24 Hour Fitness

General Manager

24 Hour Fitness$70K — $100K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5+ years of management experience in retail, hospitality, or fitness with a proven success record.
  • 2-4 years of progressive experience supervising teams of 3-10+ employees with measurable development outcomes.
  • Ability to inspire teams and drive a strong service culture focused on member satisfaction.
  • Skilled at creating a high-performance environment through people development, innovation, and collaboration.
  • Excellent communication, interpersonal, and customer service abilities.
  • Possession of or willingness to obtain CPR/AED certification.
  • Preferred: Bachelor’s degree in Business Administration, Sports Management or related field, plus relevant personal training certifications and familiarity with sales techniques.

Responsibilities

  • Recruit, train, and develop a high-performing team while setting clear objectives.
  • Provide visionary leadership by delegating tasks and ensuring accountability.
  • Oversee daily club operations including facility maintenance, equipment upkeep, and cleanliness standards.
  • Develop and execute strategies to drive membership sales, personal training sessions, and additional revenue streams.
  • Manage budgets effectively, control expenses, and maximize profitability in line with company policies.
  • Implement safety protocols and ensure compliance with health and safety regulations.
  • Foster community engagement and enhance member retention through targeted initiatives and exceptional customer service.
Full Job Description
ABOUT US
Celebrating over 40 years as an industry leader, 24 Hour Fitness is committed to creating a healthier, happier world through fitness with over 270 clubs in 11 states nationwide. We provide a welcoming and inclusive environment, with thousands of square feet of premium strength and cardio equipment, turf zones, free weights, functional training areas and more. Studio and cycle classes, personal training and innovative digital and virtual offerings are all available options to keep our member's minds and body fit. Join us in creating a healthy happier world by changing lives through fitness!

JOB SUMMARY
As a General Manager at 24 Hour Fitness, you will ignite passion and purpose in your team, your members, and your community. As the head coach and driving force behind operational excellence, unparalleled customer service, and a pristine environment, you'll lead a dynamic team to deliver on our service promise. Embodying the role of a player-coach, you'll inspire and train your team, setting ambitious goals with clear metrics and action plans. Through fostering an inclusive culture that mirrors our brand, values, and strategy, you'll cultivate a team that not only meets but exceeds our members' expectations.

ESSENTIAL DUTIES & RESPONSIBILTIES
* Recruit, train, and develop a high-performing team, providing ongoing coaching, feedback, and performance evaluations.
* Provide visionary leadership to the team, setting clear objectives, delegating responsibilities, and fostering a culture of excellence and accountability.
* Positively impact the lives of your members by fostering a sense of community and belonging that encourages them to keep showing up to achieve their fitness goals.
* Oversee day-to-day club operations, including facility maintenance, equipment upkeep, and cleanliness standards.
* Develop and implement strategies to drive membership sales, personal training sessions, and other revenue streams, meeting or exceeding targets.
* Manage budgets effectively, control expenses, and maximize profitability while adhering to company policies and procedures.
* Implement safety protocols and procedures to ensure the well-being of members and staff, in compliance with health and safety regulations.
* Build relationships within the local community, representing the gym at events, and implementing outreach initiatives to attract new members.
* Develop and execute retention strategies, such as member engagement programs, events, and incentives.
* Ensure adherence to company policies, procedures, and standards, as well as relevant industry regulations.
* Drive Net Promoter Score (NPS) by ensuring exceptional customer service delivery, addressing member concerns promptly and fostering a clean, friendly and well-maintained environment.

QUALIFICATIONS
Required Knowledge, Skills & Abilities
* 3-5+ years of management experience in the broader retail/hospitality/fitness industry, with a proven track record of success.
* 2-4 years of progressive management experience supervising 3-10+ employees in a team environment with measurable employee development and promotion outcomes.
* Ability to inspire and lead teams to implement and deliver on member and team member initiatives through a strong service focus and creating and implementing a consistent and robust service culture.
* Ability to create a high-performance culture through people development, innovation, and collaboration within your team.
* Excellent communication, interpersonal, and customer service skills.
* CPR/AED certification (or willingness to obtain).
Preferred Knowledge, Skills & Abilities
* Bachelor's degree in Business Administration, Sports Management, or a related field.
* Additional certifications in personal training, such as NASM, ACE, ISSA, etc.
* Familiarity with sales techniques and strategies.
* Active involvement in the fitness community through professional associations or networking events.
Physical Demands/ Environmental Conditions
* While performing duties of this job, the employee is regularly required to stand, walk.
* Frequently required to climb, balance, stoop, kneel, crouch or crawl.
* Regularly required to lift up to 25 pounds. Occasionally required to lift up to 100 pounds.
* Telephone usage: ability to communicate with internal and external members.
* Required usage of cleaning chemicals, ladders, utensils and equipment.
* Regularly exposed to moving mechanical parts.
* Noise level in the environment is occasionally loud.
Travel Requirement
* Ability to travel up to 10% of the time to attend training sessions and meetings.

DISCLAIMER: This job description is intended to describe the general job functions and requirements for this position. This is not intended to be an exhaustive list of all the qualifications, responsibilities, duties, and skills required. 24 Hour Fitness reserves the right to modify, add, or remove duties as necessary.

QUALIFICATIONS
Required Knowledge, Skills & Abilities
* 3-5+ years of management experience in the broader retail/hospitality/fitness industry, with a proven track record of success.
* 2-4 years of progressive management experience supervising 3-10+ employees in a team environment with measurable employee development and promotion outcomes.
* Ability to inspire and lead teams to implement and deliver on member and team member initiatives through a strong service focus and creating and implementing a consistent and robust service culture.
* Ability to create a high-performance culture through people development, innovation, and collaboration within your team.
* Excellent communication, interpersonal, and customer service skills.
* CPR/AED certification (or willingness to obtain).
Preferred Knowledge, Skills & Abilities
* Bachelor's degree in Business Administration, Sports Management, or a related field.
* Additional certifications in personal training, such as NASM, ACE, ISSA, etc.
* Familiarity with sales techniques and strategies.
* Active involvement in the fitness community through professional associations or networking events.
Physical Demands/ Environmental Conditions
* While performing duties of this job, the employee is regularly required to stand, walk.
* Frequently required to climb, balance, stoop, kneel, crouch or crawl.
* Regularly required to lift up to 25 pounds. Occasionally required to lift up to 100 pounds.
* Telephone usage: ability to communicate with internal and external members.
* Required usage of cleaning chemicals, ladders, utensils and equipment.
* Regularly exposed to moving mechanical parts.
* Noise level in the environment is occasionally loud.
Travel Requirement
* Ability to travel up to 10% of the time to attend training sessions and meetings.

About 24 Hour Fitness

24 Hour Fitness is a privately owned and operated fitness center chain headquartered in San Ramon, California. It is the world's largest fitness chain based on memberships and the third in number of clubs behind Gold's Gym and Fitness First. The company operates over 400 clubs in 13 states in the US and serves nearly 4 million members. 24 Hour Fitness offers a variety of fitness equipment, group exercise classes, personal and group training, and other services. The company was founded in 1983 and is owned by AEA Investors and the Ontario Teachers' Pension Plan.
Learn more about 24 Hour Fitness
Size
20,000 employees
Industry
Founded
1983

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