MGM Resorts International

Director of Digital Product Analytics

MGM Resorts International • $120K — $150K *
Las Vegas, NV 89110In-Person
Consumer Technology
5 - 7 years of experience
Reposted 4 days ago
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Job Overview by Ladders

Qualifications

  • 7+ years of experience in digital or analytics roles with a focus on improving business performance
  • Proven track record in leading and developing analytics teams
  • Strong technical skills in SQL and Python; familiarity with Azure Databricks or equivalent platforms
  • Extensive experience with digital analytics tools like Adobe Analytics and Google Tag Manager
  • Expertise in A/B testing design, data quality governance, and measurement strategies

Responsibilities

  • Own and advance digital product analytics across web, mobile, and emerging digital experiences
  • Conduct deep analyses using digital analytics tools and raw data to derive actionable insights
  • Manage the digital analytics instrumentation and data quality monitoring
  • Collaborate with cross-functional teams to design and maintain the digital analytics architecture
  • Establish and lead robust A/B testing and optimization processes
  • Incorporate AI-enabled analytics to enhance decision-making and product improvement
  • Understand customer interaction patterns to drive digital adoption and optimize revenue
  • Mentor and develop a high-performing team of analytics professionals

Benefits

  • Wellness incentive programs for physical and mental health
  • Company discounts on hospitality, food, retail, and entertainment
  • Free employee meals
  • Complimentary parking on and off shifts
  • Health & Income Protection benefits for eligible employees
  • Opportunities for professional development and community volunteering
Full Job Description
Las Vegas, Nevada

THE JOB:

The Director of Digital Product Analytics is responsible for owning and advancing analytics across MGM Resorts' digital products, including web, mobile app, digital booking and eCommerce flows, digital check-in, digital key, chat bots, loyalty experiences, and other customer-facing digital capabilities. This role is accountable for translating customer interactions across digital touchpoints into actionable insights that improve product adoption, reduce friction, increase conversion, and drive digital revenue.

This leader will oversee both the measurement foundation (tagging, data structure, governance, and tooling) and the insight generation required to understand how customers engage with MGM's digital ecosystem. The Director leads a team of digital and product analysts while remaining hands-on, applying strong technical skills and deep digital analytics expertise to complex business problems.

THE DAY-TO-DAY:

  • Own digital product analytics across MGM's web, app, and emerging digital experiences, including booking and eCommerce flows, product and property pages, loyalty enrollment and account management, digital check-in and digital key usage, app installs and engagement, and other self-service customer journeys; identify friction points, drop-offs, and behavioral patterns that impact conversion, usage, and customer satisfaction.
  • Lead and execute deep, hands-on analysis using digital analytics tools and raw data, leveraging platforms such as Adobe Analytics and related technologies while also directly querying data using SQL, Python, or similar languages to analyze large, complex datasets; translate findings into clear insights and recommendations for product, technology, and business partners.
  • Own the digital analytics instrumentation and data foundation, including tagging strategy and implementation for web and app experiences, event and data layer design, validation and QA processes, and ongoing data quality monitoring; ensure analytics data is reliable, scalable, and structured to support downstream reporting, experimentation, and data ingestion into enterprise data platforms.
  • Partner closely with Product, Technology, Data, and MarTech teams to design and evolve the digital analytics architecture, including analytics tool administration, data governance standards, identity considerations, and integrations with data warehouses and other analytics tools; influence platform and tooling decisions as digital products and customer needs evolve.
  • Establish and lead a robust digital experimentation and optimization capability, partnering with product and UX teams to develop hypotheses, define success metrics, ensure proper tracking and measurement for A/B and multivariate tests, analyze results, and create a repeatable learning loop
  • Evaluate and apply AI-enabled analytics and experimentation approaches (e.g., advanced behavioral analysis, anomaly detection, predictive insights, and automation) to accelerate learning, improve decision-making, and scale optimization across digital products.
  • Develop a deep understanding of customer segments and interaction patterns across digital touchpoints, differentiating how various customer types engage with MGM's digital products; collaborate with product leaders, marketing, and customer teams to identify opportunities to increase digital adoption, improve conversion, grow digital revenue, and reduce customer friction.
  • Lead, mentor, and grow a team of digital and product analytics professionals, setting clear expectations for technical rigor, analytical depth, and business impact. Balance strategic leadership with hands-on contribution, ensuring the team delivers high-quality analysis, clear storytelling, and trusted insights that drive product and customer experience decisions.


