Overview

The Director, Merchandising NA Wholesale for HEYDUDE is responsible for leading the merchandising strategy and execution for the North America wholesale business. This role serves as the bridge between global product strategies and marketplace execution, translating consumer insights, business performance and market opportunities into growth driving assortments and commercial action plans. Reporting to the VP, Global Category Management and Merchandising, this leader will leverage consumer, marketplace and business insights to shape wholesale merchandising strategies that drive growth, improve assortment productivity and strengthen account performance. The role requires a strong combination of strategic thinking, analytical rigor, cross-functional leadership and team development. This role is expected to connect insights to action, ensuring merchandising decisions are grounded in consumer demand, marketplace opportunity and commercial impact.

What You'll Do

• Develop and lead the North America Wholesale merchandising strategy, translating enterprise and category priorities into account-level growth plans, assortment strategies and commercial objectives.
• Serve as the wholesale marketplace expert, leveraging consumer insights, competitive intelligence, customer feedback and business performance to identify growth opportunities and inform strategic decision-making.
• Build and evolve a repeatable data-informed merchandising framework that improves assortment productivity, drives business performance and establishes merchandising best practices across the organization.
• Partner closely with DTC Merchandising and cross-functional leaders across Sales, Planning, Marketing and Category Management to align priorities, leverage marketplace insights and drive business results
• Champion innovative merchandising approaches, processes and tools that improve speed, agility and responsiveness to consumer and marketplace trends
• Lead, develop and inspire a high-performing team of merchandising professionals, building organizational capability, strengthening talent and fostering a culture of accountability and continuous improvement
• Influence senior leadership through clear business insights, strategic recommendations and action plans that drive growth, productivity and long-term business success

What You'll Bring to the Table

• Bachelor's degree in Business, Merchandising, or a related field (or equivalent experience)
• ~8-10+ years of experience in merchandising, product creation, or retail; footwear or wholesale experience preferred
• Proven ability to develop and execute merchandising strategies that drive growth across multiple accounts, channels and consumer segments
• Demonstrated experience building merchandising frameworks, assortment strategies and business processes that improve decision-making and commercial performance
• Strong analytical, financial and commercial acumen with the ability to translate complex business information into clear strategic actions
• Exceptional leadership, communication and influencing skills, with experience leading teams and driving alignment across cross-functional organizations
• Experience developing high-performing talent and building organizational capability within a fast-paced, matrixed environment
• Strategic mindset with a bias toward action, innovation, continuous improvement and consumer-centric decision making

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Title: Director, Merchandising NA Wholesale

Salary or Pay Range: $170,000 - $186,000

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.

At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.

This position is eligible to participate in a company incentive program.

This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.

The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.

Job Category: Corporate