Homebase

Director of Revenue Enablement

Homebase • $125K — $150K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in sales or revenue enablement, preferably in a high-growth startup environment.
  • Proven ability to build and lead high-performing revenue enablement teams.
  • Experience in designing onboarding and continuous learning programs to enhance sales performance.
  • Expertise with sales methodologies like Command of the Message and MEDDPICC, including coaching.
  • Track record of driving change management initiatives and AI workflow adoption.
  • Strong communication and partnership skills to influence cross-functional leaders.
  • Analytical mindset with a focus on leveraging data for revenue improvement strategies.
  • Builder mindset with a proactive approach to navigating ambiguity.

Responsibilities

  • Build and manage a high-performing Revenue Enablement team, coaching for growth.
  • Own and shape the revenue enablement strategy to boost sales productivity.
  • Champion the adoption of revenue methodologies through training and coaching.
  • Lead the implementation of AI-powered enablement strategies for productivity gains.
  • Collaborate with cross-functional teams to deliver scalable training programs.
  • Create and enhance enablement content to equip teams for success.
  • Utilize performance data to refine enablement programs and maximize revenue outcomes.

Benefits

  • Stock options and a 401(k) with a 4% match for financial security.
  • Comprehensive healthcare plans including medical, dental, and vision.
  • Flexible PTO policy with additional company holidays.
  • Access to paid AI tools for professional development and experimentation.
  • Up to 12 weeks of paid parental leave after 6 months of service.
  • Life insurance and disability coverage for employee protection.
  • Work From Anywhere Month and designated meeting-free weeks for flexibility.
  • Workspace perks including meals, commuter benefits, and team activities.
  • Structured in-office workdays Monday through Thursday to enhance collaboration.
Full Job Description
Director of Revenue Enablement

As the Director of Revenue Enablement, you9ll create and implement revenue enablement strategies, learning programs, and AI-powered workflows that help our customer-facing teams identify and capitalize on monetization and expansion opportunities.

You9ll help our revenue teams reach their full potential. You9ll build Homebase capabilities across learning and development, AI-enabled workflows, technology adoption, sales processes, and product feedback. In partnership with team managers and Revenue Operations, you9ll create programs that shorten ramp time for new hires and strengthen the skills of tenured Account Executives, Sales Development Representatives, and Account Managers.

You9ll lead our revenue enablement function, evolve how we teach and reinforce the sales process, and develop a high-performing team. Your work will position Homebase to scale quickly while increasing revenue productivity. As a member of the Homebase leadership team, you9ll help chart the path for future Homies.

These are the key ways you9ll contribute and create impact in this role:
  • Build, lead, and develop a high-performing Revenue Enablement team, setting priorities, coaching for growth, and driving consistent execution.
  • Own Homebase9s revenue enablement strategy, including onboarding, continuous learning, certifications, and programs that improve ramp time and sales productivity.
  • Champion adoption of Command of the Message, MEDDPICC, and other revenue methodologies through training, reinforcement, and coaching.
  • Lead the evolution of Homebase9s AI-powered enablement strategy, driving adoption of AI tools and workflows that improve productivity and business outcomes.
  • Partner cross-functionally with Revenue Operations, Product, IT, and Revenue Leadership to deliver scalable enablement programs that evolve alongside our products and go-to-market strategy.
  • Build and maintain best-in-class enablement content, resources, and learning experiences that keep our teams prepared for success.
  • Use performance data, team feedback, and funnel insights to continuously improve enablement programs and increase conversion, productivity, and revenue impact.
  • Foster a culture of continuous learning, experimentation, and operational excellence that reflects Homebase9s AI-first, high-velocity culture.


The Foundation for Success - These are the experiences and strengths that will set you up for success in this role:
  • 5+ years of experience across the full sales cycle or in revenue enablement within a high-growth startup or similarly fast-paced environment.
  • Proven success building and leading high-performing enablement or other revenue-focused teams.
  • Experience designing and scaling onboarding, coaching, and continuous learning programs that improve ramp time and sales performance.
  • Deep expertise with modern sales methodologies, such as Command of the Message or MEDDPICC, including coaching and certification.
  • Demonstrated experience leading change management initiatives and accelerating adoption of AI-enabled workflows and modern GTM tools, such as Claude, Gong, LetterAI, or equivalent, with a focus on driving measurable productivity and revenue impact.
  • Strong executive communication, facilitation, and cross-functional partnership skills, with the ability to influence leaders across Revenue, Product, IT, and Operations.
  • Analytical and data-driven, with the ability to translate business insights into scalable enablement strategies that improve revenue outcomes.
  • Builder mindset with a bias for action-you thrive in ambiguity, move quickly, and aren9t afraid to roll up your sleeves to build from scratch.
  • Ability to collaborate in person at our Denver or Houston office Monday through Thursday as part of our hub-based model.


The Homie Way - These principles guide everything we do-from how we work and make decisions to how we show up for each other.
  • Be Customer Obsessed - Solve problems with empathy and creativity.
  • Move Fast, Learn Fast - Experiment, take action, and grow every day.
  • Own Your Impact - Think big, focus on what matters, and make decisions you stand behind.
  • Master Your Craft - Excellence fuels impact-show up, step up, and make your mark.
  • Win Together - Put goals over roles, lead with trust, and connect to our mission and each other.


What We Offer
  • Ownership & Financial Security: Stock options + 401(k) with 4% match
  • Comprehensive Healthcare: Medical, dental, and vision coverage + FSA options
  • Paid Time Off: Flexible PTO + company holidays + designated focus periods
  • AI access, for real: We invest in builders and believe that curiosity shouldn9t have a paywall. That means you9ll have access to paid AI tools with minimal restrictions, so you can build, experiment, and level up your craft.
  • Family Support: Up to 12 weeks of paid parental leave (after 6 months of service)
  • 6E1 Protection Plans: Life insurance + short/long-term disability coverage
  • Work Your Way: Work From Anywhere Month + meeting-free weeks yearly
  • Workspace Perks: Meals provided, commuter benefits, team offsites, and Customer Days
  • Our Hybrid Rhythm: We believe collaboration drives impact. That9s why Monday-Thursdayare our required in-office days-a time to move faster as a team, build deeper connections, make better decisions, and build together. Fridays are flexible - work from home or come in, your call.

What to Expect During the Interview Process
  • Meet the Talent Acquisition team
  • Meet the Hiring Manager
  • Participate in a Talent Showcase
  • Meet Cross-functional Partners
  • Background Check + Offer Stage
  • Welcome to the team, Homie


About Homebase

Homebase is a British home improvement retailer and garden centre with stores across the United Kingdom and Ireland. Founded in 1979 by Sainsbury's and GB-Inno-BM, the company was owned by Home Retail Group from 2006 until it was sold to the Australian conglomerate Wesfarmers in 2016. In 2018, the company was sold again to Hilco Capital, a British retail restructuring specialist. Homebase sells a range of products for the home and garden, including DIY supplies, furniture, and home decor.
Learn more about Homebase
Size
1,000 employees
Industry
Founded
2016

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