Instructure

Director, Revenue Enablement

Instructure$120K — $150K *
US-AnywhereRemote in United States
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in revenue enablement with a track record of developing effective programs.
  • Strong leadership and communication skills for stakeholder engagement.
  • Experience managing remote or hybrid teams with coaching enthusiasm.
  • Background in sales, customer success, or product marketing roles.
  • Familiarity with learning management systems and content creation tools like Camtasia.
  • Relevant EdTech experience or previous educational roles in K-12 or higher education.
  • Analytical mindset for assessing and optimizing program impact.
  • Ability to adapt in a fast-paced environment.

Responsibilities

  • Own the design and execution of enablement programs aligned with business goals.
  • Establish scalable processes for consistency and efficiency across teams.
  • Lead a team of enablement professionals for various market sectors.
  • Drive adoption of customer journey methodology in enablement programs.
  • Support implementation of productivity tools and ensure effective use.
  • Collaborate with global teams on project priorities and enablement scheduling.
  • Maintain and update enablement content and playbooks.
  • Align enablement strategy with Instructure's objectives and global activities.
  • Utilize data insights to measure and enhance program effectiveness.
  • Contribute to planning of sales kickoff events to unify team goals.

Benefits

  • Competitive compensation with an employee ownership program.
  • Flexible schedules in a remote-friendly culture.
  • Generous time off policies and 'Dim the Lights' recharge period.
  • Wellness and mental health support programs available.
  • Annual stipends for learning and development.
  • Modern technology and tools provided for optimal work efficiency.
  • Recognition programs to celebrate employee contributions.
  • Inclusive and supportive workplace culture.
Full Job Description
We are seeking a dynamic and strategic Revenue Enablement Director to lead our sales and customer success enablement initiatives. This role is responsible for owning the development, execution, and continuous optimization of enablement programs and processes that empower our teams with the knowledge, tools, and resources necessary to drive performance and achieve business objectives. Reporting to the Sr. Director, Revenue Enablement, you will manage a team of successful enablement managers, build strong, collaborative relationships with sales and CX leaders, and drive go-to-market and product enablement strategy.

You are skilled at leading people and programs, balancing priorities, and building stakeholder alignment. You have a proven track record of defining and executing the foundational systems, processes, and frameworks that lead to enablement program success.

You will develop an understanding of the products we offer and how they serve our customers and target markets. You will also define programs aimed at the development and enhancement of essential professional skills, and our go-to-market methodology, Winning by Design. The definition of success in this role is delivering enablement programs that contribute to and influence the success of our go-to-market teams as measured by pipeline generation, bookings, and customer retention.

Most importantly, you9ll be joining a team of Enablement professionals with deep experience in enablement, leadership, instructional design, and creating high-impact programs. We9re a team that truly supports one another, is passionate about our mission, understands taking time off is critical, and makes time to have fun and celebrate success.

What you will do:
  • Own the end-to-end design, implementation, and refinement of enablement programs that align with business goals and drive team effectiveness.
  • Establish and maintain scalable enablement processes, ensuring consistency and efficiency across teams.
  • Lead a team of US-based enablement professionals that support go-to-market and product enablement for NORAM K12, Higher Ed, and Business & Government sectors.
  • Drive the adoption of our customer journey methodology, WinningByDesign by reinforcing key concepts in product and professional development enablement programs. Partner directly with sales and CX leaders to ensure the methodology is foundational to coaching practice and top of mind for leader and peer-led professional development activities.
  • Support the implementation and adoption of existing productivity tools (e.g. SalesForce.com, Clari, GainSight) and new go-to-market tools when applicable.
  • Collaborate with global teammates (enablement, revenue operations, sales/success leadership, product marketing, product specialists, and marketing) on project priority, delivery method, and the scheduling of enablement initiatives.
  • Support and participate in the maintenance, curation, and update of playbooks, enablement program content, courses, and pathways.
  • Partner with the Sr. Director of Revenue Enablement to align enablement strategy with Instructure OKRs and consistency across our global enablement activities
  • Utilize data-driven insights and analytics to assess program effectiveness and drive strategic programs.
  • Contribute to the planning and execution of sales kickoff events to align teams on goals, strategies, and product updates.
  • Stay current on industry best practices, trends, and emerging technologies to continuously optimize enablement strategies.


What you will need to know/have:
  • 5+ years of experience in a revenue enablement role with a proven track record of building, scaling, and managing enablement programs and processes.
  • Strong leadership and communication skills with the ability to influence and engage stakeholders at all levels.
  • Prior experience leading high-performing, remote/hybrid teams, and a passion for coaching, mentoring, and driving team success.
  • Prior experience in sales, customer success, or product marketing roles.
  • Experience with a learning management system and learning content creation applications such as Camtasia, Captivate, etc.
  • Relevant EdTech market experience, or, as an educator or administrator in a K-12 or post-secondary institution.
  • Analytical mindset with the ability to assess program impact and optimize strategies accordingly.
  • Excellent team player who can work with virtual and global team members.
  • Ability to adapt and learn quickly in a dynamic environment
  • Creative problem-solving skills


Get in on all the awesome at Instructure!

We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here9s a general idea of what you can expect:
  • Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
  • Flexible schedules and a remote-friendly culture, with hybrid or onsite work options available in some regions for specific roles
  • Generous time off, including local holidays and our annual 4Dim the Lights4 period in late December, when teams are encouraged to step back and recharge based on departmental needs.
  • Comprehensive wellness programs and mental health support
  • Annual learning and development stipends to support your growth
  • The technology and tools you need to do your best work - typically a Mac, with PC options available in some locations
  • Motivosity employee recognition program
  • A culture rooted in inclusivity, support, and meaningful connection

About Instructure

Instructure is a software company that provides cloud-based learning management systems for educational institutions and corporations. The company was founded in 2008 and is based in Salt Lake City, Utah. Instructure's flagship product, Canvas, is used by over 3,000 universities, school districts, and institutions around the world. Instructure also offers a range of other products, including Bridge, a corporate learning and engagement platform, and Arc, a video platform for learning. Instructure went public in 2015 and is traded on the New York Stock Exchange under the ticker symbol INST.
Learn more about Instructure
Size
1,283 employees
Market Cap
$3.3 billion
Industry
Founded
2008
NASDAQ

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