Field Marketing Coordinator

PlanetScale

$120K — $140K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of experience in event marketing or related fields.
  • Exceptional organizational and project management skills.
  • Strong written and verbal communication abilities.
  • Detail-oriented with ability to manage multiple projects simultaneously.
  • Comfortable working evenings or weekends.

Responsibilities

  • Coordinate logistics for various events including dinners and conferences.
  • Manage event timelines and planning documents effectively.
  • Assist with venue sourcing and vendor management.
  • Support on-site event execution and attendee experience.
  • Track event budgets, invoices, and expenses.
  • Oversee event promotion across social channels and email.
  • Manage merchandise orders and event asset logistics.

Benefits

  • Opportunity to work in a dynamic startup environment.
  • Enhance event planning and marketing skills.
  • Build relationships with technology community leaders and attendees.
  • Travel opportunities for conferences and events.
Full Job Description
Position Summary

As a Field Marketing Coordinator, you'll help execute in-person experiences that connect developers, founders, engineering leaders, and the broader technology community with PlanetScale.

You'll work closely with the Head of Community and cross-functional teams to coordinate events ranging from intimate executive dinners and customer roundtables to conference activations, office events, meetups, and large-scale community programs.

This role is ideal for someone who loves logistics, thrives in fast-paced environments, enjoys meeting people, and takes pride in creating memorable experiences.
What's the job to be done?
Event Planning & Execution
  • Coordinate logistics for executive dinners, happy hours, conferences, meetups, customer events, and community activations
  • Manage event timelines, run-of-shows, and planning documents
  • Assist with venue sourcing, catering, rentals, entertainment, transportation, and vendor management
  • Support on-site event execution, setup, registration, attendee experience, and breakdown
  • Track budgets, invoices, contracts, and event expenses
  • Occasional travel required for conferences, customer events, and community programs.
  • Able to carry and lift 10 lbs of merch, marketing materials, and or event related items.
Community & Attendee Experience
  • Manage event registration platforms and attendee communications
  • Coordinate guest lists, RSVPs, approvals, and waitlists
  • Support attendee outreach and follow-up efforts
  • Help create thoughtful experiences that foster meaningful connections between attendees
Marketing Operations
  • Coordinate event promotion across social channels, email, and partner communities
  • Assist with post-event reporting and performance tracking
  • Maintain event calendars and planning documentation
Swag & Logistics
  • Coordinate merchandise ordering, inventory management, and event shipments
  • Manage conference booth materials and event assets
  • Organize storage, shipping schedules, and vendor deliveries
Cross-Functional Collaboration
  • Partner closely with Marketing, Sales, Solutions Engineering, Executive Leadership, and Operations teams
  • Support customer-facing and prospect-facing events that contribute to pipeline and community growth
  • Coordinate with sponsors, speakers, customers, and external partners
What you will need
  • 2+ years of experience in event marketing, field marketing, community, or related fields
  • Exceptional organizational and project management skills
  • Strong written and verbal communication skills
  • Ability to manage multiple projects simultaneously with attention to detail
  • Comfortable working evenings or occasional weekends during events
  • Ability to lift and move event materials when needed
What else will help you be successful?
  • Proactively solves problems before they become issues
  • Enjoys building relationships and creating welcoming environments
  • Obsesses over details while maintaining a big-picture mindset
  • Thrives in dynamic startup environments
Preferred
  • Experience supporting conferences or trade shows
  • Experience managing executive dinners or VIP events
  • Familiarity with developer communities, startups, or B2B SaaS
  • Experience working with vendors, venues, and event budgets
Total Compensation and Pay Transparency

An employee's total compensation consists of base salary + variable comp where appropriate + benefits + equity. A member of our Talent Acquisition team will be happy to answer any further questions when we engage with you to begin the interview process.

Base salary range: $120,000 - $140,000 USD

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