Director of Sales | Palihotel Palm Springs (Opening Early 2027)

Palisociety

• $100K — $120K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Minimum 5 years of sales leadership experience in the hotel industry.
  • Excellent written and verbal communication skills.
  • Strong organizational skills and professionalism.
  • Proficient in Microsoft Office (Excel, Word, Outlook).
  • Flexible schedule, including weekends and holidays.

Responsibilities

  • Develop and execute a direct sales program aligned with budget and marketing plan.
  • Build knowledge of revenue management, including market intelligence and pricing strategy.
  • Target new business and maximize key accounts through networking and research.
  • Cultivate strong client relationships through professional communication and organized account management.
  • Prepare accurate reports on sales activity and new bookings.
  • Represent Palisociety at community and industry events, including travel for client appointments.
  • Lead by example to foster a proactive sales culture and engage the hotel leadership team.

Benefits

  • Competitive compensation package with medical, dental, vision, and life insurance, plus 401(k).
  • Paid time off, holiday pay, and sick pay.
  • Career advancement and professional development opportunities.
  • Employee discounts across a growing portfolio of hotels.
Full Job Description
DESCRIPTION

POSITION PROFILE:

The Director of Sales leads overall sales strategy for Palihotel Palm Springs - driving occupancy, ADR, and total revenue growth while exceeding the hotel's profit objectives. You'll blend hands-on account management with big-picture revenue strategy, setting the tone for a proactive, results-driven sales culture.

THE TASK AT HAND:
  • Develop and execute a direct sales program - appointment-oriented sales calls aligned with the departmental budget and marketing plan.
  • Build a strong working knowledge of revenue management - market intelligence, pricing strategy, and reservations systems.
  • Target new business and maximize key accounts through networking, prospecting, and research.
  • Build strong client relationships through frequent, professional communication and an organized account/trace system.
  • Prepare accurate, timely reports on sales activity, opportunities, and new bookings.
  • Represent Palisociety in the community and industry, traveling for client appointments, site visits, and trade shows as needed.
  • Lead by example - Serve as a visible champion of brand culture within the hotel leadership team, cultivating an open-door environment that develops an engaged, effective team capable of bringing that culture to life.
  • Own the guest and client experience, continuously working to improve satisfaction and outcomes to elevate the hotel's reputation.


WHAT WE'RE LOOKING FOR:

Required
  • Minimum 5 years of sales leadership experience, including prior hotel experience required.
  • Excellent written and verbal communication skills, including clear phone communication.
  • Strong organization and professionalism.
  • Proficient in Microsoft Office (Excel, Word, Outlook).
  • Flexible schedule, including weekends and holidays, as needed.


Preferred
  • OPERA experience.


WHAT'S IN IT FOR YOU:
  • Competitive compensation package with medical, dental, vision, and life insurance, plus 401(k).
  • Paid time off, holiday pay, and sick pay.
  • Career advancement and professional development as we open new hotels and restaurants nationwide.
  • Employee discounts across our entire portfolio (25 hotels and more to come!).


REQUIREMENTS

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