THE IDEAL CANDIDATE:

  • The ideal candidate brings 7+ years of prior relevant experience in digital, product, or analytics roles, with a strong track record of improving business performance through data-driven insights and optimization. They have experience leading and developing analytics teams, setting analytical standards, prioritizing initiatives, and balancing hands-on execution with strategic leadership.
  • This individual demonstrates strong technical expertise in SQL and Python, along with experience working in modern data platforms such as Azure Databricks or similar environments. They possess deep knowledge of digital analytics tools (e.g., Adobe Analytics, Adobe Launch, Google Tag Manager) and have proven experience analyzing web and mobile behavior, including funnels, conversion, engagement, and customer journeys.
  • The ideal candidate has experience designing and analyzing A/B tests, establishing measurement strategies, and ensuring strong tagging, data quality, and analytics governance practices. They effectively communicate insights through visualization tools such as Tableau or Power BI and translate analysis into actionable business recommendations.
  • With strong analytical and financial acumen, this strategic leader leverages emerging analytics and AI-driven approaches to enhance experimentation, insight generation, and digital performance.


THE PERKS & BENEFITS:

  • Wellness incentive programs to help you stay healthy physically and mentally
  • Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
  • Free meals in our employee dining room
  • Free parking on and off shift
  • Health & Income Protection benefits (for eligible employees)
  • Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community


VIEW JOB DESCRIPTION:

https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=12886

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About MGM Resorts International

MGM offers building operations, building maintenance, facilities management, lease administration, property accounting, financial reporting, contract management, and construction management services. They manage multifamily market-rate housing for property owners and residents.

MGM Resorts International Careers

Join the vibrant team at MGM Resorts International, a global leader in hospitality and entertainment, and experience a career filled with innovation, leadership, and growth. As part of our dynamic team, you will have the opportunity to work alongside the best professionals in the industry and contribute to an environment rich in diversity and inclusivity.

Work You’ll Do

At MGM Resorts International, we are committed to creating memorable experiences for our guests and providing unparalleled service. Whether you are interested in hotel operations, casino management, or culinary arts, we offer a variety of job opportunities that will allow you to showcase your skills and advance your career.

Transform Your Career

Lead and innovate with MGM Resorts International, where we encourage professional growth and leadership development through robust training programs and hands-on experience. Our commitment to innovation and excellence has made us a leader in the hospitality industry, and by joining our team, you can be a part of that legacy.

Join a Leading Team

Collaborate with a diverse group of talented individuals who are passionate about hospitality and entertainment. MGM Resorts International is home to a team of over 50,000 dedicated professionals, all working together to bring our unique brand of excitement and luxury to guests around the world.

Introducing the MGM Resorts International Career Development Program

We are proud to offer a comprehensive career development program designed to nurture your professional growth and prepare you for leadership roles within the company. From internships to full-time positions, MGM Resorts International provides a pathway for career advancement and personal achievement.

Innovate and Lead

Participate in groundbreaking projects and initiatives that set the standard for the hospitality industry. At MGM Resorts International, your innovative ideas and proactive approach to problem-solving will drive the success of our company and redefine the guest experience.

Be Part of a Great Team

Experience a company culture that values teamwork, communication, and respect. At MGM Resorts International, we believe that every team member plays a crucial role in our success, and we are committed to fostering an inclusive workplace where everyone can thrive.

Future-Proof Your Career

With MGM Resorts International, the sky is the limit when it comes to your career potential. Take advantage of our extensive training and development programs, benefit from mentorship and networking opportunities, and build a resume that stands out in the competitive hospitality industry.

Explore Job Opportunities

Discover the exciting employment opportunities at MGM Resorts International. From front-line positions to executive roles, we offer a range of career paths that cater to a variety of interests and expertise.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We are looking for passionate, curious, and solution-driven team players who are ready to take their career to the next level.

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Learn more about MGM Resorts International
Size
42,000 employees
Market Cap
$12.9 billion
Industry
Hospitality & Recreation
Net Income
-$1 billion
Founded
2000
5 Year Trend
+0.4%
Revenue
$5.1 billion
NASDAQ
MGM
* Ladders Estimates

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