Founding Marketer (New York or London)

Amari AI

$150K — $200K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in in-house marketing, ideally within startups or fast-moving teams
  • Proficient in SEO, SEM, and inbound marketing
  • Experienced in planning and executing conferences and events
  • Hands-on approach to work; preference for direct involvement over agency reliance
  • Exceptional writing skills
  • Strong bias for action; quick to ship and open to feedback
  • Extreme sense of ownership, with a focus on accountability
  • Bonus: Background in privacy or legal sectors

Responsibilities

  • Onboard and integrate into the team while understanding sales pitches and customer interactions
  • Analyze and enhance existing ad campaigns
  • Manage and execute the content calendar
  • Coordinate event planning initiatives
  • Craft a quarterly marketing strategy within the first 90 days
  • Establish metrics and attribution for marketing activities
  • Lead marketing efforts that encompass various channels and strategies

Benefits

  • Direct impact on shaping the company’s future
  • High ownership and collaboration with leadership
  • Fast-paced work environment and frequent shipping of projects
  • Inclusive and supportive team culture that values diversity and ethics
  • Opportunities for professional development and learning
Full Job Description
The Role

We're looking for a Founding Marketer to help scale our GTM motion. You'll work closely with our Founders and Sales team to lead marketing efforts across the business - from events to inbound. This is a high-ownership, high-impact role where you'll directly shape the future of Phaselaw's brand and go-to-market.

What You'll Do

First Week
  • Get onboarded, meet everyone on our team.
  • Attend sales demos and customer calls to learn how we pitch
  • Dive into our lead metrics.

First Month
  • Review and adjust our ad campaigns
  • Take over our content calendar
  • Help lead event planning

By 90 Days
  • Develop a quarterly marketing plan.
  • Build metrics and attribution for our marketing efforts.

What We're Looking For
  • 5+ years of experience in in-house marketing, ideally with startups or fast-moving teams.
  • Experience with SEO, SEM, and inbound-led lead generation
  • Experience with conferences and other events
  • Excitement about tackling work hands-on rather than relying on agencies
  • Excellent writing skills
  • A bias for action: You ship fast and iterate based on feedback.
  • Extreme ownership: You're excited to make a mark and you make sure balls don't get dropped.
  • Bonus: Experience in the privacy or legal space

Why Join Us?
  • Impact: Your work will directly shape the future of the company.
  • Growth: High ownership, deep collaboration with company and leadership.
  • Speed: We move fast, ship often, and value autonomy.
  • Culture: Our team is kind, collaborative, inquisitive, and inclusive - and we want to keep it that way. We have high standards for quality and ethics, and help each other learn in order to reach our objectives. We think technology is best built by teams with a diversity of background, thought, and experience.

Location

This role is in-person (with a hybrid schedule) in New York. We'll also consider candidates in the UK.

Compensation

New York: $150-200k
UK: £75k-100k
plus generous equity and benefits

👒 Every team member is a human first, and we strive to create a culture and environment that supports your career goals and respects all of the hats you wear in life, not just the ones that earn you a paycheck.

Our Team

We were founded in 2023 by SaaS and data experts: Josh (CEO) lead Chartbeat as CTO to $70M+ ARR and exit; David (CTO) lead Cortico (MIT spinoff) from 0->1 as COO.

Let's build together!

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