BeiGene, Ltd.

Director, HCP Marketing Promotions, Brukinsa

BeiGene, Ltd.$187K — $247K *
US-AnywhereRemote in United States
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS Degree with 10+ years overall experience, including 7+ years in marketing.
  • Broad biotech/pharma experience, with preference for oncology and/or rare disease.
  • Previous Associate Director or Senior Manager experience is favored.
  • Track record of success in fast-paced, rapid-growth environments.
  • Strong interpersonal skills with an emphasis on collaboration.
  • Excellent verbal and written communication skills.
  • Demonstrated ability to mentor and develop team members.

Responsibilities

  • Execute the US promotional strategy for BRUKINSA, focusing on positioning and messaging.
  • Collaborate across departments to align on tactical plans supporting commercial objectives.
  • Build strong relationships with Sales leadership for informed promotional strategies.
  • Work with Business Analytics to align on market research and assess promotional effectiveness.
  • Analyze market landscape to incorporate insights into promotional plans.
  • Lead strategy and development for conference assets.
  • Ensure compliance of marketing activities with company guidelines and local laws.

Benefits

  • Comprehensive benefits package including Medical, Dental, and Vision coverage.
  • 401(k) plan with company contributions.
  • Flexible Spending Account (FSA)/Health Savings Account (HSA) options.
  • Life Insurance and Paid Time Off policies.
  • Wellness programs available for employees.
  • Eligibility for discretionary equity awards and participation in Employee Stock Purchase Plan.
Full Job Description
General Description:

The Director of Marketing Promotions is responsible for the development, implementation, management, and execution of the promotional strategy to support current and future indications for BRUKINSA.

Essential Functions of the Job:
  • Assist in execution of the US promotional strategy for BRUKINSA, including, but not limited to product positioning, message development, personal and non-personal promotions, customer segmentation and targeting.
  • Collaborate across the organization to develop a robust and targeted tactical plan that enables BeOne to continue to achieve its US commercial objectives for BRUKINSA.
  • Establish and maintain a close relationship with Sales leadership to ensure that all promotional strategies are informed and supported by field perspectives.
  • Partner closely with Business Analytics to align on market research needs and implement methodology to assess promotional effectiveness.
  • Continually analyze the business landscape to identify customer and competitor insights and incorporate into promotional plans.
  • Lead Conference Asset strategy and development.
  • Ensure that all marketing activities conform to company guidelines and local laws.


Education Required:
  • At least 7 years of broad biotech/pharma experience, including marketing, is required. Oncology and/or rare disease, and prior Associate Director/Sr. Manager experience preferred.


Qualifications:
  • BA/BS Degree with 10 + years of overall experience and 7 + years of marketing experience is required.
  • Oncology and/or rare disease, and prior Associate Director/Sr. Manager experience preferred.
  • Successful track record working in a fast-paced, rapid-growth environment
  • Excellent interpersonal skills, with the ability to gain alignment by working collaboratively and inclusively across functional teams.
  • Strong verbal and written communications.
  • Proven ability to grow and develop others.


Supervisory Responsibilities:
  • Possible, in the future as the team grows


Computer Skills:
  • PC, including MS Office Suite


Travel:
  • ~ 25%


Global Competencies

When we exhibit our values of Patients First, Driving Excellence, Bold Ingenuity and Collaborative Spirit, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
  • Fosters Teamwork
  • Provides and Solicits Honest and Actionable Feedback
  • Self-Awareness
  • Acts Inclusively
  • Demonstrates Initiative
  • Entrepreneurial Mindset
  • Continuous Learning
  • Embraces Change
  • Results-Oriented
  • Analytical Thinking/Data Analysis
  • Financial Excellence
  • Communicates with Clarity


Salary Range: $187,100.00 - $247,100.00 annually
BeOne is committed to fair and equitable compensation practices. Actual compensation packages are determined by several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, certifications, relevant education or training, and specific work location. Packages may vary by location due to differences in the cost of labor. The recruiter can share more about the specific salary range for a preferred location during the hiring process. Please note that the listed range reflects the base salary or hourly range only. Non-Commercial roles are eligible to participate in the annual bonus plan, and Commercial roles are eligible to participate in an incentive compensation plan. All Company employees have the opportunity to own shares of BeOne Medicines Ltd. stock because all employees are eligible for discretionary equity awards and to voluntarily participate in the Employee Stock Purchase Plan. The Company has a comprehensive benefits package that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness.

About BeiGene, Ltd.

BeiGene, Ltd. is a biotechnology company that develops and commercializes innovative cancer treatments. The company was founded in 2010 and is headquartered in George Town, Grand Cayman. BeiGene's portfolio includes several drug candidates that target cancer cells and the tumor microenvironment. The company's lead product, Brukinsa, is a treatment for mantle cell lymphoma that has been approved by the U.S. Food and Drug Administration (FDA) and the European Medicines Agency (EMA). BeiGene also has partnerships with several pharmaceutical companies, including Amgen, Merck, and Novartis.
Learn more about BeiGene, Ltd.
Size
8,300 employees
Market Cap
$22.2 billion
Industry
Net Income
-$1.5 billion
Founded
2010
5 Year Trend
+305.7%
Revenue
$308.8 million
NASDAQ

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