Four Seasons Hotels & Resorts

Director of Public Relations and Marketing

Four Seasons Hotels & Resorts$125K — $135K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in communications, Public Relations, Marketing, or related field; or equivalent experience.
  • Minimum 5 years in public relations and marketing, with leadership responsibilities; luxury hospitality experience preferred.
  • Excellent writing and communication skills, with a focus on quality and creativity.
  • Extensive leadership experience in both public relations and marketing, especially in luxury settings.
  • Demonstrated ability to execute integrated content strategies across paid, owned, and earned channels.
  • Experience managing paid media and SEO strategies, interpreting dashboards, and optimizing initiatives with agencies.
  • Strong organizational skills with attention to detail and project management capabilities.

Responsibilities

  • Develop and lead the annual PR and Marketing strategy aligned with commercial goals.
  • Create and execute integrated marketing campaigns and communications calendar.
  • Analyze audience trends and adapt campaigns accordingly for maximum impact.
  • Build relationships with local and international media for proactive press engagement.
  • Maintain an updated Press Room with aligned media materials.
  • Direct PR agency work, defining scopes and ensuring deliverables meet property needs.
  • Manage photo and video shoots to support brand storytelling and maintain a media library.

Benefits

  • Opportunity for a long-term career with global potential.
  • Annual Incentive Plan available.
  • Complimentary stays at Four Seasons worldwide, subject to availability.
  • Free employee meals prepared by the culinary team.
  • Complimentary dry cleaning of employee uniforms.
  • Comprehensive benefits including medical, dental, and life insurance.
Full Job Description

About the location:

Our property is a vibrant hub of culture, style and energy and includes our newly transformed restaurant which embodies iconic luxury boldly reimagined to capture the essence of Chicago through inspired food, drink, art and music. Four Seasons Hotel Chicago is honored to be ranked as one of Conde Nast Traveler Reader's Choice Top 50 Hotels in the World. We offer 345 elegant guest rooms and suites: and a luxury spa. We are located steps away from the famed Magnificent Mile, glamorous North Michigan Avenue shopping and minutes from the city’s business and financial center. Adorn Restaurant features globally inspired cuisine starring the bounty of the Midwest. Adorn Bar showcases craft cocktails and a wine list that sparks conversation, all with a lively, convivial vibe beckoning to be discovered.

About the Role:

The Four SeasonsChicagois looking for someone who shares our passion for excellence and seeks to create a memorable experience for our employees and guests. We are looking for a person who has a strong work ethic, a high level of integrity, a concern for quality, a cultural sensitivity and a sense of customer service. TheDirector of Public Relations and Marketing brings with them a strong sense of responsibility, ownership and is a professional whoalwaysdeliversa top-of-market experience.

The Director of Public Relations and Marketing is a strategic leader within the property team,responsible forshaping and executing integrated communications and marketing strategiesthatelevate the propertys positioning, strengthen brand equity, and drivemeasurable commercial impact.Reporting to the Commercial Director, this roleleadsmedia relations, reputation managementandcrisis communications, marketingcommunications, social and influencer engagement, and digital performance marketing,includingpaid mediaand SEO.

EssentialJob Functions:

TheDirector of Public Relationsposition includes but is not limited to the following duties. Other duties may be assigned:

Strategy Planning & Performance

  • Develop and lead the annual PR and Marketing strategy andsupportingchannel plans aligned with commercial goals and property priorities.

  • Lead the creation and execution of the integrated marketing and communications calendar, including campaign plans, global brand initiatives, and onproperty activationsand F&B promotions.

  • Identifyand analyze seasonal trends, key moments, priority feeder markets, and target audiences to inform annual marketing and campaign planning.

  • Apply market intelligence, consumer trends,guest insights,and competitive analysis to guide positioning and data-driven decision-making.Adjust strategies as market conditions evolve.

Public Relations & Reputation Management

  • Build andmaintainstrong relationships with tier-one local, regional, and international media through proactive pitching, press trips, immersive experiences,representation at in-market media eventsand ongoing engagement.

