Johnson & Johnson

Director New Business Venture Global Strategic Marketing

Johnson & Johnson$150K — $258K *
US-AnywhereRemote in United States
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred.
  • 7-10+ years in innovation, marketing, strategy or related roles.
  • Proven ability to navigate and simplify complex environments.
  • Experience in cross-functional and global team collaboration.
  • Strong track record of translating insights into actionable strategies.

Responsibilities

  • Lead global insight generation programs for innovation.
  • Conduct market assessments and identify growth opportunities.
  • Develop core commercial strategies for new products.
  • Define and execute go-to-market plans and launch strategies.
  • Foster cross-functional collaboration to align on strategic initiatives.

Benefits

  • Medical, dental, vision, life insurance, and disability coverage.
  • 401(k) retirement plan with company-sponsored savings options.
  • Participation in a long-term incentive program.
  • Generous vacation and sick time policies, totaling up to 160 hours.
  • Up to 13 paid holidays and personal time off per year.
Full Job Description
Job Function:
Marketing

Job Sub Function:
Strategic Marketing

Job Category:
Professional

All Job Posting Locations:
Remote (US)

Job Description:

Johnson & Johnson MedTech is hiring a Director New Business Venture Global Strategic Marketingfor its Aesthetic and Reconstruction Business. This role will have a remote setup.

#LI-Remote

Please note that this role is available across multiple countries and may be posted under different requisition numbers to comply with local requirements. While you are welcome to apply to any or all of the postings, we recommend focusing on the specific country(s) that align with your preferred location(s):

United States - Requisition Number: R-088194

United Kingdom - Requisition Number: R-090704

Remember, whether you apply to one or all of these requisition numbers, your applications will be considered as a single submission.

We are searching for the best talent for Aesthetics & Reconstruction: Director New Business Venture Global Strategic Marketing! This remote position will be located anywhere in the United States (USA). Alternate remote locations may be considered at the business' discretion.

About Surgery

Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that's reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world's most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting!

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

Role Summary

Distinguished expert individual contributor and enterprise thought leader responsible for shaping global strategic marketing strategy, innovation direction, and portfolio expansion, with a focus on new product innovation, pre-commercial pipeline assets, and future growth platforms.

This role leads end-to-end commercialization strategy spanning insight generation, strategy definition, execution readiness, and structured market learning, ensuring early-stage innovations are translated into differentiated, clinically credible, compliant, and commercially viable offerings.

Key Responsibilities
1. Insights & Opportunity Shaping
  • Design and lead global insight generation programs to inform innovation strategy, including:
    • Advisory board strategy and engagement with Key Opinion Leaders
    • Voice of Customer programs across providers, patients and key stakeholders
  • Synthesize insights into clear strategic implications, including unmet needs, adoption barriers, workflow considerations, and key decision drivers
  • Lead market and opportunity assessments, including segmentation, demand modeling, and whitespace identification
  • Translate clinical, scientific, customer, and market insights into actionable marketing inputs, including early positioning, messaging direction, indication prioritization, and product design considerations
2. Strategy Development (Early Commercialization)
  • Lead development of core commercial strategy for pipeline innovations, including:
    • Value proposition and differentiated positioning
  • Messaging frameworks, evidence requirements, and claims strategy, in alignment with clinical, regulatory, legal, quality, and market access inputs
  • Lead development of brand strategy and identity, including platform positioning, naming, and foundational brand elements
  • Drive creation of visual concepts and early marketing assets to advance internal decision-making, external storytelling, and compliant market shaping
  • Define pricing strategy and economic models, including key assumptions, access considerations, and willingness-to-pay dynamics
  • Partner with clinical and regulatory leaders to define evidence generation strategy aligned to future claims, market access requirements, clinical differentiation, and compliant commercialization pathways
  • Shape product and ecosystem strategy inputs by influencing product design, indication prioritization, feature trade-offs, and adoption requirements based on customer, clinical, and market insights, including:
  • Training, usability, workflow integration, and customer experience considerations
  • Accessory or enabling solutions required to support adoption
3. Execution Planning & Commercial Readiness
  • Define global go-to-market strategy, including segmentation, target accounts, and launch sequencing (in partnership with Sales teams)
  • Lead development of launch readiness frameworks and plans, including cross-functional milestones and governance
  • Drive adoption and market shaping strategy, including workflow integration, training models, early adopter engagement, and barriers-to-adoption mitigation
  • Partner with regional teams to ensure effective localization and execution of global strategy
  • Lead priority market launch execution and structured post-launch learning loops to refine positioning, pricing, segmentation, and go-to-market strategy based on early market feedback
4. Enterprise Leadership & Cross-Functional Integration
  • Lead cross-functional decision-making across R&D, clinical, regulatory, quality, supply chain, finance, commercial, and regional teams
  • Translate complex cross-functional inputs into clear recommendations, trade-off decisions, and executive-ready decision frameworks
  • Establish and lead governance forums for pipeline, launch, and portfolio initiatives to drive alignment, accountability, and timely execution
  • Ensure strategic decisions and execution plans align with quality, regulatory, clinical, legal, and compliance standards in a regulated medtech environment
5. Capability Building & Thought Leadership
  • Champion a purpose-driven environment aligned with Johnson & Johnson's Credo and Leadership Imperatives
  • Shape a culture of open communication, collaboration, accountability, and enterprise ownership
  • Serve as a functional thought leader in innovation marketing, early commercialization strategy, market shaping, and launch excellence
  • Mentor and guide colleagues across the organization to build depth in strategic marketing, insight generation, and commercialization capabilities
  • Build and scale best practices, tools, and operating models that elevate innovation strategy, launch readiness, and portfolio decision quality


