to-market strategy, systems design, and hands-on execution, this is your role.

What You'll Do
  • Build the GTM automation engine. Design scalable, high-velocity workflows that improve rep efficiency, reduce friction, and accelerate pipeline generation. Use tools like Clay and n8n to build event-based workflows that enrich data, route accounts, and trigger personalized outreach actions at scale.
  • Turn sales goals into projects. Take a goal from sales leadership, like lifting outbound reply rates, and turn it into a set of projects you propose, pitch, and build. You're a partner in planning before decisions are made, not an order-taker.
  • Operationalize AI and enrichment. Partner with the GTM Ops and Business Technology teams to evaluate and implement AI and enrichment tools to boost outbound quality and personalization, leveraging data from Salesforce, Gong, Clay, and other systems.
  • Own what you build. Take workflows from idea to rollout: scope them with sales leaders, build, pilot with reps, launch, and iterate based on adoption and impact. Part of the job is selling it to the team, because a tool reps don't adopt might as well not exist.
  • Measure impact. Track what your builds deliver (rep time saved, pipeline influenced, adoption), and cut or tweak what doesn't work.
  • Innovate and experiment. Pilot new tools, integrations, and AI workflows. You'll test what's next in GTM technology and scale the ones that work. You understand the vendor landscape well enough to buy when that beats building.


What We're Looking For
  • 4+ total years of experience in a combination of GTM engineering, sales ops/RevOps, or business systems, ideally in a fast-moving B2B SaaS environment.
  • Preferred: 1-2 years in seat as a BDR, SDR, AE, sales engineer, or equivalent. You know the day-to-day pressure of a pipeline number.
  • Working experience with Salesforce. Hands-on Clay (or similar) and Gong (or Chorus) experience strongly preferred; n8n, Zapier, or other workflow orchestration is a plus.
  • Comfortable building with AI coding tools (Claude Code or similar) and reading enough code and SQL to ship and debug what you build. You understand how databases and structured data work; data warehouse experience (e.g., Snowflake) is a plus.
  • Proven ability to learn new systems quickly, apply emerging technologies to solve traditional business challenges, and connect business needs to system design and execution.
  • A track record of practical AI and automation that helped a sales team: workflows, agents, or tools that reps used and that moved pipeline or saved rep time, with real numbers you can attach to it.
  • You build for a team, not just yourself. Your automations handle edge cases, surface their own errors, and can be maintained by someone else. You know when a workflow step needs an LLM and when it needs deterministic logic, and you've shipped both.
  • Excellent written and verbal communication. You can structure your thinking clearly, write concise memos, and present to executives with confidence.
  • High bias for action, low ego, and an ownership mindset. You thrive in uncharted territory and move fast to create clarity.

The salary range for this role is $150,000 - $190,000. The salary for this position is determined based on a variety of job-related factors that may include location, relevant experience, education, or particular skills and expertise.

Perks & Benefits

At Zip, we're committed to providing our employees with everything they need to do their best work.
  • Start-up equity
  • 🦷 Full health, vision & dental coverage
  • Catered lunches & dinners for SF or NY employees
  • 🚍 Commuter benefit
  • 🚠 Team building events & happy hours
  • Flexible PTO
  • Apple equipment plus home office budget
  • 401k plan

About Zip Co

Zip Co Limited previously known as ZipMoney Limited is an Australian public limited financial technology company. The company was founded in 2013 and is headquartered in Sydney. In September 2020, Zip acquired the US-based ‘Buy Now, Pay Later’ company Quadpay to grow its American footprint. The company now has operations in Australia, Canada, Czech Republic, India, Mexico, New Zealand, the Philippines, Poland, Saudi Arabia, Singapore, South Africa, UAE, the United Kingdom and the USA. It currently has around 81,000 retail partners and over 9,900,000 customers. As of March 2021, Zip Co's market cap was $5.83 billion.
Learn more about Zip Co

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