The company9s Bay Area Platform, a fast-growing property management firm with over 5,000 units under management, is acquiring another scaled property management platform, 2Target,2 which manages several thousand units. Target has a multi-decade history in the local market, with long-standing client relationships and a long-tenured team.
The General Manager (GM) will lead Target as a business unit within the Bay Area Platform, with direct responsibility for Target9s clients, team, and P&L. This involves inheriting a founder-led organization and evolving it into a profitable and scalable business. Success requires protecting client and employee relationships, while driving operational efficiency and an eventual integration of back-office functions and technology into the larger platform.
The GM will report directly to the CEO & Founder of the Bay Area Platform and will collaborate with other key executives at the company. In addition, the GM will work closely with the holding company team on operational and growth initiatives across the Bay Area market.
What You9ll DoLead the Business- Set the long-term strategy for Target, establish the tactical business plan, and create the framework to track progress against the plan.
- Set a high standard for performance across the organization, and hold the team accountable to collective and individual results.
- Lead from the field, not the spreadsheet. Spend time on property visits, client meetings, and with on-site teams so that every decision is grounded in how the business actually runs.
Navigate Transition- Build trust with Target9s owners. The sale of Target is one of the most consequential decisions of their careers, and their ongoing support will be critical for a successful transition.
- Take ownership of key client relationships. Meet the largest clients and establish yourself as the new point of contact. Client retention is the most important business metric.
- Assume all management responsibilities over Target9s team. Communicate clearly and establish credibility in a vulnerable moment of change - some team members have spent multiple decades at the company.
Drive Growth & Profitability- Drive continued growth in Target9s units under management by adding new clients and expanding with existing ones. Grow revenue per unit by attaching additional services including maintenance, resident benefits, and insurance.
- Identify areas of inefficiency in Target9s business model, and execute on a plan to address them.
- Optimize Target9s business to increase its profitability while maintaining high levels of customer satisfaction and minimizing churn.
- Pursue long-term efficiencies through selective integration between Target and the broader Bay Area Platform. Areas of opportunity will likely include back-office functions (e.g., finance, HR) and technology consolidation.
What Success Looks Like- In your first 90 days: You9ve established credibility with Target9s prior owners, team, and clients. You9ve spent significant time in the field - at properties, in client meetings, with office staff - and built a deep understanding of what makes the business work. You9ve taken over full ownership of key client relationships and management responsibilities for the team, and you9ve identified the key risks in the client and employee base.
- By 6 months: The business is running under your leadership, and clients and employees are confident in the transition. You9ve diagnosed Target9s biggest opportunities for growth and improved profitability, and aligned with the CEO and Board on a plan to attack them.
- By 12 months: You9ve maintained high levels of client and employee retention, and you9ve begun executing on the business plan - the company is growing faster and operating more profitably than when you took it over. Target9s prior owners view you as a trusted steward of the company they built; they are strong advocates for you and the platform, and will serve as positive references in future acquisitions.
What We Look ForEssential Qualifications- Leadership: Track record of leadership - setting strategy, driving accountability to results, managing performance - with experience across office and field teams preferred.
- P&L Ownership: Direct accountability for the financial results of a business or business unit, with a demonstrated ability to grow revenue and improve profitability.
- Change Management: Experience guiding an organization through a transition, integration, or reorganization while protecting key client and employee relationships.
- Client-Facing Trust: Demonstrated ability to build trust with clients and senior stakeholders, especially in high-stakes, relationship-driven settings.
Core Competencies- Trusted Leader: Builds trust quickly with Target9s prior owners, the team, and clients. Sets a high standard for performance and holds the team accountable to it.
- High Agency: Asks for forgiveness rather than permission. Does not require hand-holding. Embraces hard conversations in pursuit of real understanding.
- Change Architect: Works from first principles rather than the status quo. Designs and executes a business plan without breaking trust, and identifies what must change today versus what can change tomorrow.
- Domain Expert: Develops a deep understanding of the business by spending time in the field - property visits, client meetings, vendor calls, and time with on-site teams.
Cultural Alignment- Drive: You thrive in a high-energy, fast-paced environment and believe incremental progress creates momentum. You have a strong bias towards action. When you see problems, you immediately jump on them.
- Ownership: You take extreme ownership over the results of your work. You constantly seek opportunities to improve and create value. You treat Target like it9s yours, because it is.
- Resilience: You are energized by challenges, and you view failures as an opportunity to get stronger. You are comfortable navigating ambiguity. You are an optimist.
Platform Core Values- Maniacs on a Mission: We run through walls to drive the plan forward. We own the success or failure of the outcome.
- No Librarians: We embrace that our business happens on the ground. We do not manage through spreadsheets.
- Row Together: We subordinate our ego to the team. We earn influence through partnership, hard work, and credibility, rather than positional authority.
- Grow Courageously: We build structure where none exists and make progress without waiting for a perfect playbook.
- Solve Hard Problems: We push through the uncomfortable parts of a problem rather than around them, having difficult and direct conversations when necessary.
What We Offer- Lead the Company: Run a market-leading business with significant opportunities for growth and optimization, with support and leverage from the broader platform.
- Own Your Outcome: Maintain autonomy to set the strategy and drive business outcomes. Own significant economic upside through the value that you create.
- Join a Winning Team: Work alongside a collaborative group of professionals with a track record of excellence, a commitment to continuous learning, and a burning desire to win.
- Make Meaningful Impact: Scale a platform in one of the largest and most fragmented industries in the country, directly impacting the lives of renters and the economic outcomes of property owners.
