Founding Head of Marketing

Nevoya Inc

• $150K — $180K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7 to 10 years of experience in marketing or brand, preferably in climate tech or deep tech
  • Proven ability to build a brand narrative from the ground up and manage agencies effectively
  • Strong portfolio of brand and narrative work for evaluation
  • Expertise in AI tools as integral to marketing operations
  • Ability to function independently in early stages, with plans to lead a team later
  • Excellent writing skills and a deep understanding of brand voice

Responsibilities

  • Own and evolve the brand and category narrative as the company grows
  • Develop and manage a comprehensive content strategy across multiple channels
  • Lead earned media, PR, and analyst relations, enhancing agency collaborations
  • Leverage brand efforts to assist in commercial and fundraising dialogues
  • Assemble and lead a small marketing team as operational needs expand
  • Utilize AI tools as the foundation for drafting, editing, and production processes
  • Minimize the founders' time on media prep and related tasks

Benefits

  • Opportunity to shape a brand narrative in an early-stage startup
  • Directly influence the company’s growth and public perception
  • Potential for career advancement as the company scales up and builds out a marketing team
  • Engagement in a rapidly evolving field of climate tech or deep tech
  • Work in a dynamic environment with F500 clients as current stakeholders
Full Job Description


About The Role:

We are looking for a Founding Head of Marketing to build our brand and public narrative from the ground up. This is a single owner, founding role reporting to our Cofounder and CCO, with a clear path to building out a team as the company grows. The mandate is brand and narrative first, not lead generation. Our commercial fundamentals are already strong. We have built a large active pipeline with no outbound, and count Fortune 500 companies among our customers.

The ideal candidate will own the full narrative and content engine end to end, from positioning through production, while running the function in a genuinely AI native way.

This is a hybrid role - 3 days a week in office in San Francisco.

What You'll Own:
  • Brand and category narrative. Nevoya's positioning, voice, and story and how they evolve.
  • The content engine, end to end. Strategy through production including thought leadership, case studies, LinkedIn, video, whatever the story needs. Not a calendar of ad-hoc posts, but a system that runs consistently and compounds.
  • Earned media, PR, and analyst relations. You own the press strategy and the agency relationships that support it, and hold whoever we work with to a real standard.
  • Brand in service of the business. Content and narrative work that directly supports live commercial conversations and fundraising.
  • Founder time. Every panel prep, press response, and content draft becomes something you build out.
  • The AI-native operating model. You run this function the way Nevoya runs its trucks. AI as core infrastructure for drafting, editing, research, and production, not a tool you reach for occasionally.
  • The team, eventually. You're the whole function on day one. As the narrative engine proves itself, you build out the people who help you run it.


What You'll Bring To The Table:
  • 7 to 10 years of experience in marketing or brand, ideally as the first marketing or brand hire at a Series A stage climate tech, deep tech company, or category-defining B2B company.
  • A track record of building a narrative and positioning system from zero and managing agencies with real accountability.
  • Demonstrable brand and narrative craft, with work you can show rather than just describe.
  • A genuinely AI native operating style, using AI tools as core infrastructure today rather than as an aspiration.
  • Comfort being the entire function in the early stage, with the ability to scale into a team lead role later.
  • Strong writing skills and a real feel for brand voice.


Desired Experience:
  • Logistics, supply chain, freight, or broader industrial B2B marketing background.
  • Fluency in enterprise, executive and investor communications.
  • Direct experience marketing a company through a fundraise.

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