Comcast

Executive Director, Competitive & CX Communications

Comcast$160K — $200K *
Telecommunications & Hardware
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in communications strategy at an enterprise level.
  • Expertise in media relations and crisis management across various platforms.
  • Experience leading multicultural communication programs.
  • Strong executive presence with skills in stakeholder engagement.
  • Financial acumen to manage large budgets and resources effectively.
  • Bachelor's degree required; advanced degree preferred.
  • Proven ability to exercise independent judgment in critical matters.

Responsibilities

  • Define the communications strategy for competitive positioning and customer experience.
  • Craft high-impact narratives that highlight Xfinity's products and customer benefits.
  • Establish a competitive intelligence framework for proactive narrative shaping.
  • Communicate the customer experience transformation narrative effectively.
  • Develop strategies showcasing future CX innovations like AI and predictive support.
  • Integrate messaging across multiple cross-functional teams for unified communication.

Benefits

  • Comprehensive support for physical, financial, and emotional well-being.
  • Personalized tools and options to support everyday needs and milestones.
  • Expert guidance available when you need it most.
Full Job Description
Job Summary
The Executive Director, Corporate Communications - Competitive & Customer Experience will lead communications strategy for two critical priorities: strengthening Xfinity's competitive position and advancing the company's customer experience transformation. This leader will serve as a trusted advisor to senior leadership, shaping narratives that reinforce Xfinity's marketplace leadership and communicate the brand's vision and progress in creating a world-class customer experience.

Job Description

Key Responsibilities
  • Define and lead communications strategy for competitive and customer experience priorities, ensuring messaging advances Xfinity's reputation, market position, customer trust, and long-term business objectives.
  • Translate competitive insights and customer experience priorities into high-impact storytelling that differentiates Xfinity's products, network performance, value proposition, and customer benefits across earned, owned, and internal channels.
  • Establish and oversee a best-in-class competitive intelligence and response framework, enabling proactive narrative shaping, rapid response, and coordinated execution at national and regional levels.
  • Frame and communicate Xfinity's customer experience transformation narrative, connecting current progress with a forward-looking approach to best-in-class CX.
  • Develop communications strategies that showcase the future of CX, including AI-enabled experiences, proactive service, predictive support, digital-first tools, and more personalized customer engagement.
  • Drive cross-functional integration with Customer Experience, Product, Marketing, Social, Digital, Field, and Care teams to deliver unified messaging across initiatives, launches, issues, and proof points.

Qualifications
  • Demonstrated success in developing enterprise-level communications strategies that drive reputation, engagement, and business impact.
  • Deep expertise in media relations, crisis management, and competitive positioning across traditional, digital, and social platforms.
  • Proven ability to lead multicultural programs and embed cultural intelligence into enterprise communications.
  • Exceptional executive presence, strategic influence, and stakeholder engagement skills; ability to counsel C-suite leaders and inspire cross-functional teams.
  • Strong financial and operational acumen with experience managing large-scale budgets and organizational resources.
  • Bachelor's degree required; advanced degree in communications, marketing, or related field preferred.
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
  • Other duties and responsibilities as assigned.


Skills
Communications Strategy, Stakeholder Management, Strategic Thinking

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality-to help support you physically, financially and emotionally through the big milestones and in your everyday life.

Please visit the benefits summary on our careers site for more details.

Education
Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience
10 Years +

About Comcast

FreeWheel manages the economics of content for the enterprise class of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. They offer advertising sales rights, display, video, mobile ad management, contract management, professional content, ad serving, reporting, analytics, technology, services, advisory services, business operations, programmatic advertising, advertising marketplace, and linear, and online advertising.

Comcast Careers

Joining Comcast means becoming part of a dynamic team committed to shaping the future of media and technology. As a leading company in entertainment, communications, and technology, Comcast offers unparalleled job opportunities designed to foster professional growth and innovation. Work You’ll Do At Comcast, you’ll be part of a culture that cherishes diversity, leadership, and innovation. Our team is at the forefront of the industry, leading changes that redefine how people connect and experience content across the globe. Transform your career with a company that is committed to your professional development. Comcast offers a variety of positions across multiple fields, where your skills will be honed for leadership roles and your career aspirations supported by comprehensive training programs. Join Our Leading Team Be part of a team that values creativity and diversity. Comcast’s commitment to inclusive culture and diversity training ensures that every team member’s voice is heard and valued. This approach not only enhances our work environment but also drives our leadership in the competitive tech industry. Innovate with Us Engage in work that matters with a team of over 100,000 employees worldwide. At Comcast, innovation isn’t just another buzzword—it's at the core of everything we do. From developing groundbreaking technology to reimagining how our customers experience entertainment and communication, your work will influence millions. Internship and Employment Opportunities Start your career with a Comcast internship, where you’ll gain invaluable industry experience, network with professionals, and develop skills that will benefit you throughout your career. For those seeking full-time positions, Comcast’s hiring process is designed to find not just the right skills but the right fit for our culture of growth and innovation. Benefits and Growth Comcast is dedicated to the well-being and advancement of our team members. Enjoy a wealth of benefits that support both your professional and personal life, including health, wellness, and retirement plans. Our employees are encouraged to pursue continuous growth through professional development opportunities and leadership training. Stay Connected Join the Comcast Team Explore job opportunities that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Search Comcast jobs today and find out where your career could take you. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Read Careers Blog Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Comcast. By joining Comcast, you’re not just finding a job—you’re joining a community of innovators who are passionate about creating extraordinary experiences for our customers and for each other.
Learn more about Comcast
Size
31,000 employees
Market Cap
$149.9 billion
Industry
Net Income
$10.5 billion
Founded
1963
5 Year Trend
+7.6%
Revenue
$103.5 billion
NASDAQ

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