Accenture

Go to Market Lead - Martech AI

Accenture$131K — $278K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of success in sales leadership within the technology or AI industry
  • 10+ years of experience with Martech and AI solutions yielding significant results
  • 5+ years of experience in developing and executing go-to-market strategies
  • Deep understanding of Adobe and Salesforce technology stacks
  • Exceptional communication and presentation skills, engaging VP and C-suite executives

Responsibilities

  • Develop and execute innovative go-to-market strategies for Martech and AI solutions
  • Lead client discussions on adopting Adobe and Salesforce technologies
  • Partner with VP and C-suite clients to showcase value and create transformative deals
  • Originate, qualify, and close new deals within the Martech and AI practice
  • Lead pre-sales activities and develop impactful sales presentations
  • Collaborate with teams to align sales strategies with client solutions
  • Analyze market trends for strategic growth initiatives in data and AI

Benefits

  • Comprehensive health and wellness programs
  • Flexible working arrangements
  • Professional development opportunities
  • Collaborative and innovative work environment
  • Diversity and inclusion initiatives
Full Job Description
The Work:

As the Data and AI Go-to-Market Lead, you will play a pivotal role in driving growth and demand for our AI and Martech services in the Canadian market. Your responsibilities will include:

Strategic Leadership:
  • Develop and execute innovative go-to-market strategies for Martech and AI-driven solutions across Accenture Song's practice and industry groups.
  • Lead conversations with clients on adopting Adobe and Salesforce technologies to enhance their Martech capabilities.
  • Partner closely with VP and C-suite clients, crafting compelling narratives that showcase our value proposition and shaping transformative deals and opportunities.


Sales Excellence:
  • Originate, qualify, and close new deals for Accenture Song's Martech and AI practice, ensuring alignment with client needs and business objectives.
  • Lead client-facing pre-sales activities, including developing sales strategies and delivering impactful presentations that differentiate Accenture Song in the market.


Collaboration and Innovation:
  • Collaborate with cross-functional teams to align sales strategies with solution development, ensuring tailored data and AI capabilities address client challenges related to customer growth and experience.
  • Drive strategic growth initiatives to expand Accenture Song's data and AI presence in the Canadian market by analyzing market trends and identifying opportunities for new solutions and differentiating capabilities.


Performance Monitoring:
  • Monitor and report on sales performance, providing actionable insights and recommendations to capture market share and enhance business development activities.


Here's What You'll Need:

Experience:
  • 10+ years of proven success in Sales leadership, preferably in the technology or AI industry.
  • 10+ years of experience leading Martech and AI-driven solutions, with a track record of delivering impactful results.
  • 5+ years of expertise in developing and executing successful go-to-market strategies.


Skills and Knowledge:
  • Deep understanding of the Adobe and Salesforce technology stacks, with the ability to articulate their value in client conversations.
  • Exceptional communication and presentation skills, with the ability to engage and influence stakeholders at all levels, including VP and C-suite executives.
  • Strong analytical and problem-solving skills, leveraging data-driven approaches to decision-making and strategy development.
  • Ability to work collaboratively in a fast-paced, dynamic environment, fostering innovation and teamwork.


Language and Education Requirements:
  • English proficiency is required for this position, as the role involves regular interaction with stakeholders across Canada, the US, and other countries within Accenture's global footprint where English is the common language.
  • A minimum of a high school diploma or GED is required for this position.


Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location,
role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation, based on full-time
employment, for roles that may be hired as set forth below.
The recruiting efforts for this position are intended to fill a brand new position.
The base pay range shown below is intended as a guideline to reflect the majority of offers for this role.
It does not represent a maximum limit - in some cases, actual compensation may exceed the range where appropriate.

Information on benefits is here:

Role Location Annual Salary Range

British Columbia/Ontario $131,700 to $278,100

#LI-NA-FY25 #LI-MP

About Accenture

Accenture plc is a multinational professional services company that provides services in strategy, consulting, digital, technology, and operations. The company has more than 537,000 employees serving clients in more than 120 countries. Accenture operates across five business segments: Communications, Media & Technology; Financial Services; Health & Public Service; Products; and Resources. The company is headquartered in Dublin, Ireland, and has offices worldwide.
Learn more about Accenture
Size
624,000 employees
Market Cap
$173.8 billion
Industry
Net Income
$5.2 billion
Founded
1989
5 Year Trend
+11.2%
Revenue
$44.7 billion
NASDAQ

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