OverviewWe are seeking a Lead Digital Asset Librarian to own, evolve, and optimize our Digital Asset Management (DAM) ecosystem. While experience with Tenovos is a plus, this role is open to candidates with strong expertise across enterprise DAM platforms.
This is not a traditional librarian role. You will be responsible for defining what best-in-class DAM looks like within a complex, global production environment: Assessing current workflows, identifying gaps, and driving forward a more scalable, efficient, and future-ready operating model.
You will lead the organization, governance, and lifecycle management of all final TV, video, and digital master assets, while embedding DAM into end-to-end production and marketing workflows. Your work will directly impact speed-to-market, asset reuse, operational efficiency, and brand consistency.
This role requires a strategic, systems-oriented leader who can balance hands-on platform expertise with team leadership, cross-functional collaboration, and continuous improvement. You will partner closely with marketing, creative, production, technology, media, and data teams, as well as external agencies, and oversee offshore resources supporting day-to-day DAM operations.
ResponsibilitiesDAM Strategy, Ownership & Governance
- Serve as the primary owner and subject matter expert for the DAM platform (Tenovos or equivalent), defining platform strategy, taxonomy, and governance frameworks
- Evaluate current DAM architecture and workflows, identifying opportunities to improve scalability, usability, and efficiency
- Establish and enforce global standards for metadata, taxonomy, and asset lifecycle management (versioning, rights, archiving, expiration)
- Define and implement what "good" looks like for DAM within this organization, including future-state operating models
- Manage user roles, permissions, and access controls to ensure compliance and security
Workflow Integration & Production Operations Impact
- Embed DAM into end-to-end creative and production workflows, ensuring seamless asset flow from creation through distribution
- Drive best practices that improve production speed, asset tracking, and activation readiness
- Connect DAM structure to broader production and marketing goals, enabling more efficient content creation and reuse at scale
- Partner with stakeholders to streamline workflows and reduce friction across teams and regions
Technology & Data Partnership
- Act as a key partner to technology, product, and data teams, ensuring DAM integrates effectively into the broader ecosystem
- Collaborate with Product/Platform teams and data leads to align DAM capabilities with reporting, analytics, and business needs
- Support and enhance integrations with tools such as Adobe Creative Cloud, CMS, PIM, and other marketing systems
- Identify opportunities for automation and improved data capture across the asset lifecycle
Offshore Team Leadership
- Lead and manage offshore DAM resources responsible for ingestion, tagging, QA, and library maintenance
- Define workflows, SLAs, and quality standards to ensure consistency and accuracy
- Provide training, documentation, and ongoing feedback to drive performance and continuous improvement
- Act as the bridge between onshore stakeholders and offshore teams
Content Organization & Metadata Strategy
- Oversee asset cataloging, tagging, and metadata governance to ensure a high-quality, searchable library
- Design and evolve metadata schemas, taxonomies, and controlled vocabularies aligned to business and campaign needs
- Conduct audits and optimization initiatives to maintain data quality and system performance
Adoption, Enablement & Change Management
- Lead DAM adoption across internal teams, agencies, and external partners
- Develop and deliver training programs and documentation to drive best practices
- Support onboarding of new users and teams into the DAM ecosystem
- Act as a change agent, driving adoption of new workflows and ways of working
Performance, Analytics & Continuous Improvement
- Define and track KPIs related to DAM adoption, efficiency, and asset utilization
- Deliver reporting on usage, taxonomy performance, and workflow effectiveness
- Continuously assess and evolve DAM capabilities in line with business needs and emerging trends
- Proactively recommend enhancements to improve system performance and user experience
Qualifications- 7-10+ years of experience in Digital Asset Management, content operations, or related fields
- Proven experience leading or owning an enterprise DAM platform (Tenovos a plus, not required)
- Demonstrated ability to evaluate, implement, and optimize DAM workflows and systems
- Experience integrating DAM into creative, production, and marketing operations
- Strong expertise in metadata strategy, taxonomy design, and asset lifecycle management
- Experience managing offshore or distributed teams
- Strong project management and change management capabilities
- Excellent cross-functional collaboration skills across marketing, creative, tech, and data teams
- Experience with modern AI visual and semantic search capabilities
- Analytical mindset with the ability to translate insights into actionable improvements
- Experience in enterprise, multinational, or agency environments (CPG, retail, or similar preferred)
Preferred Qualifications
- Experience with DAM migrations or large-scale implementations
- Familiarity with platforms such as Adobe Experience Manager, Sitecore, OpenText, or similar
- Experience working with PIM, CMS, or MRM systems
- Working knowledge of Adobe Creative Cloud and production workflows
- Bachelor's degree in Marketing, Information Science, or related field
- U.S. work authorization required
Personal Attributes
- Strategic thinker with a hands-on, solutions-oriented mindset
- Strong leader with experience managing distributed teams and driving accountability
- Confident communicator, comfortable in client-facing environments
- Highly organized with exceptional attention to detail
- Proactive and curious, with a passion for continuous improvement and innovation
Additional informationPublicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: $97,375 - $149,296 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/30/2026.
