Director of Sales - Personal Lines

AHT a Baldwin Risk Partner$130K — $150K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-10+ years of experience in insurance sales
  • Minimum 5 years in a leadership role, preferably with field sales teams
  • Strong experience in personal lines insurance (home, auto, umbrella)
  • Proven leadership experience managing high-performing sales teams
  • Analytical mindset with data-driven decision-making skills
  • Ability to perform both strategically and hands-on in a regional leadership role
  • Familiarity with the MA and New England markets preferred

Responsibilities

  • Develop and execute sales strategies to achieve revenue and growth targets
  • Identify and pursue new market opportunities and distribution channels
  • Hire, coach, and manage a team of outside Sales Advisors
  • Lead team activities, including sales huddles and performance reviews
  • Oversee recruiting efforts to align team with regional growth goals
  • Collaborate with training to enhance onboarding and new Advisor ramp-up
  • Build and maintain relationships to drive upsell and cross-sell opportunities
  • Monitor sales performance and provide coaching for productivity improvements

Benefits

  • Flexible time off policy including open PTO and 12 company-observed holidays
  • Comprehensive health benefits package, including medical, dental, and vision
  • 401(k) with company match to support long-term savings
  • Mileage and cell phone reimbursement for field-based roles
  • Dedicated support for marketing and lead generation
  • Autonomy to lead and grow a high-performing sales team
  • Ongoing resources from a collaborative, growth-oriented organization
Full Job Description
The Director of Sales will lead the strategy and execution of personal lines insurance sales across the Northeast region. The position will report out of the Kingston, MA office, with remote hybrid availability based on candidates location. This role is responsible for driving revenue growth, managing a team of outside Sales Advisors, and expanding market presence within the region.

The position will report out of the Kingston, MA office, with remote hybrid availability based on candidates location.

Primary Responsibilities
  • Develop and execute regional sales strategies to achieve revenue and growth targets across personal lines products
  • Identify and pursue new market opportunities and distribution channels throughout the South Shore and Cape Cod area
  • Hire, coach, and manage a team of outside Sales Advisors, ensuring strong field performance and customer experience
  • Handle day to day activities of team, lead weekly sales huddles and monthly one on ones.
  • Lead full-cycle recruiting efforts, including sourcing, interviewing, and hiring high-quality Sales Advisors aligned to regional growth goals
  • Work with training to help oversee onboarding and training programs to effectively ramp new Advisors, improving time-to-productivity and early performance
  • Build and maintain key client and partner relationships, driving upsell and cross-sell opportunities
  • Monitor sales performance and pipeline health, providing hands-on coaching to improve productivity and close rates
  • Ensure compliance with all applicable insurance regulations and company policies
  • Collaborate with marketing, operations, and leadership to align sales strategy with broader business objectives
  • Stay current on market trends and competitor activity to continuously refine approach


Knowledge, Skills & Abilities
  • Proven leadership experience managing high-performing, field-based sales teams
  • Strong background in personal lines insurance (home, auto, umbrella, etc.)
  • Excellent communication and coaching skills
  • Analytical mindset with the ability to use data to drive decisions
  • Ability to operate both strategically and hands-on in a regional leadership role
  • Proficiency in Microsoft Office, including intermediate Excel skills


Education & Experience
  • 7-10+ years of experience in insurance sales
  • Minimum 5 years in a leadership role, preferably managing outside/field sales teams
  • Strong experience in personal lines required
  • Experience in the MA and New England markets strongly preferred
  • Ability to travel within the region and attend the Kingston office several times per month after ramp-up


Perks of Working at The Baldwin Group
  • Top 15 publicly traded insurance broker in the United States with an amazing culture.
  • Flexible time off policy, including an open PTO structure and up to 12 company-observed holidays
  • Comprehensive health benefits package (medical, dental, vision)
  • 401(k) with company match to support long-term financial goals
  • Mileage and cell phone reimbursement for field-based work
  • Company card to support client events, team outings, and training initiatives
  • Dedicated marketing support to help drive lead generation and regional brand presence
  • Autonomy to build, grow, and lead a high-performing sales team within your market
  • Ongoing support and resources from a collaborative, growth-oriented organization
  • Starting pay is in the 130-150K range plus bonus depending on experience
  • And more....


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IMPORTANT NOTICE:
This position description is intended to describe the level of work required of the person performing in the role and is not a contract. The essential responsibilities are outlined; other duties may be assigned as needs arise or as required to support the organization. All requirements may be subject to reasonable accommodation to applicants and colleagues who need them for medical or religious reasons.

Click here for some insight into our culture!

The Baldwin Group will not accept unsolicited resumes from any source other than directly from a candidate who applies on our career site. Any unsolicited resumes sent to The Baldwin Group, including unsolicited resumes sent via any source from an Agency, will not be considered and are not subject to any fees for any placement resulting from the receipt of an unsolicited resume.

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