The
Sr. Manager, Regional Marketing, Americas is responsible for developing and executing regional and account-focused marketing strategies that drive customer engagement, pipeline growth, and commercial impact across the Americas. This role shapes regionally relevant messaging, campaigns, and customer experiences for the Americas, working in close partnership with global marketing teams and serving as a strategic marketing partner to the Americas sales organization.
This position reports to the
Senior Director, Regional Marketing and is part of the Regional Marketing team. This role offers flexibility and may be based either in a hybrid on-site environment or fully remotely within the United States.
In this role, you will have the opportunity to:- Develop Americas regional marketing strategies aligned to global brand, portfolio, and revenue priorities
- Adapt and localize global campaigns into regionally relevant messaging, programs, and integrated campaigns
- Partner with sales leadership to design and execute account-specific and segment-focused marketing strategies for priority accounts
- Lead regional campaign execution across digital, content, events, and sales enablement, ensuring consistency and commercial impact
- Support high-impact Tier 3 events and key customer moments, focusing on messaging, experience design, and outcomes rather than logistics
- Act as a strategic liaison between global marketing and the Americas sales organization, providing market insights and field feedback
- Measure and optimize regional marketing effectiveness using defined performance metrics (e.g., engagement, pipeline influence)
The essential requirements of the job include: - Bachelor's degree in Marketing, Life Sciences or related field
- Minimum of 10 years of experience in B2B marketing, including regional, field, downstream, or account-based marketing experience
- Experience in the life sciences sector, gained through industry roles and/or direct laboratory research experience.
- Experience developing and executing marketing strategies that support sales organizations in a matrixed, global environment
- Demonstrated experience translating complex product or scientific value into customer-centric messaging
- Experience managing regional or account-level campaigns across multiple channels
- Experience working with performance metrics related to pipeline contribution, engagement, or revenue influence
Travel & Physical/Environment Requirements: - Ability to travel up to 20-30%, primarily within the Americas region, with infrequent travel to EMEA region.
- Ability to work in a standard office or remote work environment and attend regional meetings, events, and customer engagements as required
Abcam, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.
At Abcam we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Abcam can provide.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
The salary range for this role is $130K - $150K. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
