Whirlpool Corp

Global Senior Manager of Product Marketing - Cooking

Whirlpool Corp$120K — $150K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required.
  • 7+ years experience in consumer-facing brands.
  • 5+ years in Product Marketing, Product Development, Brand Management, or Merchandising.
  • Experience in managing or launching products in Small Domestic Appliances or consumer electronics, particularly cooking.
  • Strong financial acumen with experience in developing business cases and overseeing product P&Ls.

Responsibilities

  • Define global strategy for Cooking category and identify new product opportunities.
  • Manage the global cooking portfolio's lifecycle and drive growth and innovation.
  • Lead cross-functional teams to transition concepts to production.
  • Use consumer insights to create product definitions that align with brand promises.
  • Coordinate go-to-market plans with regional teams for localized execution.
  • Drive the Whirlpool Product Development process to meet quality and budget goals.
  • Accountable for global cost, margin, and profitability targets.

Benefits

  • Generous benefits package including Whirlpool employee discount.
  • Fitness and educational reimbursement programs.
  • Access to beautiful, renovated office space and amenities like free coffee.
  • Biking and walking trails available nearby.
  • Flexibility to manage personal and family commitments.
  • Two-week work from anywhere policy, plus a sabbatical after five years.
Full Job Description
Requisition ID: 71919

The team you will be a part of

At KitchenAid, we are passionate consumer advocates who observe, dream, invent, and design new solutions to make the kitchen a place of endless possibilities for people who love to cook. We operate in a consumer-centric, winning workplace culture and provide diverse global career opportunities. Our team creates high-performance, highly desired appliances with an unwavering focus on quality craftsmanship, disruptive technology, and timeless design. The Product Marketing team works on category strategy, product development, and launch execution by having a consumer-first mindset.

This role in summary

We are seeking qualified candidates for Global Sr. Manager of Product Marketing - Cooking to join the KitchenAid Small Domestic Appliance (SDA) organization based at our Global Headquarters in Benton Harbor, MI.

In this strategic role, you will be the ultimate champion for one of ourKey Battle Grounds: the Cooking category. You will define the global strategy, propose new segments, and execute the product portfolio across Countertop Cooking segments (e.g., Grain Cookers and Countertop Ovens). Operating as a key cross functional leader, this role requires a heavy-hitting, influential strategist who can orchestrate and inspire a high-performing, cross-functional team, while providing day-to-day guidance and mentorship to supporting team members. You must be an expert at driving alignment without direct authority to bring breakthrough innovation to life and successfully commercialize it globally.

Your responsibilities will include

  • Category Strategy & Innovation: Define the long-term global strategy for the Cooking category. Propose and validate new product segments and disruptive opportunities within this Key Battle Ground to expand market share.
  • Portfolio Management: Create, execute, and manage the lifecycle of the global cooking portfolio, specifically driving growth and innovation in the overall category.
  • Cross-Functional Leadership: Lead and influence a dedicated, cross-functional team of Designers, Project Leaders (PLO), Engineers, and Brand Marketers to ensure ideas seamlessly transition from concept to production.
  • Consumer Centricity: Utilize deep global consumer insights and trends to build fact-based product definitions, ensuring our cooking products deliver on KitchenAid's brand promise.
  • Global Launch Coordination: Coordinate robust, go-to-market and launch plans with regional marketing teams around the world, ensuring proper localization, flawless in-market execution, and global brand consistency.
  • WPD Governance: Actively drive the Whirlpool Product Development (WPD) process for the cooking category, ensuring projects pass through tollgates on time, on budget, and at the highest quality standards.
  • Financial & Business Case Accountability: Deliver on global cost, margin, and profitability targets for the cooking category. Present compelling business cases and capital requirements to senior leadership.


Minimum requirements

  • Bachelor's degree.
  • 7+ years of professional experience in consumer-facing brands.
  • 5+ years of experience specifically in Product Marketing, Product Development, Brand Management and/or Merchandising.


Preferred skills and experiences

  • Demonstrated success leading and influencing cross-functional teams in a matrixed environment.
  • Experience managing or launching products in the Small Domestic Appliance (SDA) or consumer electronics sectors (specifically cooking categories).
  • Proven track record of managing a global or multi-regional product portfolio.
  • Strong financial acumen with experience building business cases and monitoring product P&Ls.
  • Exceptional communication and stakeholder management skills, with the ability to influence up, down, and across the organization.


What we offer

Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more! Saint Joseph/Benton Harbor locations: Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy - Early Childhood Center (depending upon availability - additional costs required).

Additional information

Whirlpool's Ways of Working

Our goal is to provide an environment that helps you bring your best to Whirlpool every day. While employees in this role work in-person Monday through Friday. We offer flexibility and industry-leading time-off benefits that will help you balance what's important at work and at home, including:

  • Always On Flexibility - You will have the autonomy to manage personal, family, and outside-of-work commitments as needed.
  • Two-Week Work from Anywhere - Minimum of one-week increments for a total of two weeks per year.
  • Sabbatical - Four weeks paid leave after every five years of service.


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Connect with us and learn more about Whirlpool Corporation

See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.

About Whirlpool Corp

Whirlpool Corp Careers

Join the dynamic team at Whirlpool Corp, a global leader in home appliances, where innovation meets purposeful design. At Whirlpool, we are committed to creating high-quality products that make life easier for millions of consumers worldwide. There has never been a more exciting time to explore job opportunities with us and become part of a legacy of leadership and innovation.

Work You’ll Do

At Whirlpool Corp, you will engage in meaningful work that directly impacts our company and customers. Our team is dedicated to fostering an environment of diversity and inclusion, where every employee can thrive. We offer a variety of job opportunities ranging from engineering to marketing, each requiring unique skills that contribute to our shared vision of improving home life.

Innovate and Grow

Join our team and be at the forefront of industry innovation and product development. Whirlpool Corp is the perfect place to enhance your career, offering growth through professional development and diversity training programs that are designed to nurture your leadership potential. Our commitment to innovation isn't just about technology, but also about innovative thinking that empowers our team to create groundbreaking solutions.

Be Part of a Great Team

Whirlpool’s culture is built on a foundation of respect and teamwork. Our employees enjoy a supportive network that extends beyond ordinary employment. Here, you will collaborate with talented professionals who are passionate about what they do and are eager to drive success. We believe that together, we can achieve great things, making Whirlpool Corp not just a workplace but a community.

Future-Proof Your Career

With a multitude of career paths available, your professional journey at Whirlpool Corp can be as diverse as our product range. From internships that offer real-world experience to full-time positions that challenge and reward, there are endless opportunities to advance. Our robust benefits package supports the well-being of our employees and their families, ensuring a balanced and fulfilling career.

Explore Job Opportunities

Whether you’re just starting out or looking to take your career to the next level, Whirlpool Corp offers a range of opportunities. Enhance your resume through challenging projects, benefit from our comprehensive training programs, and connect with leaders through our networking events.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We are always on the lookout for curious, creative, and driven team players who are ready to make an impact. SEARCH WHIRLPOOL JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Whirlpool Corp.
Learn more about Whirlpool Corp
Size
69,000 employees
Market Cap
$7.6 billion
Industry
Net Income
$1 billion
Founded
1911
5 Year Trend
+1.2%
Revenue
$19.4 billion
NASDAQ

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