Reports to the Vice President, Head of Medical Excellence and serves as a member of the Medical Excellence Leadership Team
Leads the organizational integration of Medical Communications Excellence and Medical Digital Engagement into a single, high-performing team — establishing a unified culture, shared operating model, and clear roles and accountabilities that leverage the full capability of both organizations
Serves as the enterprise center of excellence and trusted strategic advisor to TA-embedded Medical Communications leads — elevating scientific narrative strategies, strengthening communications standards, and ensuring enterprise-wide consistency in how BMS tells its scientific story across assets and indications
Establishes enterprise standards, frameworks, and best practices for scientific narrative development — ensuring TA Medical Communications teams have the tools, guidance, and strategic support to develop differentiated, evidence-based narratives that resonate with HCPs, patients, and payers
Drives the pull-through of TA scientific strategies into integrated digital channel execution — ensuring scientific narratives developed at the asset level are amplified, personalized, and measured across web, social media, digital medical education, and congress digital channels
Develops and implements a unified strategy for medical communications and digital engagement, integrating content and engagement insights from customers (HCPs, patients, payers) to ensure a data-driven, customer-focused approach to scientific communications and channel strategy
Develops and implements comprehensive end-to-end strategies for optimizing external medical communications, including publications, medical education, and content development across all TAs and assets, alongside an integrated digital channel strategy and measurement plan
Leads the development and evolution of digital, AI, and technology strategy to meet business needs through a personalized omni-channel approach — remaining current with the external digital and AI landscape to broaden reach and deepen engagement of BMS's scientific communications
Drives innovation in medical communications and digital engagement, leveraging AI-enabled tools, digital methodologies, and data analytics to enhance communication effectiveness, efficiency, and impact
Defines and owns the measurement and impact framework for medical communications and digital engagement — establishing clear metrics, KPIs, and value narratives that demonstrate the contribution of communications activities to Medical Affairs outcomes and patient-facing results
Optimizes resource allocation and financial expenditures across the function, identifying opportunities for cost savings, efficiency improvements, and investment in future capabilities
Builds, leads, and develops a high-performing, inclusive team — fostering a culture of innovation, collaboration, scientific rigor, customer focus, personal accountability, and commitment to results
Advanced degree (MD, PhD, PharmD, or Masters in life sciences); other advanced degrees in science, business, or healthcare with equivalent experience will be considered
10+ years of progressive experience in the pharmaceutical or biotechnology industry, with senior leadership roles including 5+ years in medical communications and digital engagement
Demonstrated expertise in scientific narrative development and medical storytelling, with a track record of elevating the quality and impact of external scientific communications across multiple TAs and assets
Extensive knowledge of publications, medical education, content development, and external scientific communications within the pharmaceutical or biotechnology industry
Deep expertise in digital engagement strategies, omni-channel execution, social media, and digital innovation within a medical or commercial pharmaceutical context
Deep knowledge of content systems, digital engagement and content data and structure, including digital and privacy regulations
Demonstrated track record of scaling innovation, including AI, digital, and data-driven models within a Medical Affairs or broader enterprise context
Proven people-leadership experience, including building and developing high-performing teams through periods of organizational change and integration
Strong ability to influence and lead senior stakeholders without direct authority across a matrixed, multicultural, global organization
Exceptional strategic thinking and analytical skills, with the ability to translate complex scientific and business concepts into actionable strategies and make sound trade-off decisions
In-depth knowledge of compliance, external transparency, conflict-of-interest standards, copyright, and other legal and regulatory requirements governing drug marketing and medical information
Excellent written and oral communication skills, with advanced presentation skills and the ability to communicate complex data and strategic narratives to senior executives with impact
Proven project management skills; experienced with business/process redesign and change management
Ability and willingness to travel nationally and internationally (up to 15% domestic and international)