  • Maintain an up-to-date Press Room with media materials and property assets aligned to strategic narratives and brand standards.

  • Direct local PR agency work:definescopes, expectations, andsuccessmeasures;ensuredeliverablessupportpropertypriorities.

  • Develop and execute an annual awards strategy aligned with brand priorities, overseeing submissions for hospitality, travel, lifestyle, culinary, wellness, and sustainability awards.

Integrated Marketing and Digital Media

  • Lead integrated marketing campaigns acrosspaid,owned, andearnedchannels to drive reach, conversion, and aspiration, ensuring seamless orchestration and alignment with brand guidelines.

  • Define and activate the propertys unique positioning through compelling storytelling and creative expression in partnership with Global and Regional teams.

  • Manage production and coordination of property photo and video shoots to support brand storytelling, always-on content needs, and campaign priorities;maintainthe propertys image and video library and usage rights.

  • Identify, evaluate, negotiate, and activate strategic brand collaborations, applying strong judgment and commercial acumen to ensure alignment with brand positioning, guest experience, and measurable commercial impact.

What we are looking for:

Toperformthisjobsuccessfully,anindividualmustbeabletoperformeachessentialdutysatisfactorily.Therequirementslistedbelowarerepresentativeoftheknowledge,skill,and/orabilityrequired.Reasonableaccommodationsmaybemadetoenableindividualswithdisabilitiestoperformthe essentialfunctions.

  • Bachelors degree in communications, Public Relations, Marketing, or a relatedfield;or equivalent experience.

  • Minimum 5 or more years of experience in public relations and marketing, including leadership responsibilities; luxury hospitality or related industry experience preferred.

  • Excellent writing, presentation and communications skills, with a strong sense of quality and a creative mind set.

  • Extensiveleadershipexperience inbothpublic relations and marketingdisciplines, ideally withinluxury hospitality and/or luxury goods/services.

  • Proven ability to develop and execute integratedcontentstrategies acrosspaid,owned, andearnedchannelsto deliver measurable outcomesandoptimizeROI.

  • Experience in overseeingpaidmediaand SEO strategies, interpreting performance dashboards, and partnering with agencies tooptimizeinitiatives.

  • Creative thinking and ability to translate ideas into innovative campaigns that deliver measurable results.

  • Critical thinking and sound decision-making under pressure.

  • High levelof organization with attention to detail and ability to manage complex projects.

  • Resilience and adaptability in a fast-paced environment.

What we are offering you:

Four Seasons can offer what many hospitality professionals dream of an opportunity to build a life-long career with global potential and a real sense of pride in work well done. In line with our plans for future growth, we are committed to staff levels that are in keeping with our extraordinary staff-to-guest ratios. We believe that attitude counts as much as skill. As a result, Four Seasons hires motivated people who we train to perform superbly, while we create an environment where they can flourish. Ultimately, our culture breeds success, and rewards it in many different ways.

  • Compensation Range: $125,000 - $135,000

  • Annual Incentive Plan

  • Complimentary stays at Four Seasons worldwide (subject to availability)

  • Free employee meals prepared by the culinary team

  • Complimentary dry cleaning of employee uniforms

  • A robust benefit plan, including medical, dental, vision, life insurance, 401(k) and paid time off.

Learn more about what it is like to work at Four Seasons, visit us:

https://www.linkedin.com/company/four-seasons-hotels-and-resorts

https://www.facebook.com/FourSeasonsJobs

https://twitter.com/FourSeasonsJobs

We look forward to receiving your application!

About Four Seasons Hotels & Resorts

Four Seasons Hotels and Resorts is a luxury hotel and resort company that was founded in 1960 by Isadore Sharp. The company is headquartered in Toronto, Canada, and operates more than 100 hotels and resorts in over 40 countries. Four Seasons is known for its high-end amenities and personalized service, and has been recognized with numerous awards and accolades. The company is privately held and has been owned by Cascade Investment, a company controlled by Bill Gates, since 2007.
Learn more about Four Seasons Hotels & Resorts
Size
45,000 employees
Industry
Founded
1993

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