EXPERIENCE AND EDUCATION

Required:
  • A minimum of a bachelor's degree is required.
  • 7-10+ years of experience across innovation, marketing, strategy, or adjacent commercial roles.
  • Strong ability to operate effectively in ambiguity and drive clarity from complexity.
  • Experience partnering with cross-functional and global teams.
  • Track record of translating insights into actionable concepts and recommendations.
  • Strong analytical, synthesis, and storytelling skills

Preferred

  • Master's Degree (MBA)
  • Cross functional business experience
  • Healthcare, medical device, or aesthetics experience


Benefits Summary:
  • Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
  • Employees may be eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)).
  • This position is eligible to participate in the Company's long-term incentive program.
  • Employees are eligible for the following time off benefits:
    • Vacation - up to 120 hours per calendar year
    • Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington - up to 56 hours per calendar year
    • Holiday pay, including Floating Holidays - up to 13 days per calendar year
    • Work, Personal and Family Time - up to 40 hours per calendar year


Additional information can be found through the link below!

https://www.careers.jnj.com/employee-benefits

Required Skills:

Preferred Skills:
Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking {+ 1 more}

The anticipated base pay range for this position is :
$150,000.00 - $258,750.00

Additional Description for Pay Transparency:
The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation's performance over a calendar/performance year. Bonuses are awarded at the Company's discretion on an individual basis.

About Johnson & Johnson

Scio Diamond creates single-crystal Type IIa diamonds for the jewelry market and for industrial applications. It employs a patent-protected chemical vapor deposition (CVD) process in a precisely controlled laboratory setting to produce diamonds. It was founded in 2009 and is headquartered in Greenville, South Carolina.

Johnson & Johnson Careers

Joining Johnson & Johnson provides an unparalleled opportunity to be a part of a global team of professionals dedicated to blending care, science, and innovation to profoundly change the trajectory of health for humanity.

Work You’ll Do

At Johnson & Johnson, you will engage in work that matters. Join our community of professionals in health care to drive significant and impactful changes across the globe. Our team at Johnson & Johnson leads with science and heart in sectors from pharmaceuticals to medical devices and consumer health products.

Transform Health Care

Leverage Johnson & Johnson’s culture of innovation to transform health care and improve the lives of people around the world. Our collaborative environment encourages leadership and growth, allowing you to pioneer new strategies for health care solutions with a diverse team of experts.

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Engage in groundbreaking work that enhances how care is delivered on a global scale. Johnson & Johnson’s commitment to innovative health solutions results in dynamic career paths filled with opportunities for professional growth and development.

Be Part of a Great Team

Our team at Johnson & Johnson thrives on collaboration and diversity. You will work alongside over 130,000 employees globally who are committed to making a lasting impact. With a culture that values diversity training and leadership, you are supported in both personal and professional growth.

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Johnson & Johnson offers a myriad of job opportunities and employment benefits designed to help you meet your career and personal goals. Our employees enjoy comprehensive benefits, including health insurance, retirement plans, and family-friendly policies that pave the way for a fulfilling career and life balance.

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Whether you’re looking to start your career or take it to the next level, Johnson & Johnson offers positions ranging from internships to leadership roles across various sectors. Enhance your skills through hands-on experience and our extensive networking and mentorship programs.

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Learn more about Johnson & Johnson
Size
141,700 employees
Market Cap
$462.7 billion
Industry
Net Income
$14.7 billion
Founded
1886
5 Year Trend
+5.5%
Revenue
$82.5 billion
NASDAQ

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