Event Marketing Manager

career

$100K — $160K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8+ years of experience managing large-scale developer events end-to-end
  • Proven expertise in both event production and marketing
  • Creative thinking ability for uplifting and inspiring events
  • Familiarity with event management tools like Eventbrite and CRM platforms
  • Strong budget management and forecasting skills
  • Experience in coordinating with speakers, sponsors, and vendors
  • Excellent written and verbal communication skills

Responsibilities

  • Co-own end-to-end execution of AI Dev events from planning to post-event recap
  • Manage timelines, milestones, and dependencies for event production
  • Oversee event budget forecasting, tracking, and ROI analysis
  • Coordinate logistics with the event production team for a polished on-site experience
  • Own the event marketing calendar and execute multi-channel campaigns
  • Track performance metrics and optimize marketing strategies based on insights
  • Support speaker outreach and manage communications for engagements

Benefits

  • Opportunity to run flagship AI developer events with thousands in attendance
  • Hands-on ownership over event execution and marketing strategy
  • Direct collaboration with leadership for impactful role
  • Influence the global scaling of AI developer events
Full Job Description
We're looking for a hands-on Event Marketing Manager to co-own the planning, production, and marketing of AI Dev and other AI developer events.

AI Dev is rapidly emerging as one of the most popular AI developer conferences, having sold out with thousands of attendees in SF & NY in its inaugural year. Help shape the future alongside Andrew Ng and other leading voices as we bring the AI community together to showcase the latest innovations, share knowledge and network in person!

This is not a "checklist" role. You will own events end-to-end - from concept to execution to post-event wrap - including budget, timeline, speakers, sponsors, and marketing performance. You'll work closely with both the internal team and external vendors to ensure flawless on-site execution, while also driving the marketing strategy and calendar that fills the room with the right audience.

If you love both running events and marketing them, and you're comfortable operating with a lot of ownership in a fast-moving environment, this role is for you.

We prefer candidates based in the San Francisco Bay Area, with the ability to work from our Mountain View, CA office and attend in-person meetings and events as needed. However, exceptional candidates located outside the Bay Area are still encouraged to apply - we are open to remote arrangements for the right person, with travel required for key planning moments and on-site event execution.

What You'll Own

Event Ownership & Production
    • Co-own end-to-end execution of AI Dev and other events (1-3K+ attendees), from early planning through post-event recap
    • Manage event timelines, run-of-show, milestones, and dependencies across internal teams and external vendors
    • Own event budgets: forecasting, tracking, reconciliation, and ROI analysis
    • Coordinate closely with the event production lead on venue, vendors, logistics, AV, registration, and on-site operations
    • Ensure a high-quality, polished attendee experience on-site


Event Marketing & Growth
    • Own the event marketing calendar from announcement through last-call
    • Plan and execute multi-channel event marketing campaigns across email, social, web & partner/sponsor amplification
    • Work closely with marketing and design to produce event assets and copy
    • Track performance metrics (registrations, conversion, attendance, engagement) and iterate
    • Coordinate post-event marketing: recap content, videos, photos, and follow-ups


Speakers & Programming
    • Support speaker strategy and outreach (keynotes, breakout speakers, workshops)
    • Manage speaker communications: invitations, confirmations, logistics, deadlines, and day-of coordination
    • Track speaker pipeline, approvals, and content readiness


Sponsorship & Partner Support
    • Support sponsorship execution end-to-end in partnership with the Director: Sponsor deliverables, Deadlines & approvals, On-site activations and logistics
    • Coordinate sponsor marketing assets, sessions, booths, and branding
    • Ensure sponsors receive a high-quality experience and clear ROI


What We're Looking For
    • 5-8+ years of experience owning developing - facing events end-to-end (conferences, summits, large community events)
    • Proven experience managing both event production and event marketing
    • Beyond strong execution, we're looking for someone who brings creative thinking to events and marketing, and cares about making AI Dev feel uplifting, fun, and inspiring for builders.
    • Familiarity with Eventbrite, CRM tools, email platforms, and marketing analytics
    • Strong budget ownership experience
    • Experience working with speakers, sponsors, vendors, and internal stakeholders
    • Comfortable running multiple workstreams simultaneously without dropping details
    • Strong written and verbal communication skills
    • Highly organized, proactive, and calm under pressure
    • Comfortable working in a fast-paced, ambiguous environment with a lot of ownership


How You Work
    • You take ownership and don't wait to be told what to do
    • You think in timelines, risks, and contingencies
    • You care deeply about event quality and audience experience
    • You're equally comfortable thinking strategically and executing tactically
    • You enjoy collaborating closely with production, marketing, and leadership


Why This Role Is Special
    • You'll help run flagship AI developer events with thousands of attendees
    • You'll have real ownership over both execution and growth
    • You'll work directly with leadership and see the impact of your work quickly
    • You'll help shape how AI Dev events scale globally


$100,000 - $160,000 a year

We are committed to fostering a workplace of mutual respect and equal opportunity. We hire based on qualifications, merit, and business needs, without discrimination on any characteristic - whether protected by applicable laws or not. Our goal is to attract, recruit, develop, and retain the best talent from a diverse candidate pool.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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