DIRECTOR OF SALES - KALB

Gray Television

$100K — $120K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in local media sales with digital expertise
  • Sales leadership experience preferred but not mandatory
  • Proven track record of inspiring and organizing teams
  • Strong skills in creating and delivering presentations
  • Hands-on leadership style with energy and initiative
  • Excellent operational organization and follow-through
  • Willingness to travel for multi-market sales support

Responsibilities

  • Lead the revenue strategy for all broadcast and digital operations across four stations
  • Train and motivate sales teams for performance excellence
  • Develop strategic and visually appealing sales presentations
  • Initiate new business strategies with a focus on digital growth
  • Enhance client relationships to uncover new revenue opportunities
  • Streamline processes to improve sales team efficiency
  • Cultivate a positive, collaborative team culture

Benefits

  • Joining a leader in the media industry with a strong market presence
  • Opportunity for career growth in a supportive environment
  • Access to a dynamic and experienced team
  • Engagement in a culture that values positivity and collaboration
  • Work in a vibrant community with a rich history in local broadcasting
Full Job Description
About KALB:

KALB-TV is the No. 1 television station in the region of Central Louisiana. Our market comprises four primary parishes (counties), including Rapides, Avoyelles, Vernon, and Grant. We are located in Alexandria, Louisiana, a community of nearly 50,000 people right in the heart of the state. Across the Red River is the community of Pineville, which boasts an additional 15,000. Alexandria may be market 181, but there is nothing small about our approach to news. KALB-TV includes the traditional NBC (News Channel 5) that has dominated the market for nearly 60 years, CBS-2, and the CW Cenla - Cenla, by the way, is short for Central Louisiana. Each weekday, KALB produces 6 ½ hours of news, and each newscast is the dominant No. 1 in its time slot. Our team is comprised of several veterans who have worked in this market for many years, as well as those first entering the business. We are proud of our track record of talent that has gone on to larger markets, especially those who have stayed in Gray Media.

If you would like to see more about KALB and the Alexandria market, we have produced this video for you: https://www.youtube.com/watch?v=6vsbHMW4fKc

Job Summary/Description:

We're looking for a high-energy, digitally savvy, hands-on Director of Sales to lead all sales operations for KALB, including all four stations (NBC, CBS, CW, and Gulf Coast Sports Network).

Duties/Responsibilities include, but are not limited to:

- Lead all broadcast and digital revenue strategy for all four KALB stations
- Train, coach, and motivate sales teams
- Build strategic, visually compelling presentations and proposals
- Drive new business initiatives with a strong digital-first mindset
- Strengthen client relationships and identify new revenue growth areas
- Implement efficient systems and processes to boost team performance
- Champion a culture of positivity, accountability, energy, and collaboration

Qualifications/Requirements:

- 3+ years of local media sales experience, with strong digital knowledge
- Previous sales leadership is ideal, but not a must
- A proven ability to inspire, motivate, and organize teams
- Strong presentation-building and pitching skills
- High-energy leadership with a hands-on, proactive approach
- Excellent follow-through and operational organization
- Confidence in traveling and supporting multi-market sales staff

If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KALB-TV/Gray Media is a drug-free company

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