Director of Revenue Development & Corporate Support

Job no: 540105
Work type: Staff Full-Time
Location: Main Campus (Gainesville, FL)
Categories: Communications/Public Relations/Marketing, Executive/Director/Management
Department:23120100 - CJC-WUFT-TV

Classification Title:
DIR, Sales & Marketing

Classification Minimum Requirements:
Master's degree in an appropriate area and six years of relevant experience; or a bachelor's degree in an appropriate area and eight years of relevant experience.

Job Description:
Public media organizations WUFT-TV (PBS), WUFT-FM (NPR News/Talk), and WUFT.org, part of the University of Florida's Division of Multimedia Properties within the College of Journalism and Communications, are seeking a strategic and mission-driven leader to serve as the Director of Revenue Development & Corporate Support.

This senior leadership role is responsible for driving revenue growth and overseeing corporate support, underwriting, and sales strategy across UF's public media properties. The ideal candidate will bring a forward-thinking approach to strengthening partnerships, expanding sponsorship opportunities, and advancing the financial sustainability of WUFT's public-service mission.

The ideal candidate is an experienced media sales leader who understands both the business and mission of public media. This person should be a strong coach, strategic thinker, relationship builder, and team motivator who can create structure, accountability, and momentum while keeping the work aligned with the University of Florida's public-service mission.

Key Responsibilities

• Oversee sales, digital sales, underwriting, and corporate support activities for the Division of Multimedia Properties. This includes direct management of sales and traffic staff, development of short- and long-term revenue strategies, assessment of market opportunities, and leadership of the overall sales effort.
• Oversee revenue budgeting, sales forecasting, inventory management, pricing, packaging, account management, sales projects, and ongoing accountability reporting.
• Oversee budgetary responsibilities in partnership with the Director of Finance and Administration which requires careful oversight of revenue performance, accounts receivable, and profits.
• Develop and maintain an ongoing sales-training program, provide individualized coaching when needed, reinforce best practices, and build a high-performance culture grounded in confidence, clarity, accountability, and mission alignment.
• Collaborate with programming, operations, public relations, membership, business office, and external programming partners to support programming, audience development, outreach, educational impact, and revenue opportunities.
• Cultivate strong relationships with advertisers, corporate supporters, community leaders, media partners, agencies, and prospective clients to identify and develop new revenue opportunities.
• Maintain high standards of quality control across revenue-related operations, including oversight of traffic, research, staff performance, morale, and promotional efforts.
• The Director will supervise ad lead a team and establish regular meetings with revenue-related staff and ensure appropriate standards for sales activity, follow-up, and performance.
• Contributes to policy development and interpretation in consultation with the Executive Director of the Division of Multimedia Properties.

Work Schedule and Travel
The normal work schedule is Monday through Friday, 8 a.m. to 5 p.m.; however, additional hours may be required based on business needs. Travel within and outside the market is required to develop revenue opportunities, support professional development, and coordinate with program suppliers and partners.

Expected Salary:
$80,000 TO $90,000 PLUS COMMISSION

Required Qualifications:
Master's degree in an appropriate area and six years of relevant experience; or a bachelor's degree in an appropriate area and eight years of relevant experience.

Preferred:

• Preferred candidates will bring a strong record of success in media sales management, including 10 years of demonstrated accomplishment in media sales leadership.
• Experience working across television, radio, online, mobile, and digital media platforms is strongly preferred.
• Demonstrated knowledge of operational and revenue challenges facing media organizations, along with proven systems and strategies for addressing current and emerging opportunities.
• Previous experience as a sales manager in the media business is highly preferred.

Special Instructions to Applicants:
In order to be considered, you must upload your cover letter and resume.

Application must be submitted by 11:55 p.m. (ET) of the posting end date.

Any questions should be directed to search panel chair Rob Harder ([email protected]).

Advertised: 03 Jun 2026 Eastern Daylight Time
Applications close: 03 Jul 2026 Eastern Daylight Time

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