Position Director of Sales & Marketing/Director of Sales
Reporting Relationship General Manager
FLSA Status Exempt
Position Summary:
The Director of Sales administers, directs, manages and controls the sales and marketing
department to maximize sales revenue for the hotel and ensure an aggressive approach by all
sales staff to meet budgeted goals and key hotel drivers.
While the Director of Sales reports directly to the General Manager, the Regional Sales and
Marketing Manager will interface and assist in the direction of the Sales and Marketing function
at the property.
Core Responsibilities:
• Develop sales strategies for property, including targeted market segments, rate
management, solicitation procedures and advertising.
• Develop a realistic annual marketing plan, forecast with monthly reviews to update and
modify as required by market conditions.
• Emphasize control procedures and yield management to assure a proper balance of rate
availability to market demand.
• Establish and executive an effective outside sales program.
• Direct internal servicing of groups.
• Act in concert with hotel management team and property General Manager
• Train all sales and marketing staff, holding them accountable to actionable results.
Knowledge, Skills, and Competencies:
• Strong business communication and presentation skills, both verbal and written
• 3 years proven hotel sales experience, demonstrating proven creative thinking and results
driven leadership skills
• High work ethic and self-initiative
• Strong computer skills in Microsoft Suite
• Some travel may be required
• Regular attendance according to established guidelines
• May be required to work varying schedules to reflect the business needs of the property
• Must possess basic computational ability
• Focus and maintain attention to tasks, and complete work assignments on time despite
frequent interruptions
• Ability to maintain excellent relationships with staff and maintain staff and guest
confidentiality at all times
• Ability to participate in, and at times lead departmental and/or hotel team meetings
This job description is not an exhaustive list of all job functions that are required of an employee
in this position. Therefore, other duties may be asked of an employee in this position from time
to time.
Salary Range: $100,000.00-$105,000.00 Annually
Bonus: Eligible
Physical Requirements:
• Sit, stand and walk for varying lengths of time
• Lift approximately ten (10) pounds
• Good communication skills, both written and verbal
• Grasping, writing, standing, sitting, walking, repetitive motions, pulling, pushing,
listening and hearing ability and visual ability
• Must have finger dexterity to be able to operate office equipment such as computers,
printers, multi-line phone, filing cabinets, photocopiers and other office equipment as
needed