Work Location:
Toronto, Ontario, Canada
Hours:
37.5
Line of Business:
TD Securities
Pay Details:
150,000 - 185,000 CAD
This role is eligible for a discretionary variable compensation award that considers business and individual performance.
TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.
As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.
Job Description:
Role Summary
The Director, Product Commercialization & Adoption is responsible for translating product strategy into successful commercialization, adoption, and business outcomes across the Global Transaction Banking portfolio.
Acting as a strategic partner to Product, Market Management, Marketing, Sales Enablement, Operations, Technology, Risk, Compliance, Legal, and client-facing organizations, this role leads commercialization strategy, stakeholder activation, market adoption, and value realization across product launches, enhancements, migrations, and strategic initiatives.
As the commercialization leader within Product Readiness & Rollout (PRR), this role bridges the gap between product development and successful market adoption by ensuring products are effectively introduced, adopted, scaled, and optimized to achieve intended business outcomes. This direction aligns with the evolution of PRR as a commercialization capability focused on adoption, launch effectiveness, and business value realization.
Key Responsibilities
Commercialization Strategy & Portfolio Leadership
Develop and lead commercialization strategies for new products, enhancements, migrations, and strategic initiatives.
Assess commercialization needs, stakeholder impacts, adoption requirements, and appropriate support models.
Establish portfolio-level commercialization priorities, adoption objectives, and value realization measures.
Advise leadership on commercialization opportunities, adoption risks, portfolio trade-offs, and strategic priorities.
Recommend commercialization approaches based on business impact, customer outcomes, market readiness, and organizational capacity.
Launch Planning, Market Activation & Stakeholder Alignment
Lead commercialization planning and market activation efforts associated with product launches and strategic initiatives.
Coordinate commercialization activities across Product, Market Management, Marketing, Sales Enablement, Operations, Technology, Risk, Compliance, Legal, and client-facing teams.
Build stakeholder alignment around launch objectives, adoption priorities, and business outcomes.
Identify and address commercialization risks, adoption barriers, and dependencies that may impact launch effectiveness or customer outcomes.
Market Insights & Commercialization Planning
Partner with Product, Market Management, and Marketing teams to understand product positioning, target audiences, market strategies, and commercialization objectives.
Monitor market trends, competitive activity, customer expectations, and emerging industry developments.
Gather and synthesize Voice of Customer and Voice of Field feedback to identify adoption barriers, commercialization opportunities, and customer needs.
Translate market, client, and stakeholder insights into recommendations that strengthen commercialization strategies and business outcomes.
Adoption, Performance & Value Realization
Define commercialization success measures and adoption objectives in partnership with Product and business leadership.
Monitor adoption, utilization, launch effectiveness, and commercialization performance indicators.
Identify opportunities to improve customer experience, accelerate adoption, and increase business value.
Present commercialization insights, adoption trends, stakeholder feedback, and business outcome recommendations to leadership.
Lead post-launch assessments and continuous improvement efforts focused on adoption and value realization.
Commercialization Capability Development
Influence the evolution of PRR commercialization frameworks, methodologies, and best practices.
Establish scalable and repeatable commercialization approaches across the Transaction Banking Product portfolio.
Champion commercialization excellence and adoption-focused thinking across products, capabilities, and strategic initiatives.
Support the continued maturation of PRR as the commercialization capability for Global Transaction Banking.
Required Experience
10-15+ years of progressive experience in product commercialization, go-to-market strategy, product management, transaction banking, treasury management, commercial payments, product marketing, market activation, change leadership, or related disciplines.
Demonstrated experience leading enterprise-scale commercialization, adoption, or market activation initiatives within financial services.
Strong understanding of Transaction Banking, Treasury Management, Payments, Commercial Banking, or related financial services environments.
Proven success influencing senior leaders and driving alignment across highly matrixed organizations.
Experience developing commercialization strategies, adoption programs, stakeholder engagement approaches, and commercialization performance measures.
Exceptional executive communication, presentation, and influencing skills.
Success Profile
The successful candidate:
Thinks commercially and strategically.
Understands how products move from strategy to adoption and business value realization.
Influences across organizations without direct authority.
Connects customer needs, market insights, and business objectives into actionable commercialization strategies.
Operates effectively in ambiguity and brings structure to complex initiatives.
Focuses on adoption, customer outcomes, and measurable business impact.
Measures success through commercialization outcomes rather than project completion.
Our Total Rewards Package
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs.
Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.
Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.
Colleague Development
If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.
If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.
We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.
Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.
Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.
Language Requirement (Quebec only):
Sans Objet
