About the RoleOpenAI needs a strategic field events leader who can make third-party events run at scale. As Enterprise Marketing expands across partner summits, priority industries, major conferences, and customer-facing field moments, the team needs someone who can turn a growing portfolio of external events into a disciplined, repeatable operating machine.
The Enterprise 3P Field Events Lead will own the third-party field events motion for our enterprise segment. They will partner closely with Sales, Events, Product Marketing, Comms, Content, Design, and Marketing Operations to ensure OpenAI shows up in the right places, with the right goals, message, footprint, follow-through, and measurement.
The right person has managed large third-party event portfolios at scale and understands how to connect sponsorships, field activations, partner moments, executive programs, sales goals, industry priorities, and post-event conversion into one operating system.
This role is based in San Francisco. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
In this role, you will:- Own the third-party field events portfolio, including partner summits, industry events, sponsored conferences, and high-priority external field activations.
- Build annual and quarterly planning processes that align events to Sales priorities, industry strategies, partner goals, account targets, and pipeline needs.
- Define event goals, target audiences, account lists, seller ownership, executive engagement, and post-event follow-through.
- Manage sponsorship strategy, event packages, vendor relationships, agencies, budgets, timelines, staffing models, and on-site execution.
- Build scalable playbooks for different event tiers, from major tentpoles to smaller industry moments.
- Partner with Product Marketing, Content, Comms, Design, and Production to ensure message, experience, demos, sessions, and executive presence are cohesive.
- Partner with Marketing Operations to track event performance, pipeline impact, account engagement, meetings, opportunity progression, and post-event conversion.
- Build and manage the resourcing model needed to execute third-party events consistently and efficiently.
You might thrive in this role if you have:- 7+ years of experience in field events, strategic events, event marketing, partner events, enterprise marketing, or adjacent B2B GTM roles.
- Deep experience managing third-party events at scale, including major conferences, sponsorships, partner summits, industry events, and multi-stakeholder field activations.
- Experience owning large event portfolios with complex budgets, vendors, agencies, executive stakeholders, and cross-functional dependencies.
- Experience partnering with Sales, Partnerships, Product Marketing, Comms, Design, Solutions, and Marketing Operations.
- Strong understanding of how events support pipeline, account progression, partner strategy, executive engagement, and brand presence.
- Experience building event playbooks, operating cadences, intake systems, measurement models, and resourcing plans.
- Evidence of building or scaling a team, agency model, or operating system around events.
Compensation Range: $227K - $252K USD
This role is based in San Francisco. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
