Salesforce

GTM Builder

Salesforce • $120K — $145K *
US-AnywhereRemote in Dallas, TX
Information Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience building on the Salesforce platform including Apex, Flow, Lightning Web Components, data modeling, and integrations.
  • Strong understanding of customer buying behavior and business objectives.
  • Organized with the ability to independently track progress and manage programs.
  • Ability to seamlessly switch between technical and business communication, credible with both sales leaders and engineers.
  • Experience in daily AI coding with coding agents, understanding their strengths and deficiencies.
  • Instinctive pattern recognition, focusing on reusable solutions rather than one-off requests.
  • Preferred: Salesforce certifications (Administrator, Platform Developer, Application Architect, or System Architect); background in solution engineering, technical product management, or consulting.

Responsibilities

  • Act as the primary link between go-to-market teams and product teams, ensuring effective communication.
  • Create and develop agent skills and references to address common customer requirements efficiently.
  • Identify and establish common patterns across varying customer requests to streamline the development process.
  • Translate business needs into specific technical functionalities while maintaining clarity in both realms.
  • Conduct real-world testing of developments to ensure alignment with actual customer requirements.
  • Maintain a comprehensive overview of projects, tracking progress and reporting coverage.
  • Document and teach solutions to empower team members to utilize them independently.

Benefits

  • Work in a cutting-edge environment focused on improving Salesforce's capabilities.
  • Engage in meaningful work that directly impacts customer satisfaction and product effectiveness.
  • Opportunity to bridge technical and business worlds, gaining diverse experience and insights.
  • Collaborative team culture promoting continuous learning and development.
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Sales

Job Details

Role Description

AI Labs is building an emerging product that changes how Salesforce itself gets built. Our agents do the work. What decides whether they do it well is whether they have been taught the right things.

GTM Engineers are the conduit between our go to market teams and our product teams. You sit in the middle: close enough to customers to know what they actually ask for, and close enough to the product to do something about it. You build the skills and references our agents draw on, with a simple target. Eighty percent of what customers ask for should already be handled before anyone starts from scratch.

This role needs someone rare. Strong business judgment, strong operating instincts, and enough technical depth to build. You will spend your morning on a customer requirement and your afternoon on how the product meets it, and you will be equally credible in both conversations.

Responsibilities
  • Be the conduit. Carry what the field and our customers need into Product, and carry what the product can do back out to the field. Nothing gets lost in translation in either direction.
  • Build the skills. Develop the agent skills, references, and reference patterns that let our agents solve the requirements customers ask for most, aimed at covering eighty percent of them out of the box.
  • Find the patterns. Work across many customer requirements and see the shape they share. Build once for the pattern rather than many times for the instance.
  • Toggle between both languages. Translate a business requirement into a technical capability, and a technical capability into a business outcome, without losing precision either way.
  • Prove it works. Test what you build against real customer requirements and real environments before it reaches the field.
  • Operate. Keep a clear view of what is built, what is in progress, and what the coverage actually is. Report it plainly.
  • Leave capability behind. Document and teach what you build so the field can use it without you in the room.

Required Experiences & Skills
  • Experience. 5+ years building on the Salesforce platform: Apex, Flow, Lightning Web Components, data modeling, and integrations. You have shipped to production and supported what you shipped.
  • Business acumen. You understand how customers actually buy and what they are trying to achieve. You can sit with a business leader, get to the real requirement, and know which of it matters.
  • Operating strength. You are organized, you track your own coverage and progress, and you can be trusted with a program without supervision.
  • Both registers. You move between business requirements and technical capabilities comfortably, and you are credible with sales leaders and engineers in the same week.
  • AI native building. You build with AI coding agents in your daily work and you have a clear view of where they are strong and where they need a human.
  • Pattern thinking. You instinctively look for the reusable version of a one off request.
  • Preferred. Salesforce certifications (Administrator, Platform Developer, Application Architect or System Architect). Solution engineering, forward deployed engineering, consulting, or technical product management background. Experience with Marketing Cloud, Revenue Cloud, or Data 360.
  • Education. Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

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Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
NASDAQ

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