Founding Growth Marketer

MintMCP

• $125K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years in growth for a technical B2B product, with experience carrying a pipeline or SQL number.
  • Strong ability to map and optimize the marketing funnel using structured experiments.
  • Hands-on experience with marketing tools including CRM, automation, and paid advertising channels.
  • Proficiency in executing multi-channel outbound marketing and leveraging AI technologies.
  • Deep understanding of technical buyers across various platforms, with tailored messaging for each channel.
  • Fluent in key metrics like MQL/SQL, CAC, and pipeline management, making data-driven decisions.
  • Ability to work independently in a fast-paced, less-structured environment.

Responsibilities

  • Design and execute growth strategies for technical B2B products.
  • Optimize lead generation by mapping the entire customer acquisition funnel.
  • Leverage marketing automation and CRM systems to enhance marketing efforts.
  • Implement a multi-channel outreach strategy targeting key accounts using AI support.
  • Analyze buyer behavior across platforms to tailor marketing messages.
  • Manage metrics related to conversion rates, customer acquisition costs, and overall funnel effectiveness.
  • Collaborate with founders and sales teams to align marketing initiatives with business objectives.

Benefits

  • In-person work environment in San Mateo and San Francisco.
  • Competitive salary alongside meaningful early-stage equity.
Full Job Description
About you
  • You've run growth for a technical B2B product - infrastructure, security, dev tools, or similar - and you've carried a pipeline or SQL number, not just contributed to campaigns (typically 4+ years running acquisition or growth programs).
  • You're systems- and experiment-oriented. You map the funnel end to end, instrument it, find where leads leak, and run fast, structured experiments - and you keep the program from falling apart while you do it.
  • You build what you design. You're hands-on with the stack: marketing automation, CRM, sequencers and enrichment/scoring tools, and the major paid channels (LinkedIn, Google, retargeting).
  • You've run an account-based, multi-channel outbound motion - email and LinkedIn at volume, plus retargeting on the same accounts - and you're comfortable operationalizing an AI-assisted, SDR-style system
  • You build a rich understanding of a technical buyer quickly, even in a space you're new to. You know where platform, IT, security, and AI buyers actually show up - LinkedIn vs. Reddit vs. X vs. in person - and you message differently for each channel and audience.
  • You own the number. You're fluent in pipeline, funnel conversion, MQL/SQL, CAC and payback, and you let the data decide where the next dollar goes.
  • You're agent-native - you use Claude and agents to scale your own output - with the judgment to know when AI sharpens the work and when it just produces undifferentiated noise. What you ship is differentiated and tied to business goals.
  • You move fast and thrive without much structure. You've built demand in an early-stage environment and added structure without adding bureaucracy.
  • You partner well with founders and a scaling sales team, and you're energized by getting close to customers.


Nice to have
  • Familiarity with MCP, AI agents, or enterprise security and governance.
  • You've marketed to enterprise buyers - CIO, CISO, platform/IT, or AI buyers.
  • You've built or run an in-house outbound/ABM machine yourself
  • Experience spanning both self-serve/PLG and sales-led motions.
  • Enough range in positioning and messaging to write campaign-level copy
  • You've been a founding or early demand hire and built the engine from zero.


Details

In person, San Mateo and San Francisco. Competitive salary and meaningful early-stage equity.

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