General Sales Manager

Dilawri Group of Companies

• $125K — $175K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Minimum two years of management experience; automotive sales experience preferred.
  • Strong leadership skills to coach and motivate a sales team.
  • Proficient in selling and negotiation with sound decision-making abilities.
  • Passionate about customer service with a collaborative approach.
  • Excellent verbal and written communication skills.
  • Strong business acumen for reviewing financial results and managing performance.
  • Proficient with computer systems and dealership sales tools.

Responsibilities

  • Lead daily operations of new and pre-owned vehicle sales departments.
  • Drive sales performance and profitability while controlling expenses.
  • Review monthly forecasts and departmental results with the General Manager.
  • Collaborate with Finance & Insurance to enhance product penetration.
  • Oversee vehicle inventory, merchandising, and pricing strategies.
  • Monitor customer satisfaction and implement improvements for retention.
  • Recruit, train, and motivate sales staff in partnership with the General Manager.

Benefits

  • Discounted employee vehicle purchase program.
  • Job-specific coaching and training programs.
  • Comprehensive health and dental plans.
  • Employee wellness and assistance programs.
  • Employee social events.
Full Job Description
Dilawri Group is now actively searching for a General Sales Manager to join the team at Audi Queensway.

Pay Rate: $125,000 to $175,000 annually inclusive of salary and performance bonus.

Responsibilities:
• Lead the daily operations of the new and pre-owned vehicle sales departments, including staffing, scheduling, sales processes, and performance management.
• Drive sales performance and departmental profitability while maintaining effective expense controls.
• Review monthly forecasts, commission statements, performance reports, and departmental results with the General Manager.
• Work closely with the Finance & Insurance team to identify opportunities to increase product penetration and gross profit.
• Oversee vehicle inventory, merchandising, pricing, and stock rotation to maintain a balanced inventory and address aging units.
• Review trade-in appraisals and support vehicle acquisition, including attending auctions as required.
• Monitor pre-owned vehicle reconditioning to ensure vehicles are prepared for sale promptly.
• Review sales transactions for accuracy and completeness.
• Oversee lease renewal activities and inspect demonstrator vehicles regularly.
• Monitor customer satisfaction results, address concerns, and implement improvements to support customer retention.
• Recruit, train, coach, and motivate sales staff in partnership with the General Manager.
• Conduct regular sales meetings and ongoing training to strengthen product knowledge, selling skills, and team performance.
• Promote teamwork throughout the sales, delivery, and customer follow-up process.
• Keep the team informed of manufacturer products, programs, promotions, and financing updates.
• Maintain effective communication with all dealership departments.
• Ensure sales operations follow company policies, applicable regulations, and health and safety requirements.
• Maintain a professional, welcoming, and safe sales environment.

Qualifications:
• Minimum two (2) years of management experience; automotive sales experience preferred.
• Strong leadership skills, with the ability to lead, coach, and motivate a sales team.
• Strong selling and negotiation skills, with the ability to make sound decisions.
• A passion for customer service and a collaborative approach to working with employees, customers, and other departments.
• Excellent verbal and written communication skills.
• Strong business acumen, with the ability to review financial results and manage departmental performance.
• Excellent organizational skills and attention to detail.
• Proficiency with computer systems and dealership sales tools.
• A positive, can-do attitude and a proactive approach to problem-solving and accountability.
• Ability to remain composed, adapt, and handle challenges in a fast-paced environment.
• Valid Ontario driver's licence.
• Valid OMVIC registration preferred.
• Industry-related training and certifications, as required.

If you are searching for an opportunity to grow your career while adding value to our team, then this role is for you. We invite you to submit your resume, in confidence, for our review and consideration.

ABOUT US

In addition to working with and learning from a team of leading professionals in the automotive industry, our benefits include:
• Discounted employee vehicle purchase program
• Job-specific coaching & training programs
• Comprehensive health & dental plans
• Employee wellness & assistance programs
• Employee social events

Build your career with a team that is driven by excellence, integrity and innovation.

Discover Dilawri,

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