Growth Marketer

Tali AI

$80K — $100K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6 years of B2B SaaS demand generation or growth marketing experience, preferably in healthtech
  • Hands-on experience with end-to-end growth initiative execution
  • Proficiency in launching campaigns across various acquisition channels
  • Strong data analysis skills to evaluate funnel performance and recommend optimizations
  • Ability to develop engaging campaign ideas that resonate with clinical audiences

Responsibilities

  • Design and execute growth experiments to find effective customer acquisition strategies
  • Oversee the implementation of growth strategies across multiple channels
  • Define audience segments and create targeted messaging for campaigns
  • Launch and optimize paid media efforts across diverse platforms
  • Create content funnels such as blogs and webinars that drive conversions
  • Analyze performance data to identify growth drivers and refine strategies
  • Continuously test new marketing channels and creative concepts

Benefits

  • Remote and hybrid work options with flexible hours
  • Comprehensive health and wellness benefits from day one
  • Generous PTO including winter shutdown, birthday leave, and extra long weekends
  • $2000 annual budget for professional development
  • Quarterly team-building socials and outings
Full Job Description
Main description. "We're looking for a hands-on **Growth Marketer** to design, run, and scale growth experiments that uncover the most effective ways to acquire new healthcare organizations. You'll combine data, customer insights, and creativity to identify high-impact opportunities, test them across multiple channels, and turn what you learn into repeatable systems that generate qualified pipeline. **What You'll Do**
  • Design, execute, and measure growth experiments across acquisition channels to identify the highest-leverage opportunities for generating qualified pipeline.
  • Own the end-to-end execution of growth initiatives across paid, SEO, email, content, partnerships, webinars, and other acquisition channels-testing, learning, and iterating as you go.
  • Define audience segments, messaging, and creative direction for campaigns
  • Launch and optimize paid media across channels
  • Build content funnels: blogs, landing pages, webinars, and nurture sequences that convert
  • Analyze performance across channels to identify what drives growth and double down on what works
  • Continuously test new channels, creative concepts, and conversion paths
**Must-haves ...**
  • You have personally built and optimized growth initiatives end-to-end. We are not looking for someone who only owned strategy or only executed one channel.
  • You have personally launched campaigns across multiple acquisition channels (paid, SEO, email, webinars, partnerships, content, etc.).
  • You are highly data fluent. You can independently analyze funnel performance, identify bottlenecks, and recommend where we should invest next.
  • You enjoy running experiments more than following playbooks.
  • You've worked in an environment where there wasn't already a marketing machine to inherit.
**You'll succeed if you ...**
  • Have 4-6 years of B2B SaaS demand-gen or growth marketing experience (healthtech a plus)
  • You are comfortable with and use marketing analytics tools on a daily basis (GA4, HubSpot, Looker Studio, Mixpanel, Amplitude, or similar)
  • Are obsessed with automation and AI-native demand generation, you leverage tools to move faster and smarter
  • Can translate product benefits into clear, motivating campaign ideas that resonate with clinicians
  • Are data-driven but creative, comfortable working from metrics and gut alike
  • Understand how paid, organic, and content work together to create demand
  • Thrive in a startup environment where you can build systems from scratch
  • **Bonus Point: **Experience at a scale-up or high-growth startup
  • **Bonus Point: **Background in healthtech or healthcare SaaS
$80,000 - $100,000 a year The compensation range listed refers to an annual base salary that may vary depending on a candidate's relevant qualifications, knowledge, competencies and work experience, and other factors including market conditions. Base salary is only one aspect of our total rewards package. Be sure to check out a summary of our benefits below. **More About Tali AI ** **Perks and Benefits** All full-time employees enjoy:
  • Remote and hybrid work options & flexible work hours
  • Comprehensive health and wellness coverage from day one
  • Competitive PTO, including winter shutdown Dec 25 - Jan 1, birthdays and Taliversaries, and 'extra long' long weekends
  • $2000 annually in "Knowledge Dollars" to learn, grow, and level up
  • Quarterly socials & company outings that bring our team together beyond the day-to-day

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