Growth Marketing Lead

Clera

• $130K — $175K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4 to 8 years of paid media experience, preferably in agency or consumer app environments.
  • Hands-on expertise with Meta (Facebook and Instagram) paid advertising platforms.
  • Experience managing paid media accounts with monthly spends of $1M or more.
  • Proficient across Meta, TikTok, and Google platforms simultaneously.
  • Ability to convert analytics into strategic client presentations and recommendations.
  • Experience in developing growth strategies that align creative performance with media buying.
  • Strong presentation and client management skills.
  • Familiarity with mobile advertising measurement systems is a plus.

Responsibilities

  • Oversee and manage media budgets ranging from $5M to $50M to ensure efficient spend.
  • Lead and nurture client relationships through strategy sessions and regular reviews.
  • Develop cohesive growth strategies centered around creative performance in advertising.
  • Translate performance data into actionable insights for stakeholders and creative teams.
  • Identify optimization opportunities across funnel strategy and measurement to enhance media efficiency.
  • Collaborate with creatives and media buyers to convert insights into effective campaigns.

Benefits

  • Opportunity to work in a fast-paced AdTech and performance marketing startup environment.
  • Direct ownership of high-impact client accounts.
  • Involvement in developing innovative advertising strategies.
  • Collaborative atmosphere with creatives and media specialists.
  • On-site role based in New York City, offering dynamic team interactions.
Full Job Description
About the Role

This is a senior, client-facing growth marketing role at an early-stage AdTech and performance marketing startup that builds creative intelligence tools for paid social advertising. You will own high-impact client accounts, blending strategic media expertise with creative insight to drive efficient, scalable growth across major paid platforms.
What You'll Do
  • Oversee annual media budgets of $5M to $50M across Meta, TikTok, and Google, driving efficient spend and account scalability.
  • Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
  • Develop cohesive growth strategies that place creative performance at the center of paid advertising programs.
  • Translate creative performance data into actionable insights for clients, creative teams, and media buyers.
  • Identify and execute optimizations across funnel strategy, signal quality, offer testing, and measurement to improve media efficiency.
  • Partner with forward-deployed creatives and media buyers to turn insights into high-performing content and scaled campaigns.
What We're Looking For
  • 4 to 8 years of paid media experience, with agency and/or consumer app background strongly preferred.
  • Deep, hands-on expertise in Meta (Facebook and Instagram) paid advertising platforms and campaign management.
  • Proven track record of solely owning and managing paid media accounts at approximately $1M or more in monthly spend.
  • Experience managing campaigns across Meta, TikTok, and Google platforms simultaneously.
  • Strong ability to translate performance data and analytics into strategic recommendations and clear client presentations.
  • Experience developing growth strategies that integrate creative performance with media buying decisions.
  • Strong presentation skills, with comfort leading client meetings and stakeholder reviews.
  • Familiarity with mobile advertising measurement systems including SKAN, AEM, and mobile measurement partners (MMPs) is a plus.
  • Experience in agency environments managing multiple client accounts at once is a plus.
Compensation & Benefits

Salary range: $130,000 to $175,000 USD annually. Visa sponsorship is not available for this role.
Location

This is a full-time, on-site role based in New York City, New York, USA. In-office presence is required.

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