Fictiv

Field Marketing Director

Fictiv$143K — $160K *
Manufacturing & Automotive
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in field, event, or experiential marketing; B2B technology, manufacturing, or industrial markets preferred.
  • Proven budget ownership of $1M+ and experience building a program from the ground up.
  • Experience with account-based marketing (ABM) and target-account events.
  • Strong vendor and agency management skills.
  • Comfortable presenting strategies and results to C-suite executives.
  • Ability to travel 35-40% domestically for events.

Responsibilities

  • Plan and execute corporate and community events like trade shows and webinars.
  • Collaborate with the Director of ABM on account-based events and investment alignment.
  • Oversee SWAG program strategy and budget for various initiatives.
  • Analyze event and marketing performance, reporting ROI to the VP of Marketing and executives.
  • Define field marketing strategy, budget, and annual plan linked to revenue goals.
  • Work with leadership across Marketing, Sales, Product Marketing, and Communications to strategize and execute.

Benefits

  • Competitive medical, dental, and vision insurance
  • 401K plan
  • Parental leave programs
  • Paid volunteer days
  • And much, much more!
Full Job Description

Impact in this Role

As the Field Marketing Director, you will lead the comprehensive field marketing strategy and execution for MISUMI Americas, driving demand generation, brand authority, and customer engagement. You will own the full spectrum of events, community programs, and SWAG initiatives, collaborating closely with the ABM team to deliver high-impact, account-based experiences. This is a high-visibility role where you will bridge the gap between broader GTM objectives and localized marketing activations, ensuring measurable pipeline growth and ROI across our key engineering and manufacturing segments.
What You'll Be Doing
  • Own planning and execution of all corporate and community events (trade shows, summits, customer events, webinars, field activations).
  • Partner with the Director of ABM to plan and execute account-based events and align target-account investment and attribution.
  • Own SWAG program strategy and budget across Sales, Marketing, and internal initiatives.
  • Own event and field marketing performance reporting and ROI analysis; present to the VP of Marketing and executive team.
  • Define and own field marketing strategy, budget, and annual plan aligned to GTM and revenue goals.
  • Partner with the VP of Marketing, CMO, Sales leadership, Product Marketing, and Communications on strategy and execution.

Desired Traits
  • 10+ years in field, event, or experiential marketing; B2B technology, manufacturing, or industrial markets preferred.
  • Experience managing outside vendors, agencies, and contractors.
  • Proven budget ownership ($1M+) and track record building a program or function from the ground up.
  • Experience partnering with ABM or account-based marketing teams on target-account events and shared attribution.
  • Executive presence; comfortable presenting strategy and results to C-suite stakeholders.
  • Vendor and agency management experience.
  • Travel: Ability to travel 35-40% annually, domestically, for trade shows, summits, customer events, and leadership off sites

Physical Demands
  • While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch.
  • Can carry,lift, and move up to 30lbs.
Perks and Benefits
  • Competitive medical, dental, and vision insurance
  • 401K plan
  • Parental leave programs
  • Paid volunteer days
  • And much, much more!

Salary Range: $143,500 to $160,150 per year, based upon experience

About Fictiv

Fictiv is a digital manufacturing ecosystem that delivers high-quality parts at unprecedented speeds. It connects customers with a global network of highly vetted manufacturers and leverages software to provide instant quotes and DFM feedback, while streamlining the entire manufacturing process from quote to delivery. Fictiv?s digital thread enables customers to easily track and manage parts at every stage of production, from design to fulfillment, and its quality inspection AI reduces the risk of defects and ensures parts meet customer specifications. Fictiv?s platform is used by engineers and supply chain teams at some of the world?s most recognizable companies, including BMW, HP, and NASA.
Learn more about Fictiv
Size
200 employees
Industry
Founded
2013

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