Executive Director, External Engagement - Los Angeles CA

National Guard Employment Network$266K — $360K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Doctorate with 6 years or Master's with 10 years or Bachelor's with 12 years in communications or related fields.
  • 6+ years of managerial experience leading teams or projects.
  • Experience in building integrated engagement strategies across various channels.
  • Strong understanding of social media, digital communications, and influencer ecosystems.
  • Experience navigating high-profile corporate communications and issues management.
  • Knowledge of analytics, audience insights, and measurement frameworks.

Responsibilities

  • Develop and lead an integrated external engagement strategy across channels.
  • Create innovative approaches to engagement that enhance Amgen's visibility.
  • Identify new platforms and technologies for audience engagement.
  • Serve as strategic advisor to leadership on engagement trends.
  • Lead global media relations strategy and relationship building with media outlets.
  • Oversee content governance and digital engagement effectiveness.
  • Monitor shifts in media consumption for innovative engagement approaches.

Benefits

  • Opportunities for professional development and continued learning.
  • Supportive and inclusive work environment for military-affiliated individuals.
  • Comprehensive health and wellness programs.
  • Flexible work arrangements for work-life balance.
Full Job Description
Job Description

ATTENTION MILITARY AFFILIATED JOB SEEKERS - Our organization works with partner companies to source qualified talent for their open roles. The following position is available to Veterans, Transitioning Military, National Guard and Reserve Members, Military Spouses, Wounded Warriors, and their Caregivers. If you have the required skill set, education requirements, and experience, please click the submit button and follow the next steps. Unless specifically stated otherwise, this role is "On-Site" at the location detailed in the job post.

What you will do

Let's do this. Let's change the world. In this vital role the Executive Director, External Engagement leads Amgen's strategy and execution across all external communications channels and stakeholder engagement platforms. This role is responsible for shaping how Amgen engages with media, influencers, digital audiences, and emerging communications ecosystems to advance corporate reputation, business priorities, and stakeholder trust. Reporting to the Vice President, Corporate Affairs, the Executive Director serves as a strategic advisor and builder of modern engagement capabilities. The role oversees media relations, social media, digital channels, influencer strategy and activation, and emerging forms of external engagement. The leader is responsible for identifying trends early, evaluating new platforms and technologies, and ensuring Amgen remains at the forefront of how organizations connect with audiences in a rapidly evolving communications landscape.This role requires a combination of strategic vision, operational excellence, creativity, strong leadership, and deep understanding of the changing media environment.

Key Responsibilities

External Engagement Strategy

Develop and lead an integrated external engagement strategy that aligns earned, owned, shared, and emerging channels

Create innovative approaches to stakeholder engagement that strengthen Amgen's reputation and visibility

Identify opportunities to reach audiences through new platforms, technologies, and content formats

Serve as a strategic advisor to Corporate Affairs leadership and senior executives on external engagement trends and opportunities

Establish measurement frameworks and analytics that assess engagement effectiveness and business impact

Media Relations

Lead Amgen's global media relations strategy and execution

Build and maintain strong relationships with traditional, digital, trade, healthcare, financial, and emerging media outlets

Oversee proactive storytelling and reactive issues management

Guide media engagement strategies

Ensure consistent messaging and effective media engagement across the enterprise

Social Media and Digital Channels

Lead strategy and governance for Amgen's social media presence and digital engagement platforms

Drive audience growth, engagement, and content effectiveness across channels.

Oversee editorial planning, content distribution, community engagement, and social listening

Ensure digital platforms support business priorities, corporate reputation, and stakeholder engagement objectives

Partner across Corporate Affairs, Commercial, Medical, and Global Marketing functions to maximize impact and consistency

Influencer Strategy and Activation

Develop and execute a comprehensive influencer engagement strategy across healthcare, science, policy, patient advocacy, business, and culture

Identify, cultivate, and manage relationships with key external voices and communities

Evaluate emerging influencer ecosystems and engagement models

Design scalable programs that increase reach, credibility, and audience engagement

Establish governance, measurement, and compliance frameworks for influencer partnerships

Emerging Media and Innovation

Monitor shifts in media consumption, audience behavior, technology, and platform evolution

Assess opportunities related to AI-enabled communications, creator ecosystems, podcasts, newsletters, digital communities, and future engagement channels

Pilot and scale innovative engagement approaches that position Amgen ahead of industry trends

Build capabilities that enable rapid adaptation to changing communications environments

Serve as an internal thought leader on the future of communications and stakeholder engagement

Team Leadership

Lead and develop a high-performing team of communications professionals.

Foster a culture of innovation, collaboration, accountability, and continuous learning

Build organizational capabilities in digital engagement, content strategy, analytics, and emerging communications practices

Manage agency relationships and external partners

Oversee budget planning and resource allocation

Additional Qualifications/Responsibilities

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The candidate we seek is an experienced leader with the following qualifications. They will also embody the Amgen leadership attributes which are:

Inspire: Create a connected, inclusive, and inspiring work environment that empowers talent to thrive

Accelerate: Enable speed that matches the urgency of patient needs by encouraging progress over perfection

Integrate: Connect the dots to amplify the collective power of Amgen to drive results for patients, staff, and shareholders

Adapt: Lead through change by adapting to an ever-changing environment and defining a clear course of action to deliver results

Basic Qualifications:

Doctorate degree & 6 years of communications, media relations, public affairs, digital engagement, or related fields experience OR

Master's degree & 10 years of communications, media relations, public affairs, digital engagement, or related fields experience OR

Bachelor's degree & 12 years of communications, media relations, public affairs, digital engagement, or related fields experience AND

6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources

Preferred Qualifications:

Bachelor's degree required; advanced degree preferred

15+ years of experience in communications, media relations, public affairs, digital engagement, or related fields

Leadership experience managing teams and complex communications programs

Experience building integrated engagement strategies across earned, owned, shared, and emerging channels

Experience leading media relations and executive visibility programs.

Understanding of social media, digital communications, and influencer ecosystems

Experience navigating issues management and high-profile corporate communications environments

Experience in healthcare, biotechnology, pharmaceuticals, or other highly regulated industries

Experience identifying and scaling innovative communications approaches

understanding of analytics, audience insights, and measurement frameworks

Experience advising senior executives and enterprise leaders

Knowledge of AI-driven communications tools and emerging engagement technologies

266,637.35USD -360,744.65 USD

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