The Role
We are looking for a Field Engagement Coordinator to join the AWS Worldwide Field Enablement (WWFE) team. This role supports the change management, communications, and field engagement function-helping to coordinate and execute campaigns, operational processes, and initiatives that drive adoption of critical tooling and technology across the global AWS Sales and Technical field organization.
As AWS accelerates its investment in AI-powered tools and agentic workflows, this role will help ensure the field understands, adopts, and maximizes value from new and evolving technology platforms. You will support the design and lead the execution of change management and communications plans that drive tooling adoption, reduce friction in transitions, and connect programs to measurable business outcomes.
The ideal candidate is highly organized, detail-oriented, and execution-focused. You are a strong communicator who can coordinate across multiple workstreams and stakeholders, manage timelines and deliverables, and ensure that campaigns and initiatives are delivered on time and at a high quality bar. You are comfortable operating in a fast-paced environment and eager to learn about AI, agentic systems, and modern productivity tooling.
Key job responsibilities
Responsibilities include:
• Coordinate and execute change management plans for enablement and tooling across the global AWS field, following established methodologies and frameworks.
• Support end-to-end communication campaigns, including drafting content, managing distribution schedules, updating stakeholder lists, and tracking engagement across multiple channels.
• Partner with product, engineering, enablement, and operations teams to gather information on tooling updates and help translate technical capabilities into clear messaging for the field.
• Track and report on adoption barriers, escalating issues and recommending targeted interventions (communications, training reinforcement, feedback loops) to accelerate time-to-value for new tools.
• Lead execution of field engagement campaigns that build momentum around launches, managing timelines, deliverables, and cross-functional dependencies.
• Coordinate stakeholder communications across sales leadership, marketing, communications, sales operations, and global/local enablement teams to ensure aligned messaging and on-time rollouts.
• Maintain dashboards and reporting on adoption KPIs, feedback mechanisms, and campaign performance metrics to support data-driven decision-making.
• Stay current on AI, agentic systems, and emerging productivity tools to inform team strategies and support the field in navigating the evolving technology landscape.
• Manage operational processes to standardize and scale change management and communications mechanisms globally, including maintaining templates, playbooks, and process documentation.
• Support executive communications by gathering data, building presentations, and coordinating content that demonstrates how tooling adoption connects to customer outcomes and business growth.
Basic Qualifications
• Bachelor's degree in Communications, Marketing, Business, Organizational Development, or related field, or equivalent work experience.
• 1+ years of experience in change management, communications, project coordination, or field engagement roles-or relevant internship/co-op experience.
• Demonstrated experience coordinating campaigns or projects across multiple stakeholders and workstreams.
• Strong written and verbal communication skills, with the ability to draft clear, concise content for diverse audiences.
• Solid organizational and project management skills with attention to detail and ability to manage competing priorities.
• Proficiency with productivity tools (e.g., Microsoft Office, Google Workspace) and willingness to learn new platforms quickly.
• Ability to work collaboratively in a team environment and build effective working relationships across functions.
Preferred Qualifications
• Familiarity with AI-powered tools, agentic systems, or emerging technology platforms.
• Experience with change management concepts or exposure to structured change frameworks (e.g., Prosci, ADKAR).
• Experience supporting tooling adoption or technology rollouts within a sales, pre-sales, or technical organization.
• Experience with email marketing platforms (e.g., Salesforce Marketing Cloud) or digital engagement tools.
• Strong analytical skills with experience creating reports, tracking metrics, or building dashboards.
• Ability to operate successfully in a rapidly changing, ambiguous environment with limited direction.
• Experience in a global or matrixed organization.
• Customer obsession and passion for delivering high-quality work.
• Natural team player with a desire to contribute to broader organizational success.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
BASIC QUALIFICATIONS
- Bachelor's degree in Finance, Economics, Statistics, Business, or a related field
PREFERRED QUALIFICATIONS
- Experience working within a high-growth technology company
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, NY, New York - 74,800.00 - 131,000.00 USD annually
USA, VA, Arlington - 68,000.00 - 119,100.00 USD annually
USA, WA, Seattle - 80,200.00 - 119,100.00 USD annually
