Geotab

Global Demo Excellence Lead

Geotab$120K — $160K *
US-AnywhereRemote in United States
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8 years in sales enablement or product-related fields
  • Bachelor's degree or equivalent experience
  • Experience in designing scalable demo environments
  • Strong technical expertise in SaaS platforms
  • Understanding of value-based selling
  • Knowledge of data privacy and governance
  • Exceptional stakeholder management skills

Responsibilities

  • Define and own the global demo excellence strategy
  • Design and maintain demo environments with relevant features
  • Develop compliant demo data strategies
  • Create a library of demo modules and narratives
  • Leverage AI for improved demo efficiency
  • Align demo strategy with product roadmaps
  • Drive demo execution standards across teams
  • Enhance demo quality for improved sales effectiveness

Benefits

  • Flex working arrangements
  • Home office reimbursement program
  • Baby bonus & parental leave top-up
  • Online learning and networking opportunities
  • Electric vehicle purchase incentive program
  • Competitive medical and dental benefits
  • Retirement savings program
Full Job Description
Who you are:

We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Global Demo Excellence Lead who will own and operationalize a scalable, global demo ecosystem that enables Sales and Partners to deliver high-impact, consistent, and tailored customer demo experiences across segments, regions, and product lines. The projects will vary in scope, complexity, and affected business area. If you love technology, and are keen to join an industry leader - we would love to hear from you!
What you'll do:

As a Global Demo Excellence Lead, your key area of responsibility will be defining demo strategy, managing demo environments and data, and enabling seller and partner readiness to ensure demo excellence is consistent, scalable, and aligned with go-to-market priorities. You will need to work closely with Geotab's Sales, Product, Product Marketing, Revenue Delivery, and Enablement teams.

To be successful in this role you will be a strategic thinker with an innovation mindset and strong cross-functional influence, possessing the ability to communicate complex concepts clearly to both technical and non-technical audiences. In addition, the successful candidate will have strong technical expertise in building and managing SaaS demo environments, coupled with a deep understanding of value-based selling and data governance.
How you'll make an impact:
  • Demo Ecosystem Strategy & Ownership: Own and define the global demo excellence strategy to support scalable, high-impact customer engagements across Sales and Partner ecosystems.
  • Demo Environment Design, Build & Governance: Design, build, and maintain gold-standard demo environments across key segments and regions, ensuring they are fully configured with relevant features and realistic data.
  • Data Strategy & Scenario Management: Partner with Legal, Product, and Engineering to manage a compliant demo data strategy and develop realistic datasets reflecting customer environments.
  • Demo Content & Modular Asset Development: Develop and maintain a scalable library of demo modules, scripts, narratives, and talk tracks aligned to value-based selling and product messaging.
  • AI-Enabled Demo Capability & Innovation: Structure demo environments to support AI-driven demo assembly and identify opportunities to leverage automation for improved efficiency.
  • Cross-Functional Alignment & Governance: Act as the primary liaison between Sales, Product, Marketing, and Enablement teams to align demo strategy with product roadmaps and go-to-market priorities.
  • Sales & Partner Readiness and Adoption: Drive consistent demo execution standards through best practices, structured enablement, and certification programs.
  • Business Impact & Continuous Improvement: Elevate demo quality and consistency to contribute to improved win rates, product adoption, and overall sales effectiveness.
What you'll bring to the role:

  • 5 - 8 years of experience in sales enablement, demo strategy, product enablement, or related fields.
  • Bachelors degree in a related field, or an equivalent combination of education and work experience.
  • Proven experience designing and scaling demo environments, content, and enablement programs within B2B technology or SaaS industries.
  • Strong technical expertise in SaaS platforms, product ecosystems, and system integrations, including configuration and data setup.
  • Deep understanding of value-based selling and the ability to translate product capabilities into compelling customer narratives.
  • Knowledge of data privacy and governance, specifically regarding anonymization and synthetic data approaches for demo environments.
  • Exceptional stakeholder management skills with the ability to work across Product, Sales, and Marketing teams without direct authority.

If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.

Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.

Why job seekers choose Geotab:

Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program

*The above are offered to full-time permanent employees only

How we work:

At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!

#LI-Remote

The annual base salary for this position is the expected annual salary for this role, and may be subject to change. Geotab offers various perks and benefits and other compensation components that an individual may be eligible for. The actual base salary for this position depends on a variety of factors such as but not limited to skills, qualifications, education and overall experience, including the location the applicant lives while performing the job. This also includes equity with other team members and alignment with local market data. All offers of employment are contingent upon proof of eligibility to work and the individual's ability to pass a background check.

Hiring Range

$120,000-$160,000 USD

About Geotab

Geotab is a telematics company that provides fleet management solutions to businesses of all sizes. The company was founded in 2000 and is headquartered in San Francisco, California. Geotab's products and services include GPS tracking, driver safety, compliance management, and fuel management. The company's mission is to help its clients improve their operational efficiency, reduce costs, and increase safety. Geotab has a team of experienced professionals who specialize in developing and implementing innovative solutions to complex problems. The company is committed to delivering exceptional value to its clients and building long-term relationships based on trust and mutual respect.
Learn more about Geotab
Size
1,300 employees
Industry

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