As the Growth Marketing Manager - North America, you will be responsible for developing and executing regional marketing strategies that drive new customer acquisition. Reporting to our Director of Growth Marketing - North America, you'll lead demand generation initiatives across digital channels, optimize the marketing funnel, and collaborate closely with sales, product marketing, and regional leadership to deliver measurable growth.
This is a full-time, permanent position.
Location:
This is a remote position and is available to all applicants residing and eligible to work in US.
What you will be doing:- Drive and execute the growth marketing strategy for the US and Canada, with a focus on new business acquisition.
- Plan and execute integrated omnichannel campaigns, including email, webinars, paid media, sponsored events, and account-based marketing (ABM).
- Develop ICPs and key personas for the region to architect efficient and effective buying journeys.
- Optimize the regional marketing funnel to improve conversion rates and reduce CAC.
- Localize global campaigns and messaging to resonate with North American audiences.
- Manage the regional marketing budget and allocate spend across channels for maximum ROI.
- Analyze campaign performance and provide regular reporting on KPIs (CPL, MQLs, pipeline contribution).
- Collaborate with product marketing to ensure messaging aligns with buyer needs and market trends.
- Stay current on the competitive landscape, industry trends, and regional regulations.
What you will bring:- 3-5 years of experience in B2B marketing, with a focus on demand generation and new business growth.
- Proven success in driving pipeline and revenue in North American markets, ideally in SaaS, enterprise software, or agentic software.
- Deep expertise in digital marketing channels, marketing automation platforms (e.g., Pardot, Marketo, Salesforce Marketing Cloud), and Salesforce CRM.
- Strong analytical skills, with experience in performance reporting and attribution models.
- Excellent communication and cross-functional collaboration skills.
- Experience in the accounting or audit industry is a plus, but not required.
What9s in it for you:020202 Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.
020202 We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.
020202 Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.
020202 We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans.
020202 We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.
020202 Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.
020202 We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